At a Glance
- Tasks: Lead innovative marketing strategies and engage with members through dynamic campaigns.
- Company: Reputable business membership organisation in Central London with a collaborative culture.
- Benefits: Competitive salary, healthcare, pension scheme, and generous holiday entitlement.
- Other info: Flexible working with 2 days in the office and 3 days from home.
- Why this job: Make a real impact in a role that shapes member engagement and brand visibility.
- Qualifications: Proven experience in multi-channel marketing within membership or B2B organisations.
The predicted salary is between 39000 - 52000 £ per year.
Marketing Communications Manager
Business Membership Organisation
2 Day Office, Central London, 3 Days Home
Basic Salary 45,000-50,000 subject to experience with benefits including dental care, private healthcare, life assurance, season ticket loan, private medical check-up, Pension scheme and Holiday entitlement.
Permanent, Full Time
Our client, a well-established and highly reputable business membership organisation based in Central London is currently looking for a Marketing Communications Manager. If you are an experienced Marketing Communications Manager with a proven track record of delivering successful multi-channel marketing campaigns within a membership body, trade association, professional body, not-for-profit, charity, corporate or B2B organisation, we would love to hear from you.
The Marketing Communications Manager will play a critical role in developing and implementing an integrated marketing strategy and plan to support the organisations objectives. Working closely with colleagues across the business, this role will focus on member recruitment, retention and engagement, brand awareness and promotion of events, training and support programmes.
- Create and implement an integrated marketing strategy and plan which supports delivery of the organisations objectives.
- Work collaboratively across all departments to deliver targeted campaigns that increase awareness of the organisations value, promote services and events, and ensure the membership offer is effectively communicated to current and potential members, partners, and stakeholders.
- Develop, manage, and deliver an integrated marketing strategy and plan aligned to organisational objectives.
- Lead the creation of a prioritised 12-month rolling marketing schedule.
- Plan and manage budgetary resources assigned to the Marketing Team to maximise impact and efficiency.
- Undertake research and analysis to provide insight on current and potential members to inform key audience prioritisation.
- Leverage content (reports, research, webinars, speakers) in collaboration with other teams to increase brand visibility and awareness.
- Work with the Membership Team to attract new members and support renewals through tailored and segmented communications.
- Ensure a consistent brand identity, messaging and tone across all marketing materials and channels.
- Manage and optimise the organisations website, email marketing, automation, CRM integration, and digital campaigns.
- Monitor and evaluate marketing performance, producing regular dashboards and reports for senior leadership and council/board.
- Introduce innovation and best practice into marketing planning and delivery, including use of new media channels and formats.
- Provide line management, guidance, and development for the Marketing Executive.
- Manage external agencies, freelancers and suppliers effectively to deliver high quality outcomes.
To apply to this role for Marketing Communications Manager applications, we are only able to contact successful applicants. Membership Bespoke positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, or pregnancy and maternity.
Membership Bespoke is the most experienced membership-focused recruitment firm in the UK, with 10+ years of experience delivering tailored permanent, temporary, interim, and Executive Search recruitment solutions to Trade Associations, Regulatory Bodies, Political Parties, and Professional Bodies.
Corporate Marketing & Communications Manager in London employer: Membership Bespoke
As a leading business membership organisation located in the heart of Central London, we pride ourselves on fostering a collaborative and inclusive work culture that values innovation and professional growth. Our employees enjoy a competitive salary alongside comprehensive benefits such as private healthcare, life assurance, and a generous pension scheme, all while benefiting from a flexible working arrangement that promotes work-life balance. Join us to make a meaningful impact in the community and advance your career in a supportive environment that champions your development.
StudySmarter Expert Advice🤫
We think this is how you could land Corporate Marketing & Communications Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Membership Bespoke and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Membership Bespoke are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Membership Bespoke on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Membership Bespoke. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Corporate Marketing & Communications Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Membership Bespoke. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Membership Bespoke:Show us that you’ve done your homework! In your application, briefly mention what you admire about Membership Bespoke’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Membership Bespoke
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Membership Bespoke will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Membership Bespoke, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
