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For Companies At a Glance
- Tasks: Manage digital campaigns and optimise performance for top brands like Halfords and LNER.
- Company: Join MG OMD, the UK's second-largest media agency, known for innovation and award-winning work.
- Benefits: Enjoy flexible working, a collaborative culture, and top-notch training and development opportunities.
- Why this job: Be part of a dynamic team that values creativity, diversity, and making a real impact.
- Qualifications: Experience in digital performance with strong analytical and communication skills required.
- Other info: Hybrid working model with flexible hours to support your work-life balance.
The predicted salary is between 36000 - 60000 £ per year.
As the Digital Performance Account Manager, you will manage the daily operations for the Halfords and LNER accounts by translating objectives into actionable media deliverables and ensuring high-quality performance campaigns that align with broader communications.
Key Responsibilities
- Manage Digital campaign activities, ensuring integration with overall media strategies.
- Develop coherent planning recommendations and confidently challenge briefs and timelines.
- Collaborate with specialists for cohesive performance campaigns and optimize campaign performance based on data insights.
- Build strong relationships internally and externally while creating compelling narratives for clients.
Experience: In digital performance, with knowledge of channels like Paid Search, SEO, and Programmatic Display; familiarity with ATL channels preferred.
Analytical Skills: Strong proficiency in evaluating digital performance and using measurement tools.
Media Knowledge: Deep understanding of media planning and buying processes in retail.
Communication: Excellent verbal and written communication skills, with a talent for relationship building.
Passion: A drive for marketing excellence and innovative solutions.
Flexible Working
At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working.
Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely.
We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.
Diversity, Equity & Inclusion at OMG
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
Account Manager, Digital employer: MG OMD
Contact Detail:
MG OMD Recruiting Team
beyourbest@omnicommediagroup.com
StudySmarter Expert Advice 🤫
We think this is how you could land Account Manager, Digital
✨Tip Number 1
Familiarise yourself with the latest trends in digital performance marketing, especially in Paid Search, SEO, and Programmatic Display. This knowledge will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Build a portfolio of your previous work that showcases your ability to manage digital campaigns and optimise performance based on data insights. Having concrete examples to discuss can set you apart from other candidates.
✨Tip Number 3
Network with professionals in the media and marketing industry, particularly those who have experience with retail accounts. Attend relevant events or join online forums to connect with potential colleagues and gain insights into the company culture at MG OMD.
✨Tip Number 4
Prepare to discuss how you would approach building strong relationships with clients and internal teams. Think of specific strategies or past experiences that demonstrate your communication skills and ability to create compelling narratives.
We think you need these skills to ace Account Manager, Digital
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital performance, particularly with channels like Paid Search, SEO, and Programmatic Display. Use specific examples that demonstrate your analytical skills and media knowledge.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing excellence and innovative solutions. Mention how your skills align with the responsibilities of managing digital campaigns and building strong client relationships.
Showcase Analytical Skills: Provide examples of how you've evaluated digital performance in past roles. Mention any measurement tools you are proficient in and how you've used data insights to optimise campaign performance.
Highlight Communication Skills: Emphasise your verbal and written communication skills in your application. Include instances where you've successfully built relationships with clients or collaborated with teams to create cohesive performance campaigns.
How to prepare for a job interview at MG OMD
✨Know Your Digital Channels
Familiarise yourself with the key digital performance channels like Paid Search, SEO, and Programmatic Display. Be prepared to discuss how you've used these channels in past campaigns and how they can be integrated into broader media strategies.
✨Showcase Analytical Skills
Highlight your ability to evaluate digital performance using measurement tools. Bring examples of how you've optimised campaigns based on data insights, as this will demonstrate your analytical prowess and understanding of performance metrics.
✨Build Relationships
Emphasise your experience in building strong relationships both internally and externally. Prepare to share specific examples of how you've collaborated with teams or clients to create compelling narratives that drive campaign success.
✨Communicate Clearly
Practice articulating your thoughts clearly and confidently. Since excellent verbal and written communication skills are crucial for this role, consider preparing a brief presentation or summary of a past project to showcase your communication style during the interview.
