At a Glance
- Tasks: Lead our social media presence and create engaging content that resonates with pet lovers.
- Company: Join Mersey Raw, a dynamic brand shaking up the pet food industry.
- Benefits: Creative freedom, top-notch equipment, and opportunities for growth.
- Other info: This role offers high visibility and the chance to shape our brand's voice.
- Why this job: Be the face of a fast-growing brand and make a real impact.
- Qualifications: Confident on camera, skilled in video creation, and passionate about community engagement.
The predicted salary is between 31500 - 38500 £ per year.
The pet industry is boring. We're here to change that. Scroll through pet food online and it's the same beige nonsense on repeat. Stock photos. Safe captions. Nobody with the guts to actually go for it. The whole industry is sat there half-asleep, and nobody has grabbed it by the reins. We're about to. Mersey Raw grew from humble roots in Bootle into one of the UK's best-known raw dog food brands. We feed over 5,000 dogs every single day, out of a brand-new 29,000 sq ft facility, with 3,000+ five-star reviews from customers who've watched their dogs transform on real, natural food. What they were born to eat. That's not marketing — that's the product. Now we want the whole country to know our name. And we need one person to make that happen.
This is, hands down, one of the most exciting jobs going in this business — and we mean that. You'll spearhead the growth of the entire company through social media. You are the voice, the face, and the engine of Mersey Raw online. You'll live in the factory and you'll be at every event. You'll be everywhere — camera in hand, talking to our audience, catching the moments nobody else would think to film, and turning them into content that stops thumbs dead. TikTok, Facebook, Instagram — and anywhere else the dogs and the people are. When something takes off, we amplify it. You'll spot the winners and flag them to be pushed through our paid platform, so the best content doesn't just perform — it propels us, locally and far and wide. Get this right, and you won't just be running our socials. You'll be putting a boring industry on notice and making Mersey Raw impossible to ignore.
What you'll be doing:
- Being the face. Going live, presenting to camera, showing up with energy every single day.
- Making the content. Shooting and editing punchy short-form video yourself.
- Owning every channel. Posting consistently, building a genuine content machine, and keeping us active everywhere.
- Talking to our people. Replying, DMs, comments, community — constantly.
- Spotting the winners. Knowing what's working, flagging the content worth putting real money behind.
- Driving real results. Followers, fame, and sales that come from social.
Who you are:
- An outgoing, larger-than-life personality. You light up on camera.
- A blend of skill and hunger. You've got real ability behind you, but it's your energy, creativity and drive that set you apart.
- A genuine creator. You can shoot and edit content that looks and feels great — fast.
- Local at heart, national in ambition. You want to make Bootle proud and make Mersey Raw a name across the whole country.
- A dog person (or fast becoming one).
Must-haves:
- Confident on camera and comfortable going live.
- Can shoot and edit your own short-form video.
- A natural at community engagement — you love talking to people online.
Nice to have:
- Experience running or supporting paid social campaigns.
- Photography skills.
- A portfolio that already shows off your on-camera and editing chops.
What you get:
- Total creative freedom. This is your playground.
- The kit to do it properly. We'll give you the gear to make brilliant content.
- Room to grow and lead. Get this right and you grow with us.
- Real influence and visibility. You'll be the face of a fast-growing brand that's genuinely going places.
Let's talk money: We're not printing a salary on this one — and that's deliberate. We're not looking for the cheapest person. We're looking for the right person. Show us you're the one who can take this industry by the reins, and we'll pay you what you're worth. If you've got the vision and the talent to match it, the ceiling is high. Come and prove it.
Head of Social / Social Media Manager in Liverpool employer: Mersey Raw
Mersey Raw is an exceptional employer, offering a vibrant work culture where creativity and innovation are not just encouraged but celebrated. Located in Bootle, Merseyside, this fast-growing company provides total creative freedom, allowing you to shape the brand's voice while enjoying opportunities for personal and professional growth. With a focus on community engagement and real influence, you'll be at the forefront of transforming the pet industry, making your mark in a role that promises excitement and visibility.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Social / Social Media Manager in Liverpool
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Mersey Raw and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Mersey Raw are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Mersey Raw on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Mersey Raw. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Social / Social Media Manager in Liverpool
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Mersey Raw. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Mersey Raw:Show us that you’ve done your homework! In your application, briefly mention what you admire about Mersey Raw’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Mersey Raw
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Mersey Raw will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Mersey Raw, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.