As an expert, would you like a newly created Head of Digital role offering hybrid working, and the opportunity to make an impact and instigate effective change with your own ideas within an award winning, innovative business?
An exciting, brand-new Head of Digital opportunity has arisen at a well-established, industry leading membership organisation where you will be responsible for developing and delivering the digital marketing strategy for the business to drive growth, whilst ensuring they are at the forefront of new techniques, and championing a data-driven culture within your team.
Initially you will have the chance to review and audit everything, bringing your ideas to the table to help increase engagement, improve all channels, and create change. You will also be leading across all platforms, websites and apps, to maximise user experience and ensure acquisition, retention and engagement of members. As part of this crucial role, you will lead your team of specialists, manage agency relationships, and be a key member of the senior leadership team.
As a Head of Digital your new role will involve:
- Developing and owning the strategy working with senior stakeholders
- Making innovative, strategic recommendations to improve performance
- Overseeing the analysis of data to provide insights and drive decisions
- Being accountable for the development, improvement, and management of all platforms, websites and apps
- Leading the CRO programme to grow conversion performance across all products
- Taking the lead on the overall SEO / GEO strategy, setting a clear roadmap and defining KPIs to deliver improvements and ensure all platforms are are AI proof
- Tracking and analysing KPIs, delivering dashboards for stakeholders
- Leading, managing, developing, and motivating your team of specialists
- Budget management and ensuring it is used effectively
- Managing relationships with agencies and tech partners, maximising value and ensuring all projects are completed on time
- Working alongside other Head of stakeholders to deliver a cohesive strategy
- Ensuring legal and regulatory compliance across all activities and platforms
I am very interested in speaking with candidates who have experience working as a Head of Digital; Head of Digital Marketing; Digital Marketing Director, Director; Marketing Lead, and who have a background in B2C marketing (the travel, leisure, tourism sectors would be very attractive). Experience working with content management systems (CMS), websites and apps, Google Analytics (GA4), Google Search Console, SEMRush, as well as strong knowledge across SEO, PPC, CRO, content, social media and e-mail marketing is essential. An understanding of UX principles, A/B testing and web optimisation techniques, and AI (and how it impacts what you do) is key too.
Salary for this position is competitive (depending on level of experience), plus car allowance
Benefits include:
- hybrid working (mainly from home)
- discounts on retail
- holidays and gym
- assistance towards training courses
- private health scheme and more!
If you drive parking can be found a short walk from the office, but if you don't want to drive, their office is located within 5 minutes walk from the train station - so very easy to get to!
#J-18808-Ljbffr
Head of Digital employer: Meridian Business Support Ltd
Join a dynamic and innovative engineering firm in Exeter, where your skills as a Tooling Engineer will be valued and nurtured. With a strong focus on employee development, we offer a collaborative work culture that encourages continuous improvement and problem-solving. Enjoy competitive benefits and the opportunity to work on cutting-edge projects that challenge and inspire you.
Contact Details:
Meridian Business Support Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Digital
✨Get to Know Your E-commerce Community
Dive into specific e-commerce forums and groups on platforms like Reddit or Facebook. Engaging with these communities can open up opportunities and give you insights into what companies like Meridian Business Support Ltd are looking for when hiring for a Head of Digital.
✨Showcase Your Skills with an Online Portfolio
In e-commerce, a strong online presence can set you apart. Create a portfolio that highlights any projects, case studies, or even personal ventures related to e-commerce. When you apply to Meridian Business Support Ltd for the Head of Digital, a tangible demonstration of your skills could make a huge difference.
✨Attend E-commerce Events and Conferences
Keep an eye on e-commerce conferences and workshops in your area. Not only will you gain valuable knowledge, but networking with industry professionals could lead to job leads. Plus, if you're keen to work at Meridian Business Support Ltd as a Head of Digital, rub shoulders with their representatives when possible!
✨Utilise Company Resources
Don’t forget to check out Meridian Business Support Ltd’s career page for any unique application processes or opportunities that might not be listed on job boards. Applying directly through their website might give your application a bit more visibility, especially for a Head of Digital.
Some tips for your application 🫡
Show Off Your E-Commerce Savviness:When you're applying for an e-commerce role at Meridian Business Support Ltd, make sure your CV reflects your familiarity with online retail platforms, digital marketing, and user experience. Highlight any relevant tools and technologies you've used, like Shopify or Google Analytics, to demonstrate that you’re well-versed in the industry.
Craft a Compelling Cover Letter:Your cover letter should not just reiterate your CV; it’s your chance to showcase your passion for e-commerce and how it aligns with Meridian Business Support Ltd's goals. Mention specific projects or achievements that relate to the role, and don’t forget to express your enthusiasm for working in a dynamic, fast-paced environment where you can make a tangible impact.
Metrics Matter:In the world of e-commerce, numbers speak volumes. When detailing your past experiences, quantify your achievements wherever possible—like the percentage of sales growth you contributed to or successful conversion rates from marketing campaigns. This will make your application stand out and show that you're results-driven.
Tailor Your Application:Don’t forget to customise your CV and cover letter for the specific position at Meridian Business Support Ltd. Use keywords from the job description, and address the unique challenges the company may face in the e-commerce space. A personalised application helps us see that you're not just applying everywhere but are genuinely interested in being part of our team.
How to prepare for a job interview at Meridian Business Support Ltd
✨Show Off Your E-commerce Know-How
In a sector like e-commerce, having a strong grasp of current trends and technologies is crucial. Let’s make sure you’ve brushed up on key platforms that Meridian Business Support Ltd uses—think about popular e-commerce software, digital marketing strategies, and how these affect consumer behaviour. Being able to discuss these intelligently can really set you apart.
✨Portfolio Power: Showcase Your Results
For a full-time e-commerce role, it’s key for us to present a portfolio that highlights your results rather than just your tasks. If you’ve worked on campaigns or projects, bring examples that showcase your contribution and the impact they made—use metrics if you can! This helps to illustrate your value in a real-world context.
✨Technical Questions: Prep for the Specifics
Get ready to tackle some technical questions related to e-commerce analytics, SEO tools, or website optimisation. Think about any past experiences where you utilised data to inform decisions or improve sales. Being prepared with specific examples will showcase not just your knowledge, but also your practical application of it, which we all know is crucial!
✨Engage in a Conversational Style
Full-time interviews can feel quite formal, but try to keep it conversational, especially if you click with your interviewers at Meridian Business Support Ltd. Share your thoughts and ideas about the future of e-commerce, and don’t shy away from engaging with their questions openly. The more genuine and relatable you are, the better connection you’ll create!
