iGaming SEO Specialist

This range is provided by MFK Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay range We have an exciting opportunity for an iGaming SEO Specialist to join our fast-growing client.The company is based in Stoke-On-Trent. Hybrid working is in play, the successful SEO Specialist will be required in the office once every 2-3 weeks.We are searching for an iGaming SEO Specialist. The iGaming (sports betting) industry is one of the most exciting and diverse online areas to work in. We are looking for an experienced, hungry individual to help manage and increase performance across a number of websites focusing on the UK and US markets.The SEO specialist will be responsible for optimising and growing a portfolio of web assets. This requires input into current strategies, monitoring of current trends, and a strong ability to execute efficiently and effectively.We are looking for someone with a strong technical background in search engine optimisation. The role requires a comprehensive understanding of onsite and offsite ranking factors.The SEO specialist should be comfortable configuring WordPress websites, adding new content, and updating existing content.iGaming SEO Specialist – Responsibilities:Track, report and analyse website performance of ongoing campaignsManage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.Optimise copy and landing pages for search engine marketingPerform ongoing keyword discovery, expansion, and optimizationResearch and implement search engine optimization recommendationsResearch and analyse competitorsWork with the development team to ensure SEO best practices are correctly implementedRecommend and implement changes to website architecture, content, offsite, and other factors to improve SERP positions for target keywords.Manage projects utilising internal and external resourcesiGaming SEO Specialist – Requirements:Proven iGaming SEO experience (Sports)Solid understanding of performance marketing, conversion, and online customer acquisitionIn-depth experience with website analytics tools (e.g, Google Analytics, Google Search Console, AHREFS, Majestic SEO)Knowledge of ranking factors and search engine algorithmsUp to date with the latest trends and best practices in SEOExperience registering and setting up websitesiGaming SEO Specialist – Advantageous:Experience working in highly competitive SERPsExecution of personal projects in the SEO spaceSeniority level Mid-Senior levelEmployment type Full-timeJob function MarketingIndustries Advertising Services

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