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- Tasks: Lead sales and marketing strategies to drive revenue and brand awareness.
- Company: Join a newly renovated hotel in vibrant Southwest London.
- Benefits: Competitive salary, dynamic work environment, and growth opportunities.
- Why this job: Be part of an exciting growth phase and make a real impact.
- Qualifications: Proven experience in sales and marketing leadership roles.
- Other info: Collaborative culture focused on exceptional service and achievement.
The predicted salary is between 43200 - 72000 ÂŁ per year.
The Mercure & Ibis London Earls Court hotel is a newly renovated property in Southwest London. The property is a large conferencing & group hotel comprising a total of 508 keys, across two distinct brands within Accor, Mercure & Ibis. The London Suite is the main ballroom for all types of events, extremely versatile and plays a pivotal role in the property’s overall performance. The London Suite is divisible into nine separate meeting rooms, which when combined can be one of the largest pillar-free spaces in London for events up to 1,200 guests. The F&B outlets in the property have been created by PARIS SOCIETY. The F&B space named Barnaby’s is perfect for social events and can be semi or completely privatised for groups, events or additional catering/meeting space for larger residential bookings and functions.
Our promise is caring and impeccable service. We nurture real passion for service and achievement beyond limits. Our mission is to make the impossible possible to realise your dreams.
Reports: General Manager
Salary depending on experience
Mercure & Ibis London Earls Court is seeking an accomplished and driven Director of Sales & Marketing to lead our commercial strategy during an exciting period of growth and repositioning. This is a senior leadership role for a commercially astute professional with strong people leadership skills, creative flair, and a proactive, “can-do” mindset.
The Director of Sales & Marketing is accountable for the overall performance and strategic direction of Sales, Revenue, Conference Services, Marketing and PR, working collaboratively across the business to maximise revenue, market share, destination awareness and brand positioning across all market segments.
The ideal candidate will bring a strong understanding of the Transient segment, with a proven ability to design and execute high-impact commercial strategies, alongside solid experience overseeing marketing, digital and brand initiatives.
- Provide strategic leadership and day-to-day oversight of Group Sales, Conference Services and PR/Marketing teams
- Develop and execute integrated sales strategies to achieve room, F&B and event revenue targets
- Drive new business acquisition while strengthening and expanding existing key accounts
- Lead proactive sales initiatives across corporate, leisure, MICE and group segments
- Oversee contract negotiations, pricing structures and key
Director of Sales and Marketing in London employer: MERCURE
Contact Detail:
MERCURE Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Sales and Marketing in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks at events or online. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your personality! When you get that interview, let your passion for sales and marketing shine through. Share your ideas and experiences that align with the role – it’s all about making a memorable impression.
✨Tip Number 3
Research the company! Dive deep into Mercure & Ibis London Earls Court’s values and recent projects. Tailor your conversation to show how your skills can help them achieve their goals during this exciting growth phase.
✨Tip Number 4
Don’t forget to follow up! After your interview, shoot a quick thank-you email to express your appreciation. It keeps you fresh in their minds and shows your enthusiasm for the position.
We think you need these skills to ace Director of Sales and Marketing in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Director of Sales and Marketing role. Highlight your relevant experience in sales strategies, revenue growth, and team leadership. We want to see how your skills align with our mission to make the impossible possible!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for service and your creative flair. Tell us why you’re the perfect fit for our hotel and how you can contribute to our exciting growth period.
Showcase Your Achievements: Don’t just list your responsibilities; highlight your achievements! Use specific examples of how you've driven revenue growth or improved team performance. We love numbers, so if you can quantify your success, even better!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at MERCURE
✨Know Your Numbers
As a Director of Sales and Marketing, you’ll need to demonstrate your understanding of revenue management and sales strategies. Brush up on key metrics like RevPAR, occupancy rates, and market share. Be ready to discuss how you've used data to drive decisions in previous roles.
✨Showcase Your Creativity
This role requires a creative flair, so come prepared with examples of innovative marketing campaigns or sales strategies you've implemented. Think about how you can make the Mercure & Ibis London Earls Court stand out in a competitive market and be ready to pitch your ideas.
✨Understand the Venue
Familiarise yourself with the hotel’s unique offerings, especially the London Suite and its versatility for events. Be prepared to discuss how you would leverage these features to attract different market segments, from corporate events to social gatherings.
✨Demonstrate Leadership Skills
As this is a senior leadership position, highlight your experience in leading teams and driving performance. Prepare to share specific examples of how you've motivated your team, resolved conflicts, and fostered a culture of achievement in your previous roles.
