At a Glance
- Tasks: Build pipeline through cold calls, emails, and LinkedIn outreach.
- Company: Dynamic compliance platform solving real problems in legal and property sectors.
- Benefits: Competitive salary, hybrid work model, and clear career progression.
- Other info: Collaborative environment with strong support from AEs and real growth potential.
- Why this job: Join a high-demand market with short sales cycles and impactful solutions.
- Qualifications: 1-2 years of SDR or outbound sales experience; comfort with cold calling.
The predicted salary is between 35000 - 45000 £ per year.
About This Opportunity
London Hybrid. Identity Verification and AML Compliance. SDR. Short Sales Cycles. Real Pipeline Ownership. Series B Scale-Up.
We're working with a London‑based compliance platform that has been solving a genuine problem in the legal and property sectors since 2017. Law firms, conveyancers, and estate agencies have spent years relying on slow, manual identity checks that create friction for clients and regulatory exposure for the business. This platform automates KYC, source of funds verification, and AML compliance in a way that actually works for the people using it. Over 100 people, millions of individuals protected, Series B backed, and recently expanded into residential lettings. The product is proven, the buyers are reachable, and the pipeline opportunity is real.
Fair warning: if you need heavy structure, treat cold calling as a last resort, or see the SDR role as something to sit in until something better comes along, this probably is not the right fit. If you are someone who has actively chosen sales development as a career path, enjoys a short cycle with a well‑defined ICP, and takes pride in clean pipeline work, keep reading.
About Our Client
Their platform sits inside law firms, conveyancing practices, and estate agencies across the UK, helping them meet their AML and KYC obligations without the manual overhead. The buyers are compliance officers, practice managers, and senior partners who deal with regulatory pressure daily and are actively looking for better solutions. The deal cycle is under 90 days and the ACV sits between £20,000 and £40,000. The commercial motion is well‑defined and the inbound from marketing complements the outbound you will be running.
Why You Should Join and Why Now
- A regulated, high‑demand market where the problem is real and the buyers know it
- Short sales cycles and a defined ICP that makes your outbound effort count
- Close partnership with AEs who treat handoffs seriously, not as an afterthought
- A clear path forward for people who perform at a company with real momentum behind it
What You'll Be Doing
- Building pipeline through cold calls, email sequences, and LinkedIn. All three, running in parallel, every day
- Sourcing and engaging prospects through LinkedIn Sales Navigator with targeted, researched outreach
- Running sequences through Gong Engage and keeping Salesforce clean and accurate from day one
- Qualifying inbound leads from marketing alongside your outbound activity
- Handing qualified meetings to AEs with proper context and tight briefings
You Should Apply If You...
- Have 1 to 2 years of SDR, BDR, or outbound sales experience, or strong transferable commercial experience pointing clearly in this direction
- Are genuinely comfortable making cold calls consistently, not occasionally
- Run multi‑channel outreach independently and keep your CRM in order without being chased
- Have made a deliberate choice to build a career in sales development
- Have any working knowledge of AML, KYC, or compliance regulation (useful, not essential)
Key Info Summary
Location: London Hybrid (3 days in office) | Compensation: £35,000 to £45,000 base | £50,000 to £65,000 OTE | Stage: Series B, approximately 100 people
Snr Sales Development Representative in London employer: meritt.
Join a dynamic and innovative compliance platform based in London, where you will have the opportunity to make a real impact in the legal and property sectors. With a strong focus on employee growth, a collaborative work culture, and the chance to work with a proven product in a high-demand market, this company offers a rewarding environment for those passionate about sales development. Enjoy the benefits of a hybrid work model, competitive compensation, and a clear path for advancement as part of a Series B scale-up with genuine momentum.
StudySmarter Expert Advice🤫
We think this is how you could land Snr Sales Development Representative in London
✨Tip Number 1
Get your networking game on! Connect with people in the industry on LinkedIn, join relevant groups, and engage in conversations. You never know who might have a lead or insight that could land you that perfect role.
✨Tip Number 2
Practice your pitch! Whether it's for cold calls or casual chats, having a clear and confident way to present yourself and your skills is key. Role-play with friends or use mirror practice to nail it down.
✨Tip Number 3
Stay organised! Use tools like CRM systems to keep track of your outreach and follow-ups. A clean pipeline not only helps you stay on top of things but also shows potential employers that you mean business.
✨Tip Number 4
Apply through our website! We’re all about making connections, and applying directly can give you an edge. Plus, it shows you’re genuinely interested in being part of our team.
We think you need these skills to ace Snr Sales Development Representative in London
Some tips for your application 🫡
Show Your Passion for Sales Development:We want to see that you've actively chosen sales development as your career path. Make sure to highlight your enthusiasm for the role and how it aligns with your career goals in your application.
Tailor Your Application:Take a moment to customise your CV and cover letter for this specific role. Mention your experience with short sales cycles and how you’ve successfully managed pipeline ownership in the past. It’ll make you stand out!
Highlight Relevant Experience:If you have any experience with AML, KYC, or compliance regulations, don’t forget to mention it! Even if it’s not essential, it shows you understand the industry and can hit the ground running.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity!
How to prepare for a job interview at meritt.
✨Know Your Product Inside Out
Before the interview, make sure you understand the compliance platform and its features. Familiarise yourself with how it automates KYC and AML processes. This will help you articulate how your skills can contribute to their mission of solving real problems in the legal and property sectors.
✨Demonstrate Your Sales Skills
Be ready to discuss your previous sales experiences, especially in SDR or BDR roles. Prepare specific examples of how you've successfully built pipelines, managed cold calls, and qualified leads. Highlight your ability to run multi-channel outreach independently, as this is crucial for the role.
✨Show Enthusiasm for Sales Development
This isn't just a job for you; it's a career path. Convey your passion for sales development during the interview. Share why you chose this field and what excites you about working in a fast-paced environment with short sales cycles and real pipeline ownership.
✨Prepare Questions for Them
Interviews are a two-way street. Prepare thoughtful questions about their sales process, team dynamics, and how they measure success. This shows you're genuinely interested in the role and helps you assess if the company culture aligns with your career goals.
