Vice President, Attractions - Alton Towers
Vice President, Attractions - Alton Towers

Vice President, Attractions - Alton Towers

Alton Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and innovate at the UK's largest Theme Park Resort, ensuring guest satisfaction and operational excellence.
  • Company: Join Alton Towers Resort, a fun-filled destination known for unforgettable experiences and thrilling attractions.
  • Benefits: Enjoy a competitive salary, 33 days holiday, pension, life assurance, and exclusive discounts on attractions.
  • Why this job: Shape the future of entertainment while leading high-performing teams in a vibrant, collaborative culture.
  • Qualifications: Bachelor's degree in business or management; experience in large-scale operations and P&L management required.
  • Other info: Ideal for visionary leaders ready to drive transformative change in a dynamic environment.

The predicted salary is between 43200 - 72000 £ per year.

What you\’ll bring to the team

Are you an innovative leader ready to shape the future of the UK’s largest Theme Park Resort?

Alton Towers Resort is seeking their next Vice President, Attractions. You’ll own your craft to drive operational excellence, guest satisfaction, and financial performance.

Reporting to the Regional Managing Director and part of the regional Senior Leadership Team, this role will coordinate between departments, streamlining workflows, problem solving, and fostering a culture of collaboration, all while managing complexity within a matrix structure.

We’re seeking a visionary leader with a proven track record of driving transformative change across complex organisations. You’ll bring clarity, influence, and strategic focus to an evolving landscape, whilst leading high-performing teams to deliver world-class guest experiences.

You’ll bring:

  • Proven leadership of large, diverse, cross-functional teams, ideally in large-scale operations
  • Strong commercial acumen with full P&L responsibility – forecasting, budgeting, and driving profitability
  • A data-driven mindset to balance operational costs with service quality and efficiency
  • Crisis management expertise with a calm, decisive approach in high-pressure situations
  • Strategic agility – able to align operations with business goals and pivot efficiently when required
  • Stakeholder management skills , from internal departments to community and government partners
  • A collaborative style , thriving in a matrix structure with global functional teams
  • A deep understanding of health, safety, and security , ensuring safe, seamless experiences for both guests and teams.

Qualifications & Experience

Qualifications

  • Degree or relevant qualifications bachelor’s degree in business, management, or a related field is essential; a Master’s degree in a relevant discipline is desirable..
  • Ongoing professional development or certifications in relevant areas (e.g., operational management, financial management, leadership) is advantageous

Experience

  • Demonstrate Commercial acumen and your ability to forecast, analyse, and respond to shifting business landscapes will be pivotal in achieving sustainable growth and operational excellence.
  • Experience overseeing 24/7 operations, with an in-depth understanding of the unique demands and complexities of around-the-clock service delivery.
  • Proven ability to make data-driven decisions to balance operational costs with service quality, ensuring smooth, efficient, and safe operations always.
  • First-hand experience managing full P&L responsibilities, including budgeting, forecasting, and delivering against financial targets.
  • Identifying opportunities to optimise costs, increase revenue streams, and improve financial performance while ensuring alignment with strategic objectives.
  • Proficient in building and managing relationships with a variety of internal and external stakeholders, including community partners, local government, industry associations, and emergency services.
  • Demonstrated expertise in developing and executing crisis management plans, with the ability to remain calm and provide leadership during high-stress situations.
  • Comprehensive understanding of health, safety, and security policies; adept at implementing best practices, conducting risk assessments, and maintaining a safe environment for guests and employees.
  • Experience with public speaking, presenting business cases, and advocating for projects and initiatives to drive operational success and brand growth.
  • Strong awareness of market trends, customer expectations, and competitor activities, ensuring the business remains competitive and innovative.

Benefits

We’re growing fast and alongside a fun and friendly environment, we offer a fabulous package and amazing prospects – ideal if you’re already fantastic and want to become even better (our magic can help here). Benefits include Pension, Life Assurance, discretionary company bonus, 33 days’ holiday including bank holidays, and, of course, a Merlin Magic Pass which gives you and your friends and family free admission to all of our attractions worldwide, as well as 25% discount in our retail shops and restaurants and 40% discount on LEGO.

Pay Range

Competitive #J-18808-Ljbffr

Vice President, Attractions - Alton Towers employer: Merlin Entertainments Group

Alton Towers Resort is an exceptional employer, offering a vibrant and collaborative work culture that empowers innovative leaders to shape the future of the UK's largest Theme Park Resort. With a commitment to employee growth, competitive benefits including a generous holiday allowance, pension, and exclusive discounts, we provide a supportive environment where you can thrive while delivering world-class guest experiences.
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Contact Detail:

Merlin Entertainments Group Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Vice President, Attractions - Alton Towers

✨Tip Number 1

Network with professionals in the theme park and attractions industry. Attend industry conferences, seminars, or local meetups to connect with key players and learn about the latest trends and challenges. This can help you gain insights and potentially get referrals for the Vice President position.

✨Tip Number 2

Showcase your leadership experience by sharing specific examples of how you've successfully managed large teams and complex operations. Prepare anecdotes that highlight your ability to drive change and improve guest experiences, as these will resonate well during interviews.

✨Tip Number 3

Familiarise yourself with Alton Towers' current operations and any recent changes or initiatives they've implemented. Understanding their strategic goals and challenges will allow you to tailor your discussions and demonstrate how your skills align with their needs.

✨Tip Number 4

Prepare to discuss your crisis management strategies in detail. Given the high-pressure nature of the role, being able to articulate your approach to handling emergencies and ensuring safety will be crucial in making a strong impression.

We think you need these skills to ace Vice President, Attractions - Alton Towers

Proven Leadership Skills
Commercial Acumen
P&L Management
Data-Driven Decision Making
Crisis Management Expertise
Strategic Agility
Stakeholder Management
Collaborative Leadership
Health, Safety, and Security Knowledge
Operational Excellence
Budgeting and Forecasting
Relationship Building
Public Speaking and Presentation Skills
Market Awareness
Problem-Solving Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your leadership experience, particularly in large-scale operations. Emphasise your commercial acumen and any relevant achievements in P&L management to align with the job requirements.

Craft a Compelling Cover Letter: In your cover letter, showcase your vision for the role and how your strategic agility can benefit Alton Towers. Mention specific examples of transformative change you've led in previous positions to demonstrate your capability.

Highlight Relevant Experience: Clearly outline your experience in crisis management and stakeholder engagement. Provide concrete examples of how you've successfully navigated high-pressure situations and built relationships with various stakeholders.

Showcase Data-Driven Decision Making: Include instances where you've used data to drive operational improvements or enhance guest experiences. This will illustrate your ability to balance costs with service quality, which is crucial for this role.

How to prepare for a job interview at Merlin Entertainments Group

✨Showcase Your Leadership Experience

Be prepared to discuss your previous leadership roles, particularly in large-scale operations. Highlight specific examples where you successfully led diverse teams and drove transformative change.

✨Demonstrate Commercial Acumen

Come equipped with examples of how you've managed P&L responsibilities. Be ready to talk about your experience with budgeting, forecasting, and how you've driven profitability in past roles.

✨Exhibit Crisis Management Skills

Prepare to share instances where you've effectively managed crises. Discuss your calm approach in high-pressure situations and how you ensured safety and operational continuity.

✨Emphasise Stakeholder Management

Illustrate your ability to build relationships with various stakeholders. Provide examples of how you've collaborated with internal departments and external partners to achieve common goals.

Vice President, Attractions - Alton Towers
Merlin Entertainments Group
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