At a Glance
- Tasks: Create engaging content strategies for stablecoins and cross-border payments.
- Company: Join a pioneering fintech platform transforming global money movement.
- Benefits: Flexible hours, competitive pay, and opportunities for growth.
- Other info: Collaborative team environment with a focus on creativity and impact.
- Why this job: Be at the forefront of fintech innovation and shape the future of payments.
- Qualifications: Strong writing skills and a passion for finance and technology.
Merge is a regulated stablecoin payments infrastructure platform enabling enterprises to move money globally in real time. We combine stablecoin rails with local instant payment systems to deliver faster, cheaper, and more transparent cross‐border payments and treasury workflows. Merge serves fintechs, investment platforms, marketplaces, and corporate treasury teams globally.
The RoleMerge is building the infrastructure layer for stablecoin payments. We want to own the conversation around how enterprises use stablecoins for cross‐border payments and treasury – across search engines, LLMs, social platforms, and industry media.
This role is responsible for making that happen. You will research, write, and distribute the content that makes Merge the most visible and authoritative voice in this space. The goal is not just to produce good content, but to ensure Merge is discoverable, cited, and referenced wherever this conversation is happening.
You will work directly with leadership. This is a high‐impact, high‐autonomy role – not a content queue.
Where specialist skills are needed – podcast production, video editing, advanced design – you will coordinate with external freelancers and creative partners. Your job is to own the research, shape the narrative, manage the output, and ensure everything meets a high bar.
What You'll DoResearch & Intelligence
Track developments across stablecoins, digital currencies, on‐chain treasury management, and cross‐border payments infrastructure.
Identify the questions that enterprise decision‐makers are asking about stablecoins and payments, and build content that answers them directly.
Monitor the competitive landscape to spot gaps and opportunities in how this space is being covered.
Develop clear, opinionated perspectives on market trends – not summaries, but views that demonstrate expertise.
Content Creation
Write long‐form content for the Merge website: guides, explainers, market analyses, and use‐case breakdowns – optimised for both search engines and LLM discoverability.
Draft LinkedIn posts and thought leadership content, maintaining a consistent publishing cadence.
Produce short‐form content: comparison pages, glossary entries, FAQ‐style pages, and explainers that capture high‐intent queries.
Create clear visuals: payment flow diagrams, treasury architecture maps, market comparisons, and infographics using relevant design tools.
Distribution & Amplification
Think beyond publication. A single piece of research should become a blog post, a LinkedIn thread, a podcast talking point, a newsletter pitch, and a conference abstract.
Pitch and place guest articles, opinion pieces, and expert commentary in relevant publications and newsletters.
Build relationships with journalists, newsletter editors, and podcast hosts covering payments and digital assets.
Coordinate with freelance podcast producers, video editors, and designers to deliver multimedia content. You own the brief and the narrative – external partners handle specialist production.
Who You AreMust Have
Exceptional writing skills: you can take a complex topic and make it clear, engaging, and persuasive.
Strong analytical thinking: you can read a market report, a regulatory filing, or a protocol whitepaper and extract what matters.
An instinct for distribution: you think about where content will live and who will see it, not just whether it is well written.
Speed and consistency: you can produce multiple pieces of quality content per week and sustain that cadence.
Comfort with tools: AI assistants, CMS platforms, design and video tools, analytics dashboards. You learn fast and find better ways to work.
Intellectual curiosity about finance, blockchain, and how money moves globally.
Nice to Have
Understanding of how search engines and LLMs discover and surface content.
Exposure to payments, blockchain, or financial markets (through study, internships, or personal interest).
Experience pitching or placing content with journalists, editors, or publications.
A personal blog, newsletter, or portfolio of published writing.
Experience briefing or coordinating with freelancers and external creative partners.
What You'll Gain
A front‐row seat to one of the most important shifts in global finance, working alongside a leadership team with deep experience across major banks and fintechs.
Direct collaboration with the CEO – you will shape the company's external narrative, not execute someone else's content calendar.
Real experience in content strategy, distribution, and brand building – skills that compound regardless of where your career goes.
Access to freelance creative partners for podcast, video, and design production – you'll learn how to commission and manage specialist work.
Opportunities to attend and represent Merge at global industry events.
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Content Strategist - Stablecoins & Cross-Border Payments in London employer: MERGE
At Merge, we pride ourselves on being an innovative employer that champions a collaborative and inclusive work culture. As a Content Strategist focusing on stablecoins and cross-border payments, you'll have the opportunity to shape the future of financial transactions while enjoying comprehensive benefits, professional development opportunities, and a dynamic environment that encourages creativity and growth in the heart of the fintech industry.
StudySmarter Expert Advice🤫
We think this is how you could land Content Strategist - Stablecoins & Cross-Border Payments in London
✨Tip Number 1
Get to know the company inside out! Research Merge's mission and values, especially around stablecoins and cross-border payments. This will help you tailor your conversations and show that you're genuinely interested in what we do.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give us insights into the company culture and might even lead to a referral!
✨Tip Number 3
Prepare for the interview by practising common questions related to content strategy and payments. Think about how your skills can specifically benefit Merge and be ready to share examples from your past work.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows us that you’re serious about joining the team.
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Content Strategist role. Highlight your experience with stablecoins and cross-border payments, as we want to see how you can contribute to our mission at Merge.
Showcase Your Skills:Don’t just list your skills; demonstrate them! Use examples from your past work that relate to content strategy and payment infrastructures. We love seeing how you've tackled challenges in similar fields.
Be Authentic:Let your personality shine through in your application. We’re looking for someone who fits well with our team culture, so don’t be afraid to show us who you are and what you’re passionate about!
Apply Through Our Website:We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at MERGE
✨Know Your Stablecoins
Make sure you brush up on your knowledge of stablecoins and their role in cross-border payments. Understand how they work, their benefits, and any recent developments in the space. This will show that you're not just interested in the job but also passionate about the industry.
✨Showcase Your Strategic Thinking
Prepare to discuss your previous experiences where you've developed content strategies. Be ready to explain how you approached challenges and what metrics you used to measure success. This will demonstrate your ability to think critically and strategically, which is crucial for a Content Strategist.
✨Ask Insightful Questions
Come prepared with questions that show your interest in Merge and its mission. Ask about their future plans for expanding their stablecoin offerings or how they see the landscape of cross-border payments evolving. This not only shows your enthusiasm but also helps you gauge if the company aligns with your values.
✨Be Ready to Discuss Collaboration
Content strategy often involves working with various teams. Be prepared to talk about how you've collaborated with others in the past, whether it's marketing, product, or tech teams. Highlight your communication skills and how you ensure everyone is on the same page to achieve common goals.
