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For Companies At a Glance
- Tasks: Plan and execute global events to boost lead generation and pipeline growth.
- Company: Join Merkle Science, a leader in blockchain intelligence solutions.
- Benefits: Enjoy flexible time off, excellent health insurance, and industry-leading compensation.
- Other info: Collaborative culture with opportunities for career growth and development.
- Why this job: Make an impact in the fast-paced world of event marketing within a growing tech company.
- Qualifications: Two years of event marketing experience and strong organisational skills required.
The predicted salary is between 36000 - 60000 £ per year.
Responsibilities
- Collaborate with Account Executives to ensure alignment of event marketing strategy with account plans.
- Plan, execute, and track all aspects of Merkle Science\’s event presence globally to maximize lead generation and pipeline growth.
- Define marketing objectives and metrics for events. Conduct post-event evaluations, report progress towards goals, and recommend optimization strategies. Regularly measure event impact against KPIs to inform decision-making and enhance alignment with broader business goals.
- Ensure alignment with the overall business strategy by contributing to strategic development of event marketing plans.
- Manage event marketing budgets and report regularly on budget utilization and performance. Track budget costs and proactively communicate scope changes that affect the budget.
- Act as the point of contact and workstream leader for event marketing, supporting cross-functional teams and internal leaders. Collaborate with the Sales team to identify marketing-supported needs and potential gaps.
- Ensure that all logistical information for event attendees is clearly communicated and organized, including event schedules, locations, registration details, and any additional relevant information to facilitate a seamless event experience.
- Evaluate third-party opportunities and build vendor relationships to enhance market exposure, reduce cost, and ensure quality deliverables.
- Stay informed about overall business development strategies including partner and key account plans, advocating for alignment where necessary.
- Work alongside teams, suppliers, and other contributors through effective project management and collaboration to exceptional levels of execution of all assigned deliverables – on schedule and within budget.
Qualifications
- Minimum two years of experience in event marketing or field marketing. Knowledge in trade show project management is essential, from strategy, messaging, design, logistics, vendor management, budget, execution, to post-event analysis.
- Experience operating within B2B or B2G marketing ecosystems preferred.
- Proactive, self-motivated individual with excellent organizational and communication skills. Comfortable presenting strategy and results to senior leadership.
- Ability to manage multiple priorities in a fast-paced environment.
- Proficiency with Salesforce reporting and analysis of marketing funnel metrics.
- Occasional travel required, less than 20%.
About Merkle Science
Merkle Science provides blockchain transaction monitoring and intelligence solutions for web3 companies, digital asset service providers, financial institutions, law enforcement and government agencies to detect, investigate and prevent illicit use of cryptocurrencies. Our vision is to make cryptocurrencies safe and provide infrastructure for the safe and compliant growth of cryptocurrencies. Merkle Science is headquartered in New York with offices in Singapore, Bangalore and London. The team has combined experience across Bank of America, Paypal, Luno, Thomson Reuters and Amazon. The company has raised over US$27 MM from SIG, Beco, Republic, DCG, Kenetic, GGV and several others.
Well Being, Compensation and Benefits
We care about your well-being. Along with excellent health insurance, we offer flexible time off, learning & development initiatives and hours that are designed to provide work/life balance. We regularly host team-building sessions and encourage discussions around mental health.
We reward talent and believe in acknowledging people for their contributions. We offer industry-leading compensation, along with generous equity. As a rapidly growing business, there are endless opportunities to grow your career with Merkle Science.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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Event Marketing Manager (London) employer: Merkle Inc.
Contact Detail:
Merkle Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Event Marketing Manager (London)
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meetups to connect with people in the event marketing space. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past event marketing successes. Include metrics, visuals, and testimonials to demonstrate how you've driven lead generation and maximised impact at previous events.
✨Tip Number 3
Be proactive! Reach out directly to companies you're interested in, even if they don't have open positions. A well-crafted email expressing your enthusiasm for their work can set you apart and lead to unexpected opportunities.
✨Tip Number 4
Apply through our website! We love seeing candidates who take the initiative. Make sure to tailor your application to highlight your experience in event marketing and how it aligns with our goals at Merkle Science.
We think you need these skills to ace Event Marketing Manager (London)
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in event marketing. Use keywords from the job description to show that you understand what we're looking for.
Show Off Your Achievements: Don’t just list your responsibilities; showcase your successes! Include specific metrics or examples of how you've maximised lead generation or improved event outcomes in your previous roles.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your writing is easy to read and free of jargon. This will help us see your communication skills right away!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Merkle Inc.
✨Know Your Events Inside Out
Before the interview, dive deep into your past event marketing experiences. Be ready to discuss specific events you've managed, the strategies you implemented, and the results achieved. This will show your potential employer that you understand the nuances of event marketing and can bring valuable insights to their team.
✨Align with Business Goals
Familiarise yourself with Merkle Science's overall business strategy and how event marketing fits into it. During the interview, highlight how your previous work has aligned with broader business objectives. This demonstrates that you can think strategically and contribute to the company's success.
✨Showcase Your Budget Management Skills
Be prepared to discuss your experience managing event budgets. Share examples of how you've tracked costs, communicated scope changes, and optimised budget utilisation. This will reassure the interviewers that you can handle financial aspects effectively, which is crucial for the Event Marketing Manager role.
✨Demonstrate Cross-Functional Collaboration
Since this role involves working with various teams, come equipped with examples of how you've successfully collaborated with sales, vendors, and other stakeholders in the past. Highlight your communication skills and ability to lead projects, as this will show that you're a team player who can drive results across departments.