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- Tasks: Convert event enquiries into successful, high-quality commercial events and manage client relationships.
- Company: Join a prestigious Legal Membership Organisation with a values-driven culture.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Why this job: Be part of a high-performing team delivering standout events and building lasting relationships.
- Qualifications: Experience in event sales and management, excellent communication skills, and strong organisational abilities.
- Other info: Dynamic role with a focus on collaboration and continuous improvement.
Merrifield Consultants are delighted to be partnering with a prestigious Legal Membership Organisation to recruit a Sales and Events Executive. This is a brilliant opportunity for an experienced events professional to join a high-performing commercial events team within a unique, values-driven organisation that delivers exceptional experiences.
Summary of the Role
This role plays a key part in converting event enquiries into successful, high-quality commercial events. You'll manage client relationships end-to-end, from first enquiry through to delivery. It’s a fast-paced, client-facing role combining sales, planning and event coordination.
Details of the Role
- Salary: 37,500 per annum
- Contract: Full-time, permanent
- Hours: 40 hours per week, Monday to Friday (09:00-17:00)
- Working Pattern: Hybrid - 4 days office-based, 1 day working from home (subject to business needs)
- Location: Central London
Responsibilities
- Event Sales & Delivery
- Respond to inbound enquiries via phone and email, converting them into confirmed, profitable events
- Conduct venue show-rounds and build strong rapport with potential clients
- Plan, coordinate and deliver a wide range of small and large-scale events
- Act as the main point of contact for clients, liaising with internal teams, suppliers and contractors
- Maximise revenue through effective upselling and yield management
- Maintain and grow relationships with existing clients to increase repeat business
- Business Development & Marketing
- Proactively identify new business opportunities and support income-generation strategies
- Attend exhibitions, trade shows and networking events to build industry relationships
- Assist with marketing initiatives and the development of new revenue streams
- Develop and manage key accounts, maximising external revenue opportunities
- Financial & Administrative Support
- Ensure contracts, deposits, invoices and final billing are completed accurately and on time
- Support the finance team with invoice queries where required
- Maintain accurate records using the events diary and booking systems
- Provide administrative support to the wider team when needed
Person Specification
- Essential Experience & Skills
- Proven experience in event sales and management within a venue environment
- At least two years' experience in an events and/or marketing role at a similar level
- Strong understanding of event logistics, planning and delivery
- Excellent communication, negotiation and relationship-building skills
- Confident using online booking systems and Microsoft Office (Word, Excel, Outlook)
- Highly organised, detail-focused and able to manage multiple events simultaneously
- Strong numeracy skills with confidence handling basic financial queries
- Personal Attributes
- Customer-focused, professional and personable
- A proactive team player who enjoys collaborating across departments
- Flexible, adaptable and calm under pressure
- High levels of integrity, reliability and attention to detail
- Motivated to continually improve and deliver the highest standard of service
If you’re an experienced events professional who loves building relationships, smashing targets and delivering standout events, this could be your next move. To apply, please submit your CV. Merrifield Consultants look forward to hearing from you!
We practice a diverse and inclusive recruitment process that ensures equal opportunity for all we work with, irrespective of race, sexual orientation, mental or physical disability, age or gender. As an organisation, we encourage applications from all backgrounds and will ensure measures are met when required, to allow a fair process throughout.
Sales and Events Executive employer: Merrifield Consultants
Contact Detail:
Merrifield Consultants Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales and Events Executive
✨Tip Number 1
Get to know the company inside out! Research their values, recent events, and any news. This will help you tailor your conversations and show that you're genuinely interested in what they do.
✨Tip Number 2
Network like a pro! Attend industry events, trade shows, or even local meet-ups. Building relationships with potential clients and colleagues can open doors and give you a leg up in the application process.
✨Tip Number 3
Practice your pitch! Be ready to talk about your experience and how it aligns with the role. Highlight your successes in event sales and management to make a lasting impression.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Sales and Events Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Sales and Events Executive role. Highlight your relevant experience in event sales and management, and don’t forget to showcase those strong communication and relationship-building skills we’re looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about events and how your background makes you the perfect fit for our team. Be sure to mention any specific achievements that demonstrate your ability to smash targets.
Show Off Your Organisational Skills: In this fast-paced role, being organised is key. When writing your application, give examples of how you’ve successfully managed multiple events or projects at once. We want to see that you can keep everything running smoothly!
Apply Through Our Website: We encourage you to apply through our website for a seamless application process. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity with our high-performing events team!
How to prepare for a job interview at Merrifield Consultants
✨Know Your Events Inside Out
Before the interview, make sure you’re familiar with the types of events the organisation typically hosts. Research their past events and think about how your experience aligns with their style. This will help you demonstrate your understanding of their needs and show that you're genuinely interested.
✨Showcase Your Sales Skills
Prepare to discuss specific examples where you've successfully converted enquiries into events. Highlight your negotiation skills and any upselling techniques you've used in the past. This is a sales role, so be ready to impress them with your ability to drive revenue!
✨Build Rapport with Your Interviewers
Remember, this role is all about client relationships. During the interview, focus on building a connection with your interviewers. Be personable, ask questions, and engage in conversation. This will showcase your relationship-building skills right from the start.
✨Be Ready for Scenario Questions
Expect to face scenario-based questions that assess your problem-solving abilities in event management. Think of situations where you had to handle multiple events or resolve conflicts. Prepare concise stories that highlight your organisational skills and ability to stay calm under pressure.
