Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Manage brand governance and ensure effective use of brand assets across M&G.
- Company: Join M&G, a leading international savings and investments business with over 170 years of experience.
- Benefits: Enjoy flexible working arrangements and workplace accommodations to support your success.
- Why this job: Be part of a collaborative culture that values integrity and creativity while making a real impact.
- Qualifications: Experience in brand management within a corporate environment, preferably in financial services.
- Other info: We celebrate diversity and welcome applications from all backgrounds, including those with disabilities.
The predicted salary is between 36000 - 60000 £ per year.
Our purpose is to give everyone real confidence to put their money to work. With a heritage dating back more than 175 years, we have a long history of innovation in savings and investments, combining asset management and insurance expertise to offer a wide range of solutions.
Our two distinct operating segments, Asset Management and Life, work together to provide access to balanced, long-term investment and savings solutions.
Through telling it like it is, owning it now, and moving it forward together with care and integrity; we are creating an exceptional place to work for exceptional talent.
We will consider flexible working arrangements for any of our roles and also offer workplace accommodations to ensure you have what you need to effectively deliver in your role.
The role holder is responsible for governing the brand strategy and portfolio of brands at M&G. The brand manager will effectively manage all brand assets, designing and monitoring agreed standards, procedures and processes to enable correct implementation.
The scope of this role includes all M&G and M&G-owned brands within the portfolio. The role holder will work in collaboration with the Senior Manager to develop group-wide frameworks and processes, to enable all users of the brand to do so with accuracy and correct understanding.
They will have operational responsibility for brand management reporting, including liaison with other business areas and external suppliers e.g. CSC/Baker McKenzie in support of the Group Head of Brand and their Senior Manager.
Working with other parts of the business they will provide help and guidance, facilitate and manage forums and monitor the effectiveness of brand processes. They will also be responsible for the creation, management and updating of any governance documentation and records required for compliance, legal or senior stakeholder reporting purposes.
Key accountabilities and responsibilities
- Support the rollout and implementation of a new governance framework
- Develop, monitor and operate brand governance processes and protocols for the use of brand operations platforms
- Protect brand equity and integrity across the brand portfolio through the evaluation and deployment of appropriate governance and brand management processes
- Monitor the effectiveness of brand processes and provide operational support
- Create and manage the calendar of (any required) brand management and governance forums, oversight and evaluation meetings as well as set-up one-off workshops needed to initiate, develop or agree new governance processes and brand standards
- Responsible for triaging trademark license enquiries and provide consistent oversight to manage through to a clear and communicated outcome
- Responsible for maintaining a record of trademark license agreements for the M&G brand
- Responsible for any KCA and annual attestation requirements and monthly RCSA report production
- Responsible for legal record keeping from interactions with external legal partner
- Team admin support and mailbox management (shared with three other brand managers)
Required experience
- Proven experience in a team within a major brand function, supporting brand management and governance processes and associated communications, managing multiple stakeholders within a corporate environment; preferably with Financial Services or regulated industry experience
- A solid track record in supporting the development of brand support processes and content, governance systems and oversight of brand management platforms for multiple brands
- A clear, engaging communicator with an ability to be able to explain processes in a simplified way to users and stakeholders of all levels. This role needs someone with a positive outlook, who actively likes working with different kinds of people.
- A collaborative individual with an ability to work with others, including suppliers and strategic partners to help them understand what’s ‘tight’ and what’s ‘loose’ in terms of the strategy and the application of the brand asset
- A calm, pragmatic and energised team member with an ability to think creatively and support activities that may not be a part of their exact remit
- Can act as a natural brand champion on all elements of the brand strategy and the application of the assets across the business, but has good commercial sense to know when flexibility is important
- Resilient, able to deliver under pressure
- Ability to deal with challenge, ambiguity (both external and internal) and help others understand the benefits of longer-term strategy
- Has an eye for detail and enjoys solving problems – as well as helping others navigate the guidelines, processes and brand standards
What we offer
At M&G, we’re committed to helping you thrive and supporting your wellbeing, both at work and beyond. Our benefits are designed to help you balance your professional and personal life, while planning confidently for your future. Our UK benefits include:
-
As a savings and Investments firm we are proud to offer a valuable pension scheme of 18% , with 13% made up of Employer Contributions and 5% Employee Contributions . We also offer Share Save and our Share Incentive Plan , together with access to financial wellbeing and support services – to help give you real confidence to put your money to work.
-
Enjoy 38 days annual leave including bank holidays, with the opportunity to purchase up to 5 extra days and additional flexibility through our Time Off When You Need It policy – to balance your work and personal commitments.
-
Our market leading Inspiring Families policy includes comprehensive support and paid parental leave covering maternity, adoption, surrogacy, and paternity leave – as supporting families is a core aspect of our inclusive culture.
-
Health & Protection cover including Private Healthcare , Critical Illness cover and Life Assurance for you, with family options – for peace of mind.
To explore more about life at M&G and our full benefits offering, visit Life at M&G
We have a diverse workforce and an inclusive culture at M&G, underpinned by our policies and our employee-led networks who provide networking opportunities, advice and support for the diverse communities our colleagues represent. Regardless of gender, ethnicity, age, sexual orientation, nationality, disability or long term condition, we are looking to attract, promote and retain exceptional people. We also welcome those who take part in military service and those returning from career breaks.
M&G is also proud to be Disability Confident Leader, and we welcome applications from candidates with long-term health conditions, disabilities, or neuro-divergent conditions.
Ifyou need assistanceor an alternative means of applying for a role due to a disability or additional need,pleaselet usknow by contacting us at: careers@mandg.com
#J-18808-Ljbffr
Brand Manager - Governance employer: M&G
Contact Detail:
M&G Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager - Governance
✨Tip Number 1
Familiarise yourself with M&G's brand strategy and governance processes. Understanding their approach will help you demonstrate your knowledge during interviews and discussions, showing that you're already aligned with their objectives.
✨Tip Number 2
Network with current or former employees of M&G, especially those in brand management roles. They can provide insights into the company culture and expectations, which can be invaluable when preparing for your application and interviews.
✨Tip Number 3
Stay updated on trends in brand governance and management, particularly within the financial services sector. Being able to discuss recent developments or case studies can set you apart as a knowledgeable candidate.
✨Tip Number 4
Prepare to showcase your collaborative skills. Since the role involves working across teams and with external partners, think of examples from your past experiences where you've successfully navigated complex stakeholder relationships.
We think you need these skills to ace Brand Manager - Governance
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Brand Manager - Governance position. Understand the key responsibilities and requirements, as this will help you tailor your application effectively.
Tailor Your CV: Customise your CV to highlight relevant experience in brand management and governance processes. Use specific examples from your past roles that demonstrate your ability to manage multiple stakeholders and support brand strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand management and your understanding of M&G's values. Mention how your skills align with their needs, particularly in developing governance frameworks and managing brand assets.
Showcase Communication Skills: In both your CV and cover letter, emphasise your communication skills. Provide examples of how you've simplified complex processes for stakeholders, as this is crucial for the role. Make sure your writing is clear and engaging.
How to prepare for a job interview at M&G
✨Understand the Brand Governance Framework
Before your interview, make sure you have a solid grasp of brand governance frameworks. Familiarise yourself with M&G's brand strategy and how it aligns with their corporate values. This will help you articulate how your experience can contribute to maintaining brand integrity.
✨Showcase Your Communication Skills
As a Brand Manager, clear communication is key. Prepare examples of how you've simplified complex processes for stakeholders in the past. Highlight your ability to engage with diverse teams and explain brand management concepts in an accessible way.
✨Demonstrate Collaborative Spirit
M&G values collaboration across teams. Be ready to discuss instances where you've worked with various stakeholders, including suppliers and partners, to achieve brand objectives. Emphasise your ability to navigate different perspectives and find common ground.
✨Prepare for Problem-Solving Scenarios
Expect questions that assess your problem-solving skills, especially in ambiguous situations. Think of examples where you've identified improvements in brand processes or resolved conflicts. Show how your pragmatic approach can benefit M&G's brand management.
