Digital Marketing Executive

Digital Marketing Executive in Newcastle upon Tyne

Newcastle upon Tyne Full-Time No home office possible

We are delighted to be recruiting on behalf of a well established organisation within the transport and travel sector for a Digital Marketing Executive to join their commercial team in their Newcastle office.

This is a hands on digital marketing role offering the chance to work on high profile campaigns, support revenue growth, and help shape a strong, customer focused brand presence.

The role

Reporting into a senior marketing leader, you will play a key part in delivering the digital marketing strategy across multiple channels. Working closely with external agencies and internal stakeholders to ensure campaigns are effective, on brand, and delivering clear ROI.

Key Responsibilities

Manage and optimise website and app content, ensuring it is engaging, accurate and SEO friendly
Support the delivery of creative marketing campaigns and local partnerships
Assist in driving revenue through effective digital marketing activity
Support PPC, display and SEO campaigns, working closely with a digital agency
Lead on email marketing and social media content creation
Support PR activity throughout the year
Use customer insight, analytics and competitor research to improve performance
Monitor campaign performance and ROI, using data to optimise activity
Maximise owned digital channels and identify opportunities for innovation
Work with third-party agencies to ensure best value and campaign effectiveness
Champion brand consistency and customer experience across all touchpoints

About You

Degree educated or equivalent experience
Proven experience in digital marketing
Strong understanding of digital channels including SEO, PPC, email and social media
Commercially aware with strong analytical skills
Confident using data and insight to inform decisions
Experience working with agencies and multiple stakeholders
Proactive, collaborative and customer-focused