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For Companies At a Glance
- Tasks: Drive product-led growth and revenue through innovative marketing strategies.
- Company: Join Mention Me, a forward-thinking brand focused on customer advocacy.
- Benefits: Enjoy hybrid working, private medical insurance, and 25 days annual leave.
- Why this job: Make a real impact by shaping customer experiences and driving growth.
- Qualifications: Experience in product marketing and a passion for data-driven decision making.
- Other info: Engage in fun social events and enjoy a dynamic work culture.
The predicted salary is between 36000 - 60000 £ per year.
At Mention Me, we help customer-obsessed brands turn their superfans into a scalable, profitable growth engine. As our platform evolves to deliver smarter, AI-powered advocacy solutions, product-led growth is becoming a core revenue driver.
We’re looking for a Product Growth Marketing Manager to sit inside our Growth/ Business Unit team and act as the marketing owner of in-product revenue growth. This role is for someone who thrives at the intersection of product, data, and commercial outcomes—using insight, experimentation, and messaging to drive adoption, expansion, and monetisation through the product itself.
You will be the marketing counterpart on the Growth/ Business unit team, responsible for shaping how customers discover, adopt, and expand their usage of Mention Me via the product experience on ecommerce marketplaces. This person would also have ownership and accountability for delivering the pipe required through this channel via the products.
This is not a traditional launch-led or sales-enablement PMM role. Instead, you’ll:
- Drive pipe growth, messaging, positioning, activation, feature adoption, expansion, and upsell
- Influence roadmap priorities through growth insights
- Translate customer behaviour into experiments that unlock revenue
You’ll work day-to-day with Product, Engineering, Data, Demand Generation, Sales, and Customer Success, owning growth initiatives end-to-end—from hypothesis to impact.
Core responsibilities & outcomes
- Drive revenue through product
- Own product-led growth initiatives that drive revenue by increasing activation, adoption, expansion, and net new ARR
- Identify and execute opportunities for in-product upsell, cross-sell, and packaging optimisation
Here are some of our favourite perks and benefits, but we have so many more!
- Hybrid working
- Private medical insurance with Vitality, including enhanced mental wellbeing support, dental and vision policies and a range of lifestyle benefits and great incentives
- Life insurance
- Two Celebration Days; additional time off for you to celebrate religious days, cultural events, birthdays, anniversaries, or any other significant day that’s important to you
- Enhanced parental leave
- 25 days annual leave (plus public holidays), increasing over your time as a Mentioneer
- Regular social events, from chocolate-tasting and pottery-making to poker nights and picnics
- Up-to-date tech you’ll need (we love Macs)
Product Growth Marketing Manager in London employer: Mention Me Ltd
Contact Detail:
Mention Me Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Growth Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry, especially those at Mention Me. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your achievements in product growth marketing. This is your chance to shine and demonstrate how you can drive revenue.
✨Tip Number 3
Prepare for the interview by understanding Mention Me's products inside out. Think about how you can contribute to their growth initiatives and come armed with ideas!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed and shows you’re genuinely interested in joining the team.
We think you need these skills to ace Product Growth Marketing Manager in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see why you're excited about the Product Growth Marketing Manager position and how you can contribute to our mission at Mention Me.
Tailor Your Experience: Make sure to highlight your relevant experience that aligns with the responsibilities outlined in the job description. We love seeing how your background in product, data, and marketing can help us drive growth and revenue!
Be Data-Driven: Since this role is all about using insights and experimentation, don’t forget to mention any data-driven projects you've worked on. Show us how you've used data to influence decisions and drive results in your previous roles.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at Mention Me.
How to prepare for a job interview at Mention Me Ltd
✨Know the Product Inside Out
Before your interview, make sure you thoroughly understand Mention Me's platform and how it drives product-led growth. Familiarise yourself with their AI-powered advocacy solutions and think about how you can contribute to increasing activation and adoption through the product experience.
✨Showcase Your Data-Driven Mindset
Since this role is all about using insights and experimentation to drive revenue, be prepared to discuss specific examples of how you've used data to inform marketing strategies in the past. Highlight any successful experiments you've run that led to increased customer engagement or revenue.
✨Prepare for Cross-Functional Collaboration
This position requires working closely with various teams like Product, Engineering, and Sales. Think of examples where you've successfully collaborated across departments to achieve a common goal. Be ready to discuss how you can influence roadmap priorities with growth insights.
✨Emphasise Your Customer-Centric Approach
Mention Me values customer obsession, so be sure to convey your understanding of customer behaviour and how it impacts product usage. Prepare to share how you've translated customer feedback into actionable marketing initiatives that drive upsell and cross-sell opportunities.
