At a Glance
- Tasks: Join us as an iGaming SEO Specialist, optimising and growing web assets for the UK and US markets.
- Company: Be part of a fast-growing company in the exciting iGaming industry based in Stoke-On-Trent.
- Benefits: Enjoy hybrid working with office visits just once every 2-3 weeks and competitive perks.
- Other info: Ideal for those passionate about SEO and eager to make an impact in a thriving sector.
- Why this job: Dive into a dynamic role with a focus on performance marketing and innovative strategies.
- Qualifications: Proven iGaming SEO experience and strong technical skills in search engine optimisation are essential.
The predicted salary is between 36000 - 60000 £ per year.
We have an exciting opportunity for an iGaming SEO Specialist to join our fast-growing client. The company is based in Stoke-On-Trent. Hybrid working is in play, the successful SEO Specialist will be required in the office once every 2-3 weeks.
The iGaming (sports betting) industry is one of the most exciting and diverse online areas to work in. We are looking for an experienced, hungry individual to help manage and increase performance across a number of websites focusing on the UK and US markets. The SEO specialist will be responsible for optimising and growing a portfolio of web assets. This requires input into current strategies, monitoring of current trends, and a strong ability to execute efficiently and effectively.
The role requires a comprehensive understanding of onsite and offsite ranking factors. The SEO specialist should be comfortable configuring WordPress websites, adding new content, and updating existing content. The ideal candidate must demonstrate strong organisational and communication skills as these are key to the successful execution of their duties.
Responsibilities:- Track, report and analyse website performance of ongoing campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies
- Optimise copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion, and optimisation
- Research and implement search engine optimisation recommendations
- Research and analyse competitors
- Work with the development team to ensure SEO best practices are correctly implemented
- Recommend and implement changes to website architecture, content, offsite, and other factors to improve SERP positions for target keywords
- Manage projects utilising internal and external resources
- Proven iGaming SEO experience (Sports)
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g., Google Analytics, Google Search Console, AHREFS, Majestic SEO)
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up to date with the latest trends and best practices in SEO
- Experience registering and setting up websites
- Experience working in highly competitive SERPs
- Execution of personal projects in the SEO space
iGaming SEO Specialist in High Wycombe employer: MFK Recruitment
Join a dynamic and innovative company in Stoke-On-Trent, where the vibrant work culture fosters collaboration and creativity. As an iGaming SEO Specialist, you'll benefit from hybrid working arrangements, allowing for flexibility while still enjoying regular team interactions. With a strong focus on employee growth and development, this role offers you the chance to thrive in the exciting iGaming industry, surrounded by passionate colleagues who are dedicated to achieving success together.
StudySmarter Expert Advice🤫
We think this is how you could land iGaming SEO Specialist in High Wycombe
✨Tip Number 1
Familiarise yourself with the latest trends in iGaming SEO. Follow industry blogs, forums, and social media channels to stay updated on best practices and algorithm changes that could impact your strategies.
✨Tip Number 2
Network with professionals in the iGaming sector. Attend industry events or webinars to connect with others in the field, as personal recommendations can often lead to job opportunities.
✨Tip Number 3
Showcase your technical skills by working on personal projects or contributing to open-source SEO tools. This hands-on experience can demonstrate your capabilities and passion for the role.
✨Tip Number 4
Prepare to discuss specific case studies or examples of your past SEO successes during interviews. Highlight how you’ve optimised websites and improved rankings, particularly in competitive markets like iGaming.
We think you need these skills to ace iGaming SEO Specialist in High Wycombe
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights your specific experience in iGaming SEO. Include relevant keywords from the job description, such as 'performance marketing', 'website analytics tools', and 'SEO best practices' to catch the employer's attention.
Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for the iGaming industry and your technical skills in SEO. Mention any successful projects you've managed and how they relate to the responsibilities outlined in the job description.
Showcase Relevant Experience:In your application, provide examples of your previous work in SEO, particularly in the iGaming sector. Discuss specific campaigns you’ve worked on, the tools you used, and the results you achieved to demonstrate your expertise.
Highlight Technical Skills:Emphasise your technical skills related to SEO, such as your knowledge of HTML, CSS, and JavaScript. Mention any experience with website configuration and content management systems like WordPress, as these are crucial for the role.
How to prepare for a job interview at MFK Recruitment
✨Showcase Your iGaming Knowledge
Make sure to brush up on the latest trends and developments in the iGaming industry. Being able to discuss recent changes or innovations will demonstrate your passion and expertise, making you a more attractive candidate.
✨Demonstrate Technical Skills
Be prepared to discuss your experience with SEO tools like Google Analytics, AHREFS, and Majestic SEO. You might even be asked to analyse a website's performance on the spot, so having examples ready can really set you apart.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific SEO challenges, such as optimising a poorly performing landing page or managing a tight budget for a campaign. Think through your strategies and be ready to explain your thought process.
✨Highlight Your Communication Skills
Since the role requires collaboration with various teams, emphasise your ability to communicate effectively. Share examples of how you've successfully worked with developers or content creators to implement SEO best practices.
