Assistant Groups and Events Manager

Assistant Groups and Events Manager

Full-Time 30000 - 40000 £ / year (est.) No working from home possible
Mercure Hotels

At a Glance

  • Tasks: Support the Events & Groups team in managing and delivering amazing events.
  • Company: Join a leading hotel brand with a focus on teamwork and innovation.
  • Benefits: Competitive salary, 28 holiday days, discounts at hotels, and private healthcare.
  • Other info: Opportunities for growth and community involvement through CSR activities.
  • Why this job: Be part of a dynamic team and make memorable experiences for clients.
  • Qualifications: Strong organisational skills and a passion for event management.

The predicted salary is between 30000 - 40000 £ per year.

The Assistant Events & Groups Manager supports the Senior Events & Groups Manager in the day‑to‑day management, supervision and development of the Events & Groups team. The role acts as key support between the Senior Manager and the Events & Groups Executives/Coordinators, ensuring enquiries are handled efficiently, proposals are issued on time, business is converted and contracted correctly, and all event planning information is communicated accurately to the hotel operations team.

Responsibilities include coaching and supporting the team, guiding daily questions, workload prioritisation, standards, systems and customer service delivery. The role requires strong organisational skills, commercial awareness, excellent communication and a proactive approach to supporting both the team and the client journey from initial enquiry through to post‑event follow‑up. The position also supports the Director of Sales & Marketing in driving closing days, demand generation weeks and other sales initiatives, and ensures high standards for BEOs, proposals, data tracking, financials, and hotel credit meetings.

Duties:

  • Deputise as Groups and Events Manager in the absence of the Senior Groups and Events Manager.
  • Support the day‑to‑day supervision, coaching and development of the Events & Groups team, ensuring enquiries are distributed, prioritised, followed up and converted effectively.
  • Review turned‑down enquiries and identify opportunities to create alternative offers.
  • Review cancelled and lost business opportunities, identifying alternative solutions and future opportunities.
  • Work with the Senior Events & Groups Manager and Commercial Office Manager to identify demand periods, black‑out dates, quiet dates and tactical opportunities.
  • Support proactive sales activity by reaching out to past clients, agents and event organisers.
  • Review lost business reports and identify trends, competitor feedback, pricing objections or date flexibility.
  • Amend, create and design templates for the team to utilise when quoting and responding back to clients.
  • Act as a first point of support for Events & Groups Executives/Coordinators with daily queries, workload management, client communication, proposals, contracts and event planning requirements.
  • Handle own portfolio of events and group enquiries, including taking initial enquiries, preparing proposals, negotiating rates, issuing contracts, collecting deposits and coordinating pre‑event details.
  • Assist with checking and distribution of BEOs to ensure all operational departments receive accurate and timely event information.
  • Attend, support and (where required) lead BEO meetings in the absence of the Senior Events & Groups Manager.
  • Ensure BEOs are completed to a high standard, with accurate details relating to timings, room set‑up, catering, AV, accommodation, billing, special requests and client expectations.
  • Work closely with hotel operations, including F&B, kitchen, front office, reservations, finance and housekeeping, to ensure smooth event and group delivery.
  • Support the team in identifying upselling opportunities across bedrooms, meeting rooms, catering, AV, private dining, packages, upgrades and additional hotel services.
  • Assist in maintaining and improving e‑proposals, standard proposal templates, menus, packages and sales collateral used by the Events & Groups team.
  • Support the management of financial processes, including deposits, payment schedules, PM accounts, billing instructions and client credit requirements.
  • Support with the creation and amendment of Delphi reporting to ensure accurate records.
  • Maintain accurate records in Delphi and other hotel systems, ensuring all activities, notes, contracts, BEOs and financial information are updated correctly.
  • Assist with monthly credit meetings and support the team in ensuring outstanding balances, deposits and payment schedules are followed up correctly.
  • Help track team performance against monthly, quarterly and yearly targets relating to catering revenue, room hire, group room nights and total event revenue, through weekly BOB Meetings and updating trackers.
  • Support the Senior Events & Groups Manager and Commercial Office Manager with sales initiatives, black‑out dates, demand generation activity and promotional campaigns.
  • Provide coaching and guidance to the Events & Groups team, supporting training, best practice sharing and continuous improvement.
  • Handle client challenges or operational issues professionally, escalating to the Senior Events & Groups Manager when required.
  • Support regular team meetings, business‑on‑the‑books reviews and performance discussions.
  • Support the maintenance of Accor brand standards and departmental procedures across enquiry handling, event planning and delivery.

Perks for You:

  • Competitive salary.
  • 28 holiday days (bank holidays included).
  • Employee benefit card offering discounted rates in Accor Hotels worldwide.
  • Learning programs by the Academy Accor.
  • Free Bonus Breaks voucher.
  • Friends & Family rates.
  • Eye Test vouchers.
  • Private healthcare.
  • Opportunity to grow within the property and across the world.
  • Friendly working environment.
  • Ability to contribute to the local community and make a difference through Corporate Social Responsibility activities.

Candidates must have the right to work in the United Kingdom.

Assistant Groups and Events Manager employer: Mercure Hotels

As an Assistant Groups and Events Manager at our hotel, you will thrive in a dynamic and supportive environment that prioritises employee growth and development. With competitive salaries, extensive benefits including private healthcare and discounted rates at Accor Hotels worldwide, and a strong emphasis on teamwork and community engagement, we offer a fulfilling career path where your contributions truly matter. Join us to be part of a friendly culture that values excellence in service and encourages innovative thinking.

Mercure Hotels

Contact Details:

Mercure Hotels Recruitment Team

We think you need these skills to ace Assistant Groups and Events Manager

Organisational Skills
Commercial Awareness
Communication Skills
Coaching and Development
Client Relationship Management
Proposal Preparation
Negotiation Skills