At a Glance
- Tasks: Lead the design of loyalty programmes that enhance customer engagement and drive business success.
- Company: Metro Bank, a people-first bank focused on authentic connections and trust.
- Benefits: Competitive salary, bonus, generous holiday, pension scheme, healthcare, and discounts.
- Other info: Hybrid working options and excellent career progression opportunities await you!
- Why this job: Shape innovative loyalty strategies and make a real impact in a dynamic banking environment.
- Qualifications: Experience in designing loyalty programmes and strong stakeholder management skills.
The predicted salary is between 70000 - 90000 £ per year.
hackajob is collaborating with
Metro Bank to connect them with exceptional professionals for this role.
6 month FTC
At Metro Bank, we believe the best banking experience starts with people who genuinely care.
We're not just delivering banking services - we're building trust through authentic connections.
Here, our people come first; our colleagues are part of a team that values individuality, collaboration, and long-standing relationships.
We are also all about balance so most of our jobs offer the opportunity for hybrid working built around your role and home life, wherever possible.
What you will do
- Define and lead the loyalty and membership strategy, creating the core behaviours, rewards and experiences that drive customer acquisition, engagement, advocacy and long-term value.
- Design a compelling customer value exchange that balances rewards, benefits and experiences while strengthening the bank's brand and customer proposition.
- Develop the commercial and loyalty economics model, ensuring a clear link between customer behaviour, programme engagement and sustainable business outcomes.
- Build and shape a differentiated partner ecosystem, working with internal and external stakeholders to source, integrate and manage reward and experience partners.
- Establish the data, personalisation and platform foundations required to deliver a modern, insight-led loyalty programme, including recommendations on capability, technology and delivery approach.
- Create and own the loyalty roadmap and programme blueprint, aligning Product, Technology, Data and Marketing teams around clear priorities, dependencies and delivery milestones.
- Define success measures and performance frameworks, providing clear evidence of customer engagement, commercial impact and programme effectiveness from launch and beyond.
And we are a bank so risk is a part of everything we do.
We love people who take responsibility, do the right thing for customers, colleagues and Metro Bank and have the ability to call out any concerns.
What you will need
- Proven experience designing and launching loyalty, rewards or membership programmes from the ground up within customer-centric sectors such as retail, travel, financial services, telecommunications or hospitality.
- Strong expertise in behavioural design, customer engagement and loyalty economics, with the ability to translate customer needs into commercially successful programme strategies.
- Experience developing reward and partner ecosystem strategies, including the creation of compelling value propositions and commercial partnership models.
- Solid understanding of customer data, CRM, personalisation and segmentation approaches, and how these capabilities enable modern loyalty programmes.
- Experience evaluating loyalty, CRM and Mar Tech platforms, with the ability to assess capability requirements and provide clear technology recommendations.
- Strong strategic thinking and systems design capability, bringing together product, technology, marketing and data into a coherent customer engagement model.
- Exceptional stakeholder management and influencing skills, with the ability to build alignment and drive outcomes across a complex, matrixed organisation.
- Our promise to you
We will make sure that you are well-rewarded by providing you with a competitive salary, discretionary annual bonus, and a wide range of benefits, including generous holiday allowance, attractive pension scheme, healthcare, life assurance, and a number of colleague discounts!
We will give you the training to ensure you succeed in your role and plenty of internal opportunities to progress your career (around 40% of our recruitment comes from internal promotions!).
Diverse teams really are the best teams.
We know that candidates (especially women, research tells us) may be put off applying for a job unless they can tick every box.
We also know that 'normal' office hours aren't always doable, and while we can't accommodate every flexible working request we are happy to be asked.
So if you are excited about working with us and think you can do much of what we are looking for but aren't sure if you are 100% there yet why not give it a whirl?
Good luck!
#J-18808-Ljbffr
Director of Loyalty and Programme Design - 6 month FTC in London employer: Metro Bank
At Metro Bank, we pride ourselves on being an exceptional employer that prioritises our people and their well-being. With a strong focus on collaboration and individuality, we offer a supportive work culture that encourages hybrid working arrangements to promote a healthy work-life balance. Our commitment to employee growth is evident through extensive training opportunities and a remarkable internal promotion rate, making us an ideal place for those seeking meaningful and rewarding careers in the banking sector.
StudySmarter Expert Advice🤫
We think this is how you could land Director of Loyalty and Programme Design - 6 month FTC in London
✨Join Financial Networking Events
Jump into local finance meetups and conferences — they’re a goldmine for temporary roles in banking and financial services. You can chat with industry professionals and even get leads on upcoming opportunities that might not be posted online yet.
✨Utilise Temp Agencies Specialised in Finance
Reach out to temp agencies that focus on the banking sector. They often have strong ties with various firms and can help you secure short-term gigs that can help beef up your CV and get your foot in the door at firms like Metro Bank.
✨Connect with Alumni from Your Uni
Don't underestimate the power of your university’s alumni network. Many former students are working in banking and can help you find temporary roles or even offer mentorship. Reach out directly or attend alumni events to broaden your circle.
✨Stay Active on Job Boards and Company Websites
Keep your eyes peeled on job boards specifically for finance roles. Companies like Metro Bank might post temporary positions directly on their sites, so make sure to apply there too. Set alerts to catch those roles the moment they go live!
We think you need these skills to ace Director of Loyalty and Programme Design - 6 month FTC in London
Some tips for your application 🫡
Show Off Your Academic Achievements:In banking and financial services, your academic record can really make you stand out. List relevant grades, certifications, or coursework on your CV, especially if you've taken finance-related modules. This is particularly important for a temporary role where qualifications can help you shine even brighter!
Highlight Relevant Experience:If you’ve done any internships, part-time roles, or even coursework that aligns with banking or finance, make sure you include those! Showcase specific tasks where you used quantitative skills or analytical thinking, as this is what the hiring managers at Metro Bank will be keen to see in your application.
Tailor Your Cover Letter Purposefully:When writing your cover letter, focus on why you’re interested in a temporary position at Metro Bank. Let them know how you can quickly adapt to the team's needs and how eager you are to learn the ropes of the banking sector during this short stint. Your motivation and enthusiasm could really set you apart!
Be Prepared with References:For temporary roles, references can play a crucial role in your application. Make sure you’ve got a couple of references lined up who can vouch for your skills and work ethic. This helps to give Metro Bank confidence in your short-term commitment to the role.
How to prepare for a job interview at Metro Bank
✨Brush Up on Financial Regulations
Since this is a role in banking and financial services, be ready to discuss key regulations like MiFID, Basel III, or GDPR. These are hot topics, and your awareness of how they impact daily operations can give you a significant edge during your interview with Metro Bank.
✨Showcase Your Analytical Skills
Prepare for interview questions that assess your analytical abilities. You might need to tackle hypothetical scenarios involving risk assessment or financial forecasting. Bringing examples of relevant projects or coursework can emphasise your practical understanding of these concepts.
✨Highlight Flexibility and Adaptability
For a temporary role, showing that you can quickly pick up new processes and tools is crucial. Be ready to discuss previous experiences where you had to adapt to changing requirements or tight deadlines, as this will reassure Metro Bank that you’re a reliable team player.
✨Demonstrate a Willingness to Learn
In a temporary position, leaning into your eagerness to learn can really set you apart. Be prepared to share how you’re staying updated on industry trends or any additional training you've pursued. Employers appreciate candidates who are proactive about their development—even for short-term roles.
