At a Glance
- Tasks: Lead digital content production across YouTube, Instagram, and TikTok with full ownership.
- Company: Dynamic brand focused on LGBTQ+ consumers, promoting education and awareness.
- Benefits: Competitive salary of £55-65k, fully remote work, and opportunities for growth.
- Other info: Collaborate with influencers and manage diverse projects in a supportive environment.
- Why this job: Make a real impact in a creative role with autonomy and the chance to innovate.
- Qualifications: Experience in digital content strategy and strong data literacy required.
The predicted salary is between 55000 - 65000 € per year.
This role is for a senior producer who can independently use data and insights to set strategy and manage consumer focused digital content production across YouTube and other video channels. You will take full ownership of the production of digital content for a high-impact brand with education, awareness and authentication all considered in content. This is a rare opportunity to build structure, strategy and momentum in a role with autonomy in a business that encourages experimentation.
With their offering specifically for LGBTQ+ consumers, you’ll lead content planning, production and growth across YouTube, Instagram, TikTok and beyond. Identifying topics of relevance and pulling together the resources to create content that captures attention, drives views and encourages engagement. You’ll own the process from concept to completion, sourcing and managing additional skills as required. Videos could be anything from interviews and real life stories to how-to guides and opinion pieces. Influencers and partnerships will help to amplify messages, gain traction and grow audience.
Salary is c£55-65k, the role is fully remote within the UK, and there is real scope to influence channel strategy, content operations, output quality and audience growth from the centre of the business.
About You:
- Exceptionally organised and comfortable owning end-to-end content production from idea through to delivery across multiple projects.
- Experienced in digital-first content strategy across social, owned platforms including YouTube, podcasts and other video-led channels, with a clear understanding of what drives reach, engagement and growth.
- Highly data-literate, able to use analytics and performance insight to shape priorities, improve output and make better commercial decisions.
- Strong creatively, with a sharp eye for formats, hooks, narratives and platform-specific best practice.
- Calm, independent and low-friction in the way you work, with the confidence to operate autonomously while collaborating with senior stakeholders and external contributors.
What You'll Be Doing:
- Leading the full production lifecycle from planning to publishing across multiple concurrent content projects, ensuring quality output at pace.
- Owning content strategy across key digital channels, helping shape a more cohesive, data-led and scalable content operation.
- Using performance data to identify opportunities, refine priorities and define KPIs for audience growth, engagement and wider business impact.
- Managing internal and external contributors including editors, designers, freelancers and other production support as required.
- Supporting the development of owned channels, campaigns and commercially relevant content initiatives that strengthen visibility, trust and growth.
Where You'll Be Based:
This is a fully remote role within the UK. You’ll need to be predominantly UK based to be available for content production with occasional international travel also likely.
Please apply ASAP or for an informal conversation contact Tom Fordham.
Senior Digital Producer in Edinburgh employer: MET Marketing Recruitment
Join a forward-thinking company that champions creativity and inclusivity, offering a fully remote role for a Senior Digital Producer. With a strong focus on LGBTQ+ consumers, you'll have the autonomy to shape impactful digital content strategies across major platforms like YouTube and TikTok, all while enjoying a supportive work culture that encourages experimentation and personal growth. Benefit from competitive salary packages, flexible working arrangements, and the opportunity to lead innovative projects that resonate with diverse audiences.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Digital Producer in Edinburgh
✨Tip Number 1
Get your networking game on! Reach out to industry contacts, attend virtual events, and engage with relevant communities online. The more people you know, the better your chances of landing that Senior Digital Producer role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best digital content projects. Include examples of your work across YouTube, Instagram, and TikTok to demonstrate your expertise in engaging audiences and driving growth.
✨Tip Number 3
Be proactive! Don’t just wait for job postings; reach out directly to companies you admire. Express your interest in their work and how you can contribute as a Senior Digital Producer. It shows initiative and could lead to opportunities.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting roles, and applying directly helps us see your application faster. Plus, it’s a great way to show you’re genuinely interested in joining our team at StudySmarter.
We think you need these skills to ace Senior Digital Producer in Edinburgh
Some tips for your application 🫡
Show Your Creative Side:When you're crafting your application, let your creativity shine through! Use engaging language and examples that showcase your experience in digital content production. Remember, we want to see how you can bring ideas to life!
Data is Your Best Friend:Since this role is all about using data to drive strategy, make sure to highlight your data literacy. Share specific examples of how you've used analytics to shape content decisions in the past. We love a numbers-savvy candidate!
Tailor Your Application:Don’t just send a generic application! Tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. Show us why you’re the perfect fit for this Senior Digital Producer role at StudySmarter.
Apply Through Our Website:We encourage you to apply directly through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at MET Marketing Recruitment
✨Know Your Data
As a Senior Digital Producer, you'll need to demonstrate your data literacy. Before the interview, brush up on how you've used analytics in past projects. Be ready to discuss specific examples where data shaped your content strategy and drove engagement.
✨Showcase Your Creativity
This role requires a strong creative flair. Prepare to share your best work that highlights your ability to create engaging content across platforms like YouTube and TikTok. Think about formats, hooks, and narratives that have worked well for you in the past.
✨Be Organised and Ready to Lead
You'll be managing multiple projects, so show them your organisational skills. Bring a portfolio or examples of how you've successfully led content production from concept to completion. Discuss your approach to managing teams and external contributors.
✨Understand Their Audience
With a focus on LGBTQ+ consumers, it's crucial to understand their needs and preferences. Research the brand's current content and think about how you can enhance it. Be prepared to suggest ideas that resonate with this audience and drive growth.
