At a Glance
- Tasks: Drive brand awareness and membership growth through innovative multi-channel campaigns.
- Company: Award-winning membership organisation with a forward-thinking approach.
- Benefits: Hybrid working, retail and holiday discounts, training support, and private health scheme.
- Why this job: Make a real impact on brand strategy while working in a dynamic environment.
- Qualifications: Experience in B2C marketing, paid media campaigns, and strong analytical skills.
- Other info: 12-month contract with excellent career development opportunities.
The predicted salary is between 36000 - 43000 Β£ per year.
Would you like to utilise your B2C brand and acquisition campaign focused background and strong knowledge of paid media in a Brand Marketing Manager role that will see you make an impact on the strategy of a forward thinking, award winning business that offers hybrid working?
An exciting opportunity has arisen on a long term contract basis at the stunning offices of our client, a well established, industry leading membership organisation where you will be responsible for assisting the development and delivery of campaigns, driving membership acquisition, whilst also implementing the strategy and ensuring primary positioning in the market.
As a brand ambassador your role will see you ensure its values, positioning and identity are deployed and correct across all touch points.
Your new role will involve:
- Assisting with the development and delivery of multi-channel campaigns to drive awareness, membership acquisition, and growth across products and services
- Working collaboratively with colleagues to ensure the integration and consistency of campaigns across all owned channels
- Working with external agencies to deliver campaigns
- Building and executing paid media campaigns working alongside a media buying agency to curate multi-channel media plans
- Managing campaigns across PPC, paid social, and digital display alongside the media agency
- Monitoring and evaluating the performance of activity - analysing data, reporting and identifying trends
- Monitoring competitor activity, and trends
I am very interested in speaking with candidates who have experience working as a Marketing Manager, Brand Manager, Campaign Manager, or Brand Marketing Manager within a B2C role in a customer service industry environment (ideally within the travel, leisure, outdoors, tourism sector but not essential).
Strong experience of paid media campaign management (PPC, paid social, digital display) is essential along with experience working with media agencies, copywriting skills, analytical skills, and knowledge of Google Suite.
Salary for this position is c. Β£36,000 to Β£43,000 p.a. (depending on level of experience). Please note: This is a 12 month Fixed Term Contract position.
Benefits include: Hybrid working, discounts on retail, holidays and gym, assistance towards training courses, private health scheme and more!
If you drive, parking can be found a short walk from the office, but if you donβt want to drive, their office is located within 5 minutes walk from the train station - so very easy to get to!
Brand Marketing Manager in Crawley employer: Meridian Business Support
Contact Detail:
Meridian Business Support Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Brand Marketing Manager in Crawley
β¨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend events, and engage on social media. You never know who might have the inside scoop on job openings or can put in a good word for you.
β¨Tip Number 2
Prepare for interviews by researching the company and its competitors. Understand their brand values and how they position themselves in the market. This will help you tailor your responses and show that you're genuinely interested in the role.
β¨Tip Number 3
Showcase your skills with a portfolio! If you've worked on successful campaigns, gather examples and present them in a visually appealing way. This will give potential employers a taste of what you can bring to the table.
β¨Tip Number 4
Don't forget to apply through our website! We make it easy for you to find roles that match your skills and interests. Plus, it shows you're serious about joining our team and helps us keep track of your application.
We think you need these skills to ace Brand Marketing Manager in Crawley
Some tips for your application π«‘
Tailor Your CV: Make sure your CV is tailored to the Brand Marketing Manager role. Highlight your B2C experience and any campaigns you've worked on that align with the job description. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about brand marketing and how you can contribute to our team. Be sure to mention your experience with paid media campaigns, as that's a biggie for us.
Showcase Your Analytical Skills: Since monitoring and evaluating campaign performance is key, donβt forget to showcase your analytical skills in your application. Share examples of how you've used data to drive decisions in past roles β we love a data-driven mindset!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Meridian Business Support
β¨Know Your Brand Inside Out
Before the interview, dive deep into the company's brand values, mission, and recent campaigns. Understanding their positioning in the market will help you articulate how your experience aligns with their goals.
β¨Showcase Your Campaign Successes
Prepare specific examples of successful B2C campaigns you've managed, especially those involving paid media. Be ready to discuss the strategies you used, the results achieved, and how you can replicate that success for them.
β¨Familiarise Yourself with Their Competitors
Research the companyβs competitors and current market trends. Being able to discuss competitor activity and how it influences your marketing strategies will demonstrate your analytical skills and industry knowledge.
β¨Ask Insightful Questions
Prepare thoughtful questions about their current marketing strategies and future goals. This shows your genuine interest in the role and helps you assess if the company is the right fit for you.