At a Glance
- Tasks: Build media relationships and raise the organisation's profile in the freight and logistics sector.
- Company: Leading UK trade association with a strong reputation in freight and logistics.
- Benefits: Competitive salary, flexible working, and a comprehensive benefits package.
- Other info: Join a proactive team with opportunities for growth and networking.
- Why this job: Make a real impact in a dynamic industry while showcasing your PR skills.
- Qualifications: Experience in media relations, excellent communication skills, and on-camera presence.
The predicted salary is between 42000 - 58000 £ per year.
A well-established and highly regarded UK trade association within the freight and logistics sector is seeking a PR & Media Manager to raise its external profile and position the organisation as the leading voice within its industry. The organisation represents businesses across international freight and supply chain services, working closely with Government, regulators and global partners. It supports members through advocacy, training, events and communications.
This role is media-focused, working alongside the digital communications and events team, and will also support audience reach and engagement of the organisation's TV and multimedia output, including on-screen presentation and other high-profile external initiatives. This is not an internal communications role – the focus is external media, PR strategy and proactive profile-building.
Key Responsibilities
- Develop and maintain strong relationships with journalists, trade publications, Government departments and industry media.
- Proactively secure coverage in national and trade press and broadcast media for initiatives, awards, conferences and policy positions.
- Write and distribute press releases, media statements, thought leadership pieces and articles.
- Support the organisation's TV and multimedia output by promoting interviews, features and news externally.
- Act as an on-screen presenter, interviewing guests and representing the organisation publicly.
- Monitor media coverage and provide briefings and reporting to senior management and the communications team.
- Identify and pitch story ideas to raise the organisation's profile within the freight and logistics sector.
- Act as a media point of contact, responding to enquiries and arranging interviews with spokespeople.
- Collaborate with the communications team to ensure consistent messaging across channels.
- Maintain a strong B2B social media presence on LinkedIn and actively engage with organisational channels and relevant audiences.
The PersonEssential
- Proven experience in media relations and PR, ideally within logistics, transport, trade associations or B2B environments.
- Strong network of journalist contacts in trade and national media.
- Track record of proactive profile-raising and successful media campaigns.
- Excellent written and verbal communication skills.
- On-camera presenting and interviewing experience.
- Understanding of freight, logistics or transport sectors.
- Confident representing an organisation publicly, including interviews and media briefings.
- Able to work independently and manage multiple priorities.
Desirable
- Experience promoting multimedia content externally.
- Experience working within a trade association or member organisation.
- Knowledge of policy, trade regulations or industry trends.
Personal Attributes
- Highly proactive and media-savvy.
- Excellent networking and relationship-building skills.
- Confident, articulate and credible in public.
- Strategic thinker with a hands-on approach.
- Enthusiastic about the freight and logistics industry.
To apply, please submit your CV. Due to the volume of applications, only successful candidates will be contacted. Membership Bespoke is acting as a recruitment business in relation to this role and welcomes applications from all suitably qualified candidates.
Public Relations Manager in London employer: Membership Bespoke
Membership Bespoke is an exceptional employer, offering a dynamic work environment in the heart of Central London. With a strong focus on employee development and a hybrid working model, we provide our team with the flexibility to thrive while enjoying competitive salaries, commission opportunities, and comprehensive benefits. Join us to lead impactful membership growth initiatives and engage with a passionate community, all while being part of a supportive and collaborative culture that values innovation and professional growth.
StudySmarter Expert Advice🤫
We think this is how you could land Public Relations Manager in London
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Membership Bespoke. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Membership Bespoke, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Membership Bespoke inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Public Relations Manager in London
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Membership Bespoke. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Membership Bespoke.
How to prepare for a job interview at Membership Bespoke
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
