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- Tasks: Lead e-commerce strategy, drive online sales, and enhance customer experience.
- Company: High-growth online business with an entrepreneurial spirit.
- Benefits: Excellent salary, bonuses, and benefits in a dynamic environment.
- Why this job: Shape the future of a direct-to-consumer brand and make a real impact.
- Qualifications: Proven e-commerce leadership experience and strong commercial mindset.
- Other info: Opportunity for career growth and to lead a talented digital team.
The predicted salary is between 36000 - 60000 £ per year.
Our client is a high-growth online business with an entrepreneurial culture, delivering innovative products within the B2C sector. As they continue to scale, we are looking for a strategic and hands-on Head of E-Commerce to lead their digital growth and take their online presence to the next level.
The Head of E-Commerce will bring a wealth of experience in leading online trading, merchandising, CRM and project management of UX and CRO improvement. They will be responsible for driving revenue and brand growth across all digital channels. This role is ideal for someone who is commercially minded, creative, and excited to shape the future of our direct-to-consumer business.
Key Responsibilities- Develop and own the end-to-end e-commerce strategy to drive online sales, profitability, and brand growth
- Lead digital commercial planning, including forecasting, trading performance, and promotional calendars
- Ensure the website delivers best-in-class performance, UX, conversion, and brand consistency
- Monitor and analyse daily and weekly performance metrics, taking action to improve conversion rate, AOV, retention, and customer experience
- Oversee product launches, online merchandising, and category management
- Manage a structured roadmap of A/B testing, CRO initiatives, and analytics-led improvements
- Work closely with the marketing team to grow traffic through SEO, paid media, social, email, and influencer activity
- Own the CRM strategy across Email, WhatsApp, and SMS, including segmentation, automation, and lifecycle journeys
- Lead paid media strategy and account management, controlling budgets and performance, and building out a PPC team as the business scales
- Manage the Amazon platform and affiliate marketing activity
- Partner with Operations, Fulfilment, and Customer Service teams to deliver a seamless end-to-end customer journey
- Improve processes across delivery performance, returns, stock forecasting, and inventory accuracy
- Maintain exceptional standards across product pages, imagery, and content
- Lead and develop the digital and merchandising team, with plans to build out CRO specialist capability as the business grows
- Prepare and present clear performance reports, insights, and strategic recommendations
- Proven experience in a senior e-commerce leadership role, ideally within beauty, lifestyle, or a D2C consumer brand
- Strong commercial mindset with a demonstrable track record of driving online revenue growth
- Highly data-driven, with deep understanding of CRO, SEO, digital marketing, and online trading
- Experience with e-commerce platforms (Amazon preferred), analytics tools, and CRM/email systems (Bloomreach preferred)
- Excellent leadership, communication, and project management skills
- A balance of strategic vision and hands-on execution
If this sounds of interest, please send your CV in Word format, quoting reference 33598/LT/ED detailing your current remuneration package and availability. One of our consultants will be in touch. We regret that due to the high volume of responses, only those candidates who are progressing to the next stage will be contacted.
Head of E-Commerce in London employer: Metzger Search & Selection
Contact Detail:
Metzger Search & Selection Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of E-Commerce in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the e-commerce space, attend industry events, and engage on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Showcase your expertise! Create a personal website or portfolio that highlights your achievements in e-commerce, especially in areas like UX and CRO. This is your chance to demonstrate how you can drive online sales and brand growth.
✨Tip Number 3
Prepare for interviews by diving deep into the company’s digital presence. Analyse their website, social media, and marketing strategies. Bring insights and suggestions to the table – it shows you're proactive and genuinely interested in helping them grow.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to connect with us directly.
We think you need these skills to ace Head of E-Commerce in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your e-commerce achievements and any relevant projects you've led. We want to see how you can drive online sales and brand growth!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for the Head of E-Commerce role. Share your passion for digital growth and how your strategic mindset aligns with our entrepreneurial culture.
Showcase Your Data Skills: Since this role is highly data-driven, make sure to mention your experience with analytics tools and how you've used data to improve conversion rates and customer experiences. We love numbers that tell a story!
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and get the ball rolling. We can't wait to see what you bring to the table!
How to prepare for a job interview at Metzger Search & Selection
✨Know Your E-Commerce Inside Out
Make sure you brush up on the latest trends and strategies in e-commerce, especially those relevant to B2C. Be ready to discuss your experience with online trading, merchandising, and CRM, as these are key areas for the role.
✨Showcase Your Data-Driven Mindset
Prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of how you've improved conversion rates or increased revenue through analytics and A/B testing.
✨Demonstrate Leadership Skills
This role requires strong leadership, so think of specific instances where you've led a team or project successfully. Highlight your ability to communicate effectively and manage cross-functional teams.
✨Prepare for Scenario Questions
Expect questions that ask how you'd handle specific challenges in e-commerce, like improving customer retention or launching a new product. Think through your strategies and be ready to explain your thought process.
