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For Companies At a Glance
- Tasks: Drive product marketing strategies and engage with enterprise IT leaders.
- Company: Join Mendix, the leader in low-code application development.
- Benefits: Flexible remote work, competitive salary, and opportunities for international travel.
- Why this job: Make a real impact in a dynamic tech environment and shape the future of software development.
- Qualifications: 5+ years in product marketing or management, excellent communication skills.
- Other info: Collaborative culture with a focus on innovation and career growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Mendix – the leading low-code application development platform: The Mendix Platform uses visual modeling to abstract long-form coding out of application development. Our customers use Mendix to create and deploy better software for the enterprise, faster. Mendix enables collaboration between business users and developers to work together throughout the development process.
The Opportunity: We are looking for a dynamic, creative, and results-oriented Product Marketing Manager who has experience engaging the enterprise IT community. Come join us and help IT leaders uncover the value of our leading low code application development platform. The team’s mission is to generate market insights that inform product strategy, and lead go-to-market for our platform. Product Marketing is a highly cross-functional role partnering closely with Product, Sales, Campaigns, Partnerships, CSM, and more.
Key Responsibilities:- Deliver messaging and positioning that articulates differentiated value in a rapidly changing market at a global scale.
- Develop and collaborate on go-to-market strategies to engage IT leaders, Enterprise Architects, and Software Development Leaders in large enterprise environments.
- Enable sales teams to articulate the value of our products.
- Collaborate with Campaign teams to ensure clear alignment between campaign messaging, underlying tactics, and field execution.
- Continuously analyze market trends, customer behavior, and competitors, and communicate timely, actionable insights.
- Required: 5+ years of Product Marketing, Product Management, or Presales experience.
- Excellent communications skills with an ability to translate technical features into benefits and value for different buyer personas in enterprises.
- Demonstratable ability to drive cross-functional results across product, sales, demand generation, and channel partners.
- Preferred: Prior experience in platform go-to-market.
- Prior experience with Challenger Sales methodology.
- Bonus: Hands‑on knowledge and experience in application development.
The role includes occasional international travel (minimum once per quarter). Flexible remote working arrangements can be supported. If you see a job description and think, “I’d be perfect for that” but your experience doesn’t align perfectly with the qualifications – don’t let that hold you back. We’re always eager to hire talented, passionate candidates – so give it a try and apply.
Product Marketing Manager - Platform employer: Mendix
Contact Detail:
Mendix Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager - Platform
✨Tip Number 1
Network like a pro! Reach out to folks in your industry, especially those who work at Mendix or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your product marketing successes. When you get the chance to chat with hiring managers, having tangible examples will make you stand out.
✨Tip Number 3
Be proactive! Don’t wait for job postings to pop up. Reach out directly to the hiring team at Mendix through our website. Express your interest and share how you can add value to their product marketing efforts.
✨Tip Number 4
Stay updated on market trends! Follow industry news and be ready to discuss how these trends impact product marketing. This shows you're not just passionate but also knowledgeable about the field.
We think you need these skills to ace Product Marketing Manager - Platform
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight how your experience aligns with the Product Marketing Manager role. Use keywords from the job description to show that you understand what we're looking for.
Showcase Your Communication Skills: Since excellent communication is key for this role, give examples in your application of how you've successfully translated technical features into benefits for different audiences. We want to see your ability to engage with various stakeholders!
Highlight Cross-Functional Experience: We love candidates who can work across teams! In your application, mention any past experiences where you've collaborated with product, sales, or marketing teams to drive results. This will show us you're a team player.
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, we can't wait to hear from you!
How to prepare for a job interview at Mendix
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand Mendix and its low-code application development platform. Familiarise yourself with its features, benefits, and how it stands out in the market. This will help you articulate your thoughts clearly and demonstrate your genuine interest in the role.
✨Prepare for Cross-Functional Collaboration
Since this role involves working closely with various teams like Product, Sales, and Campaigns, think of examples from your past experiences where you've successfully collaborated across departments. Be ready to discuss how you can bridge gaps and drive results in a cross-functional environment.
✨Showcase Your Communication Skills
As a Product Marketing Manager, you'll need to translate technical jargon into relatable benefits for different buyer personas. Prepare to share specific instances where you've done this effectively. Practising your pitch can also help you convey complex ideas simply and engagingly.
✨Stay Updated on Market Trends
Research current trends in the low-code development space and be prepared to discuss them during your interview. Showing that you can analyse market behaviour and competitor strategies will highlight your proactive approach and strategic thinking, which are crucial for this role.
