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For Companies At a Glance
- Tasks: Lead marketing strategy and drive growth in key market segments.
- Company: Join a dynamic team shaping the future of B2B marketing.
- Benefits: 25+ days annual leave, flexible working, and health programmes.
- Why this job: Make a real impact on brand presence and business growth.
- Qualifications: Proven senior marketing experience and strong leadership skills.
- Other info: Inclusive culture with global career development opportunities.
The predicted salary is between 60000 - 80000 £ per year.
We are seeking an experienced Head of Marketing to lead our marketing strategy and drive growth across key market segments. As a member of our local Senior Leadership Team, you will play an important role in shaping commercial strategy while developing and executing integrated marketing initiatives that strengthen brand presence, generate qualified leads, and support business growth. This role requires a combination of strategic thinking, leadership capability, and hands-on marketing expertise in a B2B environment.
Key Responsibilities
- Develop and execute the UK marketing strategy aligned with regional and global business objectives.
- Lead, mentor, and develop a high-performing marketing team.
- Drive demand generation through integrated campaigns across digital, events, partnerships, and content marketing.
- Work closely with sales leadership to align marketing initiatives with revenue targets and pipeline development.
- Manage brand positioning and ensure consistency across all marketing channels.
- Oversee marketing budgets, performance metrics, and analytics.
- Lead market research, competitive analysis, and customer insights to inform strategic decisions.
- Collaborate with global marketing teams to localise campaigns and leverage group initiatives in the UK market.
- Oversee PR, communications, and product marketing initiatives.
What You Need to Succeed
- Proven experience in a senior marketing leadership role, ideally within B2B, technology, life sciences, or industrial sectors.
- Strong strategic marketing planning and execution capabilities.
- Demonstrated success in demand generation and revenue-focused marketing.
- Experience leading and developing marketing teams.
- Excellent stakeholder management and cross-functional collaboration skills.
- Strong analytical mindset with the ability to use data to drive marketing decisions.
- Experience managing marketing budgets and campaign performance metrics.
- Bachelor’s degree in Marketing, Business, or a related field.
Our Offer to You
- Annual leave starting at 25 days plus Bank Holidays, increasing to 29 days with service milestones.
- Global career development opportunities.
- Family-friendly policies with flexible working.
- Support for individual learning and career growth.
- Option to buy or sell up to 5 extra annual leave days.
- Employee health and wellbeing programs including BUPA healthcare and Employee Assistance Program.
- Trustee-based pension scheme with life assurance coverage.
- Inclusive and fun culture with team-building and charity events.
Head of in Leicester employer: Mettler Toledo
Contact Detail:
Mettler Toledo Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of in Leicester
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the lookout for a Head of Marketing role. You never know who might have the inside scoop on an opportunity or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how your experience aligns with their goals, especially in demand generation and brand positioning. Show them you’re not just another candidate, but the perfect fit!
✨Tip Number 3
Don’t underestimate the power of follow-ups! After an interview, send a thank-you email expressing your appreciation for the opportunity. It’s a great way to reinforce your interest and keep you top of mind.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities that might be just what you’re looking for. Plus, it shows you’re genuinely interested in joining our team and makes it easier for us to find your application.
We think you need these skills to ace Head of in Leicester
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the specific skills and experiences that match the Head of Marketing role. Highlight your B2B marketing experience and any leadership roles you've held, as we want to see how you can drive growth and lead a team.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about this role and how your strategic thinking aligns with our goals. Be sure to mention any successful campaigns you've led that generated demand.
Showcase Your Analytical Skills: We love data-driven decision-making! In your application, include examples of how you've used analytics to inform your marketing strategies. This will show us that you have the analytical mindset we're looking for.
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Mettler Toledo
✨Know Your Marketing Strategy
Before the interview, make sure you understand the company's current marketing strategy and how it aligns with their business objectives. Be ready to discuss how your experience can enhance their approach and drive growth in key market segments.
✨Showcase Leadership Skills
As a Head of Marketing, you'll need to lead and mentor a team. Prepare examples of how you've successfully developed high-performing teams in the past. Highlight your leadership style and how it fosters collaboration and innovation.
✨Demonstrate Analytical Mindset
Be prepared to discuss how you've used data to inform marketing decisions. Bring specific examples of campaigns where analytics played a crucial role in driving demand generation and achieving revenue targets.
✨Align with Sales Objectives
Understand the importance of aligning marketing initiatives with sales goals. Be ready to talk about how you've collaborated with sales teams in previous roles to ensure that marketing efforts directly support pipeline development and revenue growth.