At a Glance
- Tasks: Lead marketing tech product improvements and optimise campaign strategies across Europe.
- Company: Join a global streaming platform with a focus on innovation and collaboration.
- Benefits: Competitive salary, global experience, and strong immigration support.
- Other info: Dynamic environment with opportunities for creativity and continuous learning.
- Why this job: Make a real impact in marketing while working with diverse teams and cutting-edge technology.
- Qualifications: Experience in technical product management and data analysis is essential.
The predicted salary is between 60000 - 80000 £ per year.
As a Senior Product Manager – Technical, you will play a key role in optimizing the marketing campaign lifecycle across 15 European countries. You’ll work closely with internal teams (media, marketing, strategy, finance) and external partners (agencies, data providers) to define the long-term product vision and drive improvements in data governance, media planning, and campaign optimization. Based within the global marketing organization, you’ll support a team that manages ATL media bookings, works with regional agencies, and oversees complex data flows and vendor relationships, all aimed at driving measurable impact for the streaming platform's brand.
What You Will Do:
- You will lead cross-functional collaborations to improve marketing tech products and streamline planning processes.
- Your role will involve defining and implementing data governance practices, driving process optimizations, and conducting advanced data analysis to generate actionable insights.
- You will also drive the development of standardized data models and ensure these solutions are applied consistently across regions.
- Your focus will be on leveraging data to improve media planning, campaign performance, and overall product strategy.
Key Responsibilities:
- Identify and develop scalable solutions for marketing planning and optimization.
- Collaborate with technical and non-technical teams to improve product capabilities.
- Establish and manage data governance for consistency and quality.
- Lead change management and process improvements with internal teams and agencies.
- Conduct data analysis to uncover insights and drive media optimization.
- Develop standardized data models and templates for regional consistency.
- Manage data audits and ensure high-quality data management.
- Oversee adaptation requests and prioritize program improvements.
- Foster a data-driven culture to enhance media measurement.
Requirements
BASIC QUALIFICATIONS:
- Experience owning/driving roadmap strategy and definition.
- Experience contributing to engineering discussions around technology decisions and strategy related to a product.
- Experience in technical product management, program management or engineering.
- Experience owning feature delivery and tradeoffs of a product.
- Experience with end-to-end product delivery.
- Experience in media or marketing data systems, media operations and/or advanced analytics.
- Experience with media tooling and ad tech across a robust mix of formats including, but not limited to television, print, digital, mobile and out-of-home in DE, UK, FR, IT, ES, PL, TR, Nordics.
PREFERRED QUALIFICATIONS:
- Experience in using analytical tools, such as Tableau, Qlikview, QuickSight.
- Experience bridging technical and business teams to collect and refine requirements, prioritize incoming work requests, and ensure all committed work is delivered on time.
- Experience with automation, processing, and management of large, complex datasets.
- Proven expertise in media measurement, including advanced techniques like Marketing Mix Modeling.
- Bachelor's degree in a quantitative field like Analytics, Computer Science or Business.
- Demonstrated track record of driving process improvements and innovations in a fast-paced, global environment.
Benefits
Competitive Salary: Receive a salary package that reflects your experience, skills, and contributions.
Global Experience: Work on projects with a worldwide reach, gaining exposure to diverse perspectives and a dynamic, international environment.
Innovation-Driven Culture: Join a team that values creativity and continuous learning, pushing the boundaries of what’s possible in entertainment technology.
Immigration Support: Enjoy comprehensive assistance for the immigration process, making your transition to the UK as smooth as possible.
Senior Technical Product Manager ( Marketing ) in London employer: MENA Alliances
Contact Detail:
MENA Alliances Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Technical Product Manager ( Marketing ) in London
✨Tip Number 1
Network like a pro! Reach out to folks in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Know their marketing strategies and be ready to discuss how you can optimise their campaign lifecycle.
✨Tip Number 3
Showcase your data skills! Be ready to share examples of how you've used data analysis to drive campaign performance. This will set you apart as a Senior Technical Product Manager.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Senior Technical Product Manager ( Marketing ) in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Technical Product Manager role. Highlight your experience in marketing tech products and data governance, as these are key aspects of the job.
Showcase Your Collaboration Skills: Since this role involves working with various teams, emphasise your ability to collaborate with both technical and non-technical groups. Share examples of how you've successfully led cross-functional projects in the past.
Highlight Data Expertise: Given the focus on data analysis and media optimisation, be sure to showcase your experience with data governance and analytics tools. Mention any specific tools you've used, like Tableau or Qlikview, to demonstrate your technical prowess.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves, and we can’t wait to see what you bring to the table!
How to prepare for a job interview at MENA Alliances
✨Know Your Data Governance
Since the role focuses heavily on data governance, make sure you understand its principles and how they apply to marketing. Be ready to discuss your experience with data management and how you've implemented best practices in previous roles.
✨Showcase Cross-Functional Collaboration
This position requires working closely with various teams. Prepare examples of how you've successfully collaborated with technical and non-technical teams in the past. Highlight any specific projects where your collaboration led to improved product capabilities.
✨Demonstrate Analytical Skills
Be prepared to talk about your experience with data analysis tools like Tableau or Qlikview. Share specific instances where your analytical insights drove campaign optimisation or media planning improvements.
✨Understand the Marketing Landscape
Familiarise yourself with the current trends in media and marketing, especially in the European context. Discuss how these trends can impact the streaming platform's brand and how you would leverage them in your role.