At a Glance
- Tasks: Lead marketing and communications for a growing national charity, shaping impactful campaigns.
- Company: Dynamic charity with a strong mission and a collaborative team culture.
- Benefits: Competitive salary, hybrid working, and opportunities for professional growth.
- Other info: Join a diverse team committed to inclusivity and equal opportunity.
- Why this job: Make a real difference in people's lives while advancing your marketing career.
- Qualifications: Proven experience in senior marketing roles and a passion for social impact.
Merrifield Consultants are recruiting a Head of Marketing and Communications for a national charity. The charity is a well-regarded national charity, still in its early years but growing fast, is looking for an experienced senior marketer to take ownership of how it communicates, campaigns and connects.
This is a role with genuine scope: an ambitious young charity entering a new strategic phase, with strong foundations already in place and the appetite to go further. The right person will help it reach more of the people it exists to serve.
You will lead a small, talented team and hold strategic responsibility for the full breadth of marketing and communications strategy. You will work closely with colleagues across fundraising, services and policy to shape integrated campaigns and ensure every piece of content and communication is clear, consistent and compelling.
Key areas of responsibility:- Setting and delivering marketing strategy, aligned to organisational priorities
- Leading PR and media engagement, including proactive storytelling and reactive press
- Planning and executing multi-channel campaigns with a focus on insight and audience
- Overseeing brand governance and tone of voice across all channels and touchpoints
- Collaborating with the fundraising team on supporter engagement, awareness campaigns and appeals
- Working alongside the policy and public affairs function on integrated external messaging
- Significant experience in a senior marketing or communications leadership role
- A track record of delivering high-impact, multi-channel campaigns across digital and offline
- Experience of managing and developing a team
- Experience in health, disability, social justice or the wider charity sector
- Familiarity with supporter journeys, donor engagement or digital fundraising
- Experience managing external creative, media or digital agencies
To find out more, contact Merrifield Consultants.
We practice a diverse and inclusive recruitment process that ensures equal opportunity for all we work with, irrespective of race, sexual orientation, mental or physical disability, age or gender. As an organisation, we encourage applications from all backgrounds and will ensure measures are met when required, to allow a fair process throughout.
Head of Marketing and Communications in Leeds employer: Merrifield Consultants
As a rapidly growing national charity based in Leeds, we offer an inspiring work environment where your contributions can make a real difference. Our commitment to employee development is reflected in our supportive culture, which encourages innovation and collaboration across teams. Join us to lead impactful marketing strategies that resonate with our mission and help us reach those we serve, all while enjoying the benefits of a hybrid working model.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing and Communications in Leeds
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Merrifield Consultants and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Merrifield Consultants are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Merrifield Consultants on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Merrifield Consultants. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing and Communications in Leeds
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Merrifield Consultants. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Merrifield Consultants:Show us that you’ve done your homework! In your application, briefly mention what you admire about Merrifield Consultants’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Merrifield Consultants
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Merrifield Consultants will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Merrifield Consultants, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
