PR & Influencer Lead

Client Services & Strategy Lead

Who We Are:

MeMo is a dynamic, 40-strong collective of digital marketing specialists, social media experts, PR professionals, and content creators. We partner with leading restaurant groups and ambitious independents to shape their stories, elevate their visibility, and drive measurable growth in a highly competitive market.

Our culture celebrates innovation, collaboration, and excellence – offering a strong work-life balance, ongoing professional development, and an environment where bold ideas are encouraged and rewarded.

The Opportunity:

The PR & Influencer Lead s a media-native leader responsible for redefining how earned storytelling, influencer partnerships, and cultural engagement intersect in 2025 and beyond. This pivotal role will lead MeMo\’s PR & Media division – integrating traditional PR, influencer strategy, partnerships, and cultural campaigns into one fluent, impactful mechanic.

You will form part of MeMo\’s senior leadership team, serving as a strategic architect of the agency\’s positioning, output, and future growth. You\’ll drive the evolution of our PR discipline to meet the demands of an ever-changing media landscape – balancing creativity, credibility, and commercial impact.

Key Responsibilities:

Campaign & Client

· Oversee the development and delivery of integrated earned and influencer campaigns across MeMo\’s client portfolio

· Embed a measurement framework that links PR and influencer outcomes directly to client KPIs and commercial objectives.

· Act as a senior strategic advisor to key clients, shaping proactive communication plans and ensuring work is innovative, relevant, and measurable.

Division Strategy & Innovation

· Define the roadmap for MeMo\’s PR & Influencer division, future-proofing capabilities in response to emerging channels, technologies, and audience behaviours.

· Maintain cutting-edge methods for generating exposure – from social storytelling and multimedia content to talent and influencer collaborations.

· Translate global PR, media, and creator trends into actionable agency services and opportunities.

· Champion creative bravery, cultural fluency, and strategic rigour across all earned campaigns.

Traditional Media Network & Development

· Maintain and nurture MeMo\’s strong network of top-tier media contacts, deepening trusted relationships across key lifestyle, food, travel, and culture titles.

· Expand the editorial playbook to include talent agents, creators, and brand partnership leads.

· Mentor and train the PR team on media and influencer relationship-building, embedding this as a core craft within the division.

· Champion earned-first thinking while staying adaptive to the changing media landscape.

Influencer & Partner Expansion

· Deepen MeMo\’s influencer and talent strategy, identifying key creators, agents, and verticals for partnership development.

· Design and own scalable systems for identifying, onboarding, briefing, and evaluating influencer collaborations.

· Build co-branded initiatives and partnerships with synergistic PR agencies, media platforms, and talent networks to expand reach and influence.

Team Leadership & Development

· Build, retain, and nurture a high-performing PR team, with clear pathways for progression, training, and recognition.

· Foster a team culture that values sharp ideas, journalistic instinct, cultural literacy, and calm execution under pressure.

· Ensure the division operates with a contemporary, progressive approach to media relations and influencer engagement.

Agency Leadership

· Collaborate closely with the CEO, Managing Director, and senior leadership team on agency growth, client development, and market positioning.

· Act as a cultural and operational ambassador for the MeMo brand, internally and externally.

· Support business development by representing MeMo in pitches, presentations, and thought leadership activity.

What We\’re Looking For

To succeed in this role, you\’ll be an ambitious, forward-thinking communications leader who thrives at the intersection of media, culture, and commerce. You\’ll bring a deep understanding of the modern PR ecosystem and the ability to translate that into powerful, results-driven campaigns.

You should have:

· Proven experience leading PR, influencer, or earned media teams within a creative, digital, or integrated agency.

· A strong network of media and influencer contacts across lifestyle, food, travel, and culture sectors.

· Deep understanding of both traditional media and the creator economy, with the ability to merge the two into cohesive, high-impact campaigns.

· Exceptional leadership skills with a track record of building and developing high-performing teams.

· Strategic acumen and creative judgement — balancing storytelling flair with commercial understanding.

· Strong client relationship skills and the ability to advise and influence senior stakeholders.

· Up-to-date knowledge of PR analytics, influencer measurement, and campaign reporting tools.

· Excellent communication and presentation skills, with the confidence to represent MeMo publicly.

· A passion for hospitality, culture, and the power of earned storytelling to shape perception and drive growth.

Why Join Us?

· Competitive salary range between 50k – 60k based on experience.

· Hybrid working from our Notting Hill office – Client Services Team in-office every Monday, with flexible working through the week.

· days\’ annual leave (inc. Bank Holidays) plus Paid Birthday Day Off,and Christmas office closure.

· Regular team socials and the chance to dine at some of the best restaurants in the UK.

· Summer Fridays

· Two annual socials – Summer and Christmas

At MeMo, you\’ll have the opportunity to lead impactful, commercially driven campaigns for some of hospitality\’s most exciting brands. You\’ll work alongside a talented, supportive team in an agency that values creativity, collaboration, and professional growth.

Join us and take the next step in shaping the future of hospitality marketing.