We are looking for a senior, brand led marketer who is excited about building and putting their stamp on a role. A secret Yorkshire success story, our client has an outstanding presence and reach in their market but brand recognition is now an area of real focus. Whilst this role will have a strong focus on their B2C digital channels you will be responsible for the brand across all touch points within trade and retail.
You will bring with you a strong background in strategic brand marketing, with an ability to take this forward and execute campaigns. Yes strong on strategy but also be able to get into the detail and be hands on. You will know how to build a brand on and off-line and this will be a product focused brand in the B2C space. There is a team to manage and budget to develop this further. Ideal background is someone from consumer durables, fashion or home.
About You:
- Brand led marketer with experience across B2C
- Strong strategically with the ability to be hands on
- Can cut through and really pull out the messaging and content that is right for each brand
- Understanding of building brands within e-commerce
- Ability to work in a fast paced environment, where there is not always someone else to do things. Must be able to get stuck in.
What You'll Be Doing:
- Managing multiple brands and e-commerce businesses
- Own the annual marketing plan and overall strategy
- Deliver growth across your brands
- Focus on growing brand awareness through well developed and executed campaigns
Where You'll Be Based:
Your office will be commutable from Leeds, Harrogate, Bradford, York, Wakefield, Yorkshire
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