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- Tasks: Lead a creative team to deliver innovative marketing campaigns that drive consumer demand.
- Company: Join a global leader in entertainment and tourism with a vibrant culture.
- Benefits: Enjoy 33 days holiday, Merlin passes, competitive salary, and ongoing training.
- Why this job: Make a real impact in the entertainment industry while leading a talented team.
- Qualifications: 7+ years in senior marketing roles with strong leadership and analytical skills.
- Other info: Dynamic environment with excellent career growth and collaboration opportunities.
The predicted salary is between 43200 - 72000 £ per year.
Location: London, Arbor
Hours: 37.5 hours per week
Contract Type: Permanent, salaried
We’re seeking a commercially minded Head of Creative & Media Marketing to lead a talented team delivering innovative, data-driven marketing campaigns and activations that drive consumer demand and achieve revenue targets for your cluster. You will be part of a Go-to-Market team, working closely with performance marketing, social media, PR, membership and loyalty, corporate, schools and groups, with regional support from SEO/GEO, Consumer Proposition and Indirect Sales. Global Marketing will act as a Centre of Excellence, providing strategic direction, specialist expertise and best-practice frameworks to support regional and cluster execution. You will collaborate closely with teams across the Growth function, including Global Brand and Global Insights and Strategy, as well as key partners outside the function such as Finance, People and Merlin Magic Making, Merlin’s innovation arm.
Qualifications & Experience
- At least 7 years’ experience in senior marketing roles, ideally within entertainment, hospitality, tourism or retail
- Proven ability to deliver integrated, digitally led marketing campaigns
- Experience working in a global organisation and collaborating with regional teams
- Strong leadership and people management skills
- Data-driven, analytical and strategic mindset
- Excellent stakeholder management and communication skills across functions
- Experience managing complex budgets and demonstrating marketing ROI
- A customer-first approach and passion for the entertainment and tourism industry
Benefits
- A competitive annual salary
- 33 days holiday (including bank holidays)
- ‘Enjoy the Ride’ Merlin Annual Passes - 6 in total per year, 1 for you, plus 5 to gift to loved ones!
- Merlin Magic Pass - 20 free tickets for you, your family and friends to enjoy all of our Merlin Attractions across the world rising to 40 after a year’s service
- Company bonus
- Private pension scheme
- 40% discount online off LEGO
- 25% discount in our on‑site retail shops and restaurants
- Ongoing training and development opportunities
- Plus, many more…
Pay Range Competitive
Head of Creative & Media Marketing - UK South in Harrow employer: Merlin Entertainments
Contact Detail:
Merlin Entertainments Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Creative & Media Marketing - UK South in Harrow
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your creativity! When you get the chance to meet with hiring managers, bring along a portfolio or examples of your past campaigns. We want to see how you think outside the box and drive consumer demand through innovative strategies.
✨Tip Number 3
Prepare for those tricky interview questions! Research common questions for senior marketing roles and practice your responses. We’re looking for someone who can demonstrate their data-driven mindset and strategic thinking, so be ready to share specific examples.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are genuinely interested in joining our team and contributing to our exciting projects.
We think you need these skills to ace Head of Creative & Media Marketing - UK South in Harrow
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Head of Creative & Media Marketing role. Highlight your experience in leading marketing campaigns and managing teams, especially in sectors like entertainment or tourism. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for the industry and your strategic mindset. Tell us why you’re the perfect fit for this role and how you can drive consumer demand through innovative marketing.
Showcase Your Data-Driven Approach: Since we’re all about data-driven decisions, make sure to include examples of how you've used analytics to inform your marketing strategies. We love seeing how you’ve measured success and delivered ROI in previous roles!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at Merlin Entertainments
✨Know Your Stuff
Before the interview, dive deep into the company’s marketing strategies and recent campaigns. Familiarise yourself with their brand voice and how they engage with their audience. This will not only show your genuine interest but also help you discuss how your experience aligns with their goals.
✨Showcase Your Leadership Skills
As a Head of Creative & Media Marketing, you'll need to demonstrate strong leadership. Prepare examples of how you've successfully led teams in the past, focusing on collaboration and driving results. Be ready to discuss how you motivate your team and manage diverse stakeholders.
✨Be Data-Driven
Since the role requires a data-driven mindset, come prepared with specific examples of how you've used data to inform your marketing decisions. Discuss any tools or methodologies you've employed to measure campaign success and ROI, as this will resonate well with the interviewers.
✨Ask Insightful Questions
Interviews are a two-way street! Prepare thoughtful questions that reflect your understanding of the role and the company. Inquire about their current marketing challenges or future strategies, which will demonstrate your strategic thinking and genuine interest in contributing to their success.
