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- Tasks: Lead brand strategy and content creation to engage target audiences.
- Company: Join a leading UK professional membership body with a strong reputation.
- Benefits: Enjoy a flexible work schedule: 1 day in the office, 4 days remote.
- Why this job: Shape brand identity and make a real impact in a collaborative environment.
- Qualifications: 5+ years in marketing or branding; leadership experience required.
- Other info: Diversity is valued; all qualified candidates are encouraged to apply.
The predicted salary is between 43000 - 77000 £ per year.
This range is provided by Membership Bespoke. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
Salary £50,000 – £55,000 dependant on experience plus excellent benefits
Helping membership organisations find in-demand talent
Head of Brand & Content
UK Professional Membership Body
Manchester or London – (1 Day Office, 4 Days Home)
Permanent, Full Time
My client a leading UK professional membership body based in London and Manchester is currently recruiting for a Head of Brand and Content.
The Role of Head of Brand and Content
Brand Strategy:
- Own the evolution of brand and sub brand identities, ensuring they resonate with target audiences and differentiate from competitors.
- Partner with retention, acquisition and product teams to ensure brand consistency across all channels.
- Create strategic propositions to deliver the content strategy, considering audience and NRLA products and market.
- Lead design team and oversee content creation to produce engaging content that is fit for channel use, aligns to our brand’s voice and meets business goals.
Activity Planning:
- Own the activity plan, governance and end to end process across the business.
- Facilitate campaign prioritisation, propositions, and product / service / partner feature.
- Collaborate cross-functionally to align content efforts with business objectives and campaigns.
Person Specification
- Qualification in Marketing, Communications, Journalism, Business, or a related field.
- 5+ years of experience in marketing, branding, content creation, or a similar field.
- Leadership experience (e.g., managing teams, departments, or cross-functional initiatives).
- Demonstrated success in building and scaling brands, including brand positioning and storytelling.
- Experience developing and executing comprehensive content strategies across various channels (e.g., social media, websites, email marketing, and more).
To apply to this role of Head of Brand & Content please send your CV.
Due to the volume of applications, we are only able to contact successful applicants. Therefore, if you have not heard from us within 10 working days after the closing date please deem your application as unsuccessful on this occasion.
Membershipbespoke is acting as the sole recruitment business in relation to this role. Membershipbespoke positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Marketing, Writing/Editing, and Strategy/Planning
- Industries: Non-profit Organizations
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Head of Brand & Content employer: Membership Bespoke
Contact Detail:
Membership Bespoke Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Brand & Content
✨Tip Number 1
Familiarize yourself with the brand and its current positioning in the market. Understanding their existing brand strategy will help you articulate how your experience aligns with their goals during discussions.
✨Tip Number 2
Showcase your leadership skills by preparing examples of how you've successfully managed teams or cross-functional projects in the past. Highlighting these experiences can set you apart as a strong candidate for this role.
✨Tip Number 3
Be ready to discuss specific content strategies you've developed and executed across various channels. This will demonstrate your ability to create engaging content that resonates with target audiences.
✨Tip Number 4
Network with professionals in the membership organization sector. Engaging with industry peers can provide insights into the challenges they face and how you can contribute to overcoming them in your potential role.
We think you need these skills to ace Head of Brand & Content
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Head of Brand & Content position. Tailor your application to highlight your relevant experience in brand strategy and content creation.
Craft a Compelling CV: Your CV should clearly showcase your 5+ years of experience in marketing, branding, and content creation. Highlight specific achievements that demonstrate your leadership skills and success in building brands.
Write a Tailored Cover Letter: In your cover letter, express your passion for brand strategy and content development. Mention how your background aligns with the company's goals and how you can contribute to their brand evolution.
Follow Application Instructions: Ensure you submit your application through the specified channels. Double-check that your CV and cover letter are attached and formatted correctly before hitting send.
How to prepare for a job interview at Membership Bespoke
✨Showcase Your Brand Strategy Skills
Be prepared to discuss your experience in evolving brand identities. Highlight specific examples where you've successfully differentiated a brand from its competitors and how you ensured brand consistency across various channels.
✨Demonstrate Leadership Experience
Since this role requires leadership, share instances where you've managed teams or cross-functional initiatives. Discuss how you facilitated collaboration and drove results through effective team management.
✨Prepare for Content Strategy Discussions
Expect questions about your experience in developing comprehensive content strategies. Be ready to explain how you've aligned content efforts with business objectives and the impact of your strategies on audience engagement.
✨Know the Company and Its Audience
Research the professional membership body and understand its target audience. Tailor your responses to show how your skills and experiences align with their mission and how you can contribute to their goals.
