Sales Manager (Nonprofit & Education, EMEA)

As the EMEA AE Lead, Beneficial Deployments at Anthropic, you will build and lead a foundational sales team driving Claude adoption across mission‑driven organisations in Europe, the Middle East, and Africa. This is a player‑coach role requiring someone who can personally close complex deals while building a high‑performing regional team.

This role will lead EMEA sales efforts across Beneficial Deployments verticals:

• Nonprofits & Foundations: INGOs, charitable trusts, foundations, and social enterprises across Europe, Middle East, and Africa.
• Education: Educational institutions, EdTech organisations, and learning‑focused nonprofits.
• Emerging Markets: Partnerships in Africa and India with organisations driving social impact at scale.

Responsibilities:

• Win new business and drive revenue for Anthropic within EMEA mission‑driven organisations.
• Build and lead a regional team supporting EMEA customers, both inbound and outbound.
• Design and execute innovative sales strategies tailored to diverse EMEA contexts.
• Navigate complex stakeholder ecosystems to build consensus.
• Develop and maintain relationships with key EMEA ecosystem players.
• Inform product roadmaps by gathering feedback from EMEA nonprofit and education users.
• Refine the EMEA sales methodology and adapt global processes for regional contexts.
• Ensure all sales activities comply with relevant data protection regulations (GDPR, UK GDPR).
• Partner effectively with SF‑based teams while operating with regional autonomy.
• Help shape team processes and culture as we scale from 1 to N.

Qualifications:

• 8+ years of B2B sales experience in nonprofit technology, EdTech, or social impact sectors, preferably in EMEA SaaS or emerging technologies.
• Track record of managing complex sales cycles within nonprofits, INGOs, foundations, or educational institutions.
• Experience building and scaling sales teams across multiple time zones and cultural contexts.
• Deep understanding of nonprofit or education sector operations.
• Demonstrated ability to navigate diverse stakeholder ecosystems.
• Scrappy mentality—comfortable wearing multiple hats, building from scratch, driving clarity in ambiguous situations.
• Strong understanding of GDPR and UK data protection.
• Proven experience exceeding revenue targets while operating autonomously.
• Excellent communication skills with ability to adapt style across cultural contexts.
• Fluency in English; proficiency in French valued; additional European languages a plus.
• Genuine passion for social impact and experience with or commitment to advancing mission‑driven work through technology.

Strong Candidates May Also Have:

• Active involvement in the EMEA nonprofit or education community through board service, advisory roles, or sector leadership.
• Existing relationships with major INGOs, foundations, or educational institutions.
• Familiarity with nonprofit data privacy requirements, AI ethics frameworks, and responsible technology deployment.
• Track record of building strategic partnerships with foundations or philanthropic advisors.
• Experience presenting at nonprofit conferences or education forums.
• Understanding of specific verticals: education technology, digital health, financial inclusion, economic mobility programs.

Logistics:

• Location: London. Must be able to travel within EMEA (up to 30%) and to SF headquarters quarterly.
• Travel: Regular travel within EMEA for customer meetings, conferences, and team gatherings; quarterly travel to SF for alignment and planning.
• Annual Salary: €255,000 – €300,000 EUR OTE.
• Minimum Education: Bachelor’s degree or equivalent combination of education, training, and/or experience.
• Visa Sponsorship: We sponsor visas for eligible hires.

Equal Opportunity Statement: Anthropic is an equal‑opportunity employer. We welcome and encourage applicants from all backgrounds. Women, people of color, LGBTQ+ individuals, and people with disabilities are strongly encouraged to apply.