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- Tasks: Lead PR strategies for iconic attractions and manage media relationships across the EU and UK.
- Company: Join Merlin, a leader in entertainment with a vibrant culture.
- Benefits: Enjoy 33 days holiday, Merlin passes, discounts, and a competitive salary.
- Why this job: Shape the reputation of world-famous attractions and make a real impact.
- Qualifications: 3+ years in communications with strong media engagement and crisis management skills.
- Other info: Dynamic role with opportunities for growth and ongoing training.
The predicted salary is between 36000 - 60000 £ per year.
We are hiring a PR Manager EU & UK (MT & Growth Brands Cluster) to work closely with the GTM Director to promote, shape and safeguard the reputation of Merlin's attractions across the cluster, including Madame Tussauds in Prague, Vienna, Berlin and Budapest, and The Dungeons in Edinburgh, York and Berlin. This is a strategic role responsible for delivering impactful, consumer-facing PR activity that supports both individual attractions and the Cluster as a whole, strengthening Merlin's reputation as owner and operator.
In this role, you will help shape and execute integrated consumer PR strategies aligned to the Cluster's growth priorities, ensuring activity drives reputational and commercial benefit at both attraction and Cluster level. Working collaboratively across the MT & Growth Brands Go To Market function, you will ensure PR is fully integrated into marketing plans, identifying cross-attraction opportunities and leveraging the Merlin brand where appropriate.
You will manage PR agencies and campaigns, build and maintain strong media relationships across EU and UK markets, deliver best-in-class press office operations, and support proactive issue and crisis management in line with corporate frameworks, including participation in an out-of-hours rota where required. In partnership with senior communications leadership, you will also support engagement with key local stakeholders across the Cluster.
Qualifications & Experience
- A minimum of three years' experience in key communications roles, with a proven track record of proactively engaging with media to manage responses to issues of public and stakeholder interest.
- Demonstrated experience in crisis and issue management, with the ability to anticipate risks and mitigate them through careful planning.
- Confidence in engaging with internal and external stakeholders, building trusted relationships and leading meaningful dialogue when required.
- Experience working in busy, high-profile, public-facing environments, with a strong understanding that information released publicly may be scrutinised and critically interpreted.
- Exceptional skills in drafting clear, accurate, and carefully considered communications that protect and enhance organisational reputation.
Benefits
- A competitive annual salary
- 33 days holiday (including bank holidays)
- 'Enjoy the Ride' Merlin Annual Passes - 6 in total per year, 1 for you, plus 5 to gift to loved ones
- Merlin Magic Pass - 20 free tickets for you, your family and friends to enjoy all of our Merlin Attractions across the world rising to 40 after a year's service
- Company bonus
- Private pension scheme
- 40% discount online off LEGO
- 25% discount in our on-site retail shops and restaurants
- Ongoing training and development opportunities
- Plus, many more…
Pay Range Competitive
Public Relations Manager EU/UK in London employer: Merlin Entertainments - Corporate
Contact Detail:
Merlin Entertainments - Corporate Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Public Relations Manager EU/UK in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the PR industry. Attend events, join online forums, and don’t be shy about reaching out to folks on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best PR campaigns and media coverage. This is your chance to shine and demonstrate how you can shape and safeguard a brand's reputation, just like we do at StudySmarter.
✨Tip Number 3
Prepare for interviews by researching the company and its recent PR activities. Be ready to discuss how you can contribute to their growth priorities and manage crises effectively. We want to see your passion for the role!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in joining our team and making an impact in the PR world.
We think you need these skills to ace Public Relations Manager EU/UK in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Public Relations Manager role. Highlight your experience in managing media relationships and crisis communications, as these are key for us at StudySmarter.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of your past PR successes and how they align with our goals at Merlin's attractions.
Showcase Your Communication Skills: Since this role involves drafting clear and accurate communications, make sure your application reflects your writing skills. Keep it concise, engaging, and free of errors to impress us!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Merlin Entertainments - Corporate
✨Know Your Stuff
Before the interview, dive deep into Merlin's attractions and their unique selling points. Familiarise yourself with recent PR campaigns they've run and think about how you could enhance their reputation further. This shows you're genuinely interested and ready to contribute.
✨Showcase Your Experience
Be prepared to discuss specific examples from your past roles where you've successfully managed media relationships or navigated a crisis. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements clearly.
✨Engage with Stakeholders
Since this role involves working with various stakeholders, think of ways you've built strong relationships in previous positions. Be ready to share how you’ve engaged with both internal teams and external partners to drive successful PR strategies.
✨Prepare for Crisis Scenarios
Given the importance of crisis management in this role, consider potential scenarios that could affect Merlin's attractions. Prepare your thoughts on how you would handle these situations, demonstrating your proactive approach and strategic thinking.
