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For Companies At a Glance
- Tasks: Drive global market strategies and navigate local cultures for product success.
- Company: Join Meitu, an innovative AI-driven tech company focused on beauty and creativity.
- Benefits: Competitive salary, diverse work environment, and opportunities for professional growth.
- Why this job: Be a key player in shaping our global expansion and making a real impact.
- Qualifications: Top-tier academic background and experience in strategic consulting or corporate strategy.
- Other info: Passionate about AI and creativity? This is your chance to shine!
The predicted salary is between 36000 - 60000 £ per year.
The Mission
We are looking for a Market Strategy Consultant to serve as the local architect of our global expansion. You will help to deconstruct complex regional markets and build the strategic foundation for our product’s entry and growth. You will be the "boots on the ground" and the strategic mind that ensures our global vision translates into local success.
What You’ll Do
- Strategic Intelligence: Deliver deep-dive market insights, competitor benchmarking, and product-gap analyses for your target region.
- Local Lens: Provide a native "on-the-ground" perspective to navigate cultural nuances, regulatory landscapes, and local consumer psyche.
- User & Expert Discovery: Lead high-level expert interviews and qualitative user research to validate product-market fit (PMF).
- Expansion Frameworks: Synthesize research into actionable go-to-market (GTM) strategies, influencing everything from feature prioritization to pricing and positioning.
Who we’re looking for
- Academic Background: Alumni of a top-tier global university or premier business school.
- Strategic Rigor: Experience at a top-tier consulting firm (MBB, Big 4) or within a Corporate Strategy team at a leading global tech company.
- Master of Inquiry: Highly skilled in structured interviewing and qualitative research—you know how to ask the right questions to uncover the "real" data.
- Analytical & Grounded: You can turn high-level theory into pragmatic, executable moves for a fast-moving product team.
Preferred Qualifications
- AI Industry Experience: Prior consulting or strategy work for B2C AI products or SaaS platforms.
- Creative Interest: A genuine interest in photography, design, or visual storytelling and a strong belief in the future of AI-driven tools.
About Meitu
Founded in 2008, Meitu is an AI-driven technology company that regards "beauty" as its core ideal. Guided by our mission to "Uniting Art and Technology", Meitu is committed to creating world-class imaging products that simplify the creation of images, videos, designs, and other visual content.
Meitu was listed in 2016 on the Hong Kong Stock Exchange (stock code 1357.HK). As of June 30, 2025, Meitu had 280 million global monthly active users, including 98 million from regions and countries outside Mainland China.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, disability, or veteran status. At Meitu, we celebrate diversity and are committed to creating an inclusive environment for all employees.
Strategic Advisor: Global Market Entry (Europe) employer: Meitu Inc.
Contact Detail:
Meitu Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Strategic Advisor: Global Market Entry (Europe)
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at local events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your skills align with their mission—especially how you can help them navigate local markets.
✨Tip Number 3
Don’t just wait for job openings; create your own opportunities! If you see a company you love, reach out directly and pitch how you can add value to their team.
✨Tip Number 4
Apply through our website for a smoother process. It shows you’re genuinely interested and gives us a chance to see your application in the best light!
We think you need these skills to ace Strategic Advisor: Global Market Entry (Europe)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the role of Strategic Advisor. Highlight your strategic thinking, market analysis, and any relevant consulting experience to show us you’re the perfect fit!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about market strategy and how your background makes you the ideal candidate for our global expansion efforts.
Showcase Your Analytical Skills: We love data-driven insights! In your application, include examples of how you've used analytical skills to solve complex problems or drive strategic decisions in previous roles.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our team.
How to prepare for a job interview at Meitu Inc.
✨Know Your Market Inside Out
Before the interview, dive deep into the specific European markets relevant to the role. Understand the cultural nuances, regulatory landscapes, and consumer behaviours. This will not only show your commitment but also help you answer questions with confidence.
✨Showcase Your Strategic Thinking
Prepare to discuss how you've previously tackled complex market entry strategies. Use examples from your experience at consulting firms or tech companies to illustrate your analytical skills and strategic rigor. Be ready to explain your thought process clearly.
✨Master the Art of Inquiry
Since the role requires leading expert interviews and user research, practice your questioning techniques. Think about how you can uncover valuable insights and validate product-market fit. Bring examples of how you've successfully conducted qualitative research in the past.
✨Align with Meitu's Vision
Familiarise yourself with Meitu’s mission of uniting art and technology. Be prepared to discuss how your interests in photography, design, or visual storytelling align with their goals. Showing genuine enthusiasm for their products can set you apart from other candidates.
