At a Glance
- Tasks: Support global SEO strategy and optimise websites for increased online visibility.
- Company: Join a leading healthcare company focused on innovation and digital marketing.
- Benefits: Gain valuable experience, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with potential for international travel and collaboration.
- Why this job: Make an impact in digital marketing while working with a passionate team.
- Qualifications: BSc/BA in relevant field and previous digital marketing experience required.
The predicted salary is between 30000 - 40000 £ per year.
About the Role
This role is a 12 month FTC covering a maternity leave.
Key Activities
- Search
- Support the management and implementation of a global SEO strategy to enable increased online visibility.
- Support the team with ensuring all websites and content are fully optimised to enable maximum exposure, organic ranking growth and increased online brand awareness for the Ostomy business.
- Manage all offsite and onsite optimisation activity.
- Be responsible for identifying and conducting keyword research and utilising these within content to enable organic position growth.
- Report on search KPIs such as organic traffic, search engine rankings and other SEO aspects using Google Analytics and SEO Management platforms and provide recommendations based on performance data.
- Website
- Maintain and execute minor updates, design and content uploads on all global Ostomy websites, inclusive of eakinostomy.com and respond.co.uk.
- Working closely with the Digital Marketing team, ensure relevant new website content is promoted via our social media channels and develop new and innovative ways of driving traffic to the websites.
- Implement conversion rate optimisation activities and continually use in-depth data to analyse user behaviour to increase the site conversion rate and user experience.
- Alongside the team, manage the day-to-day relationships with external web developers and be responsible for ensuring all technical SEO activities are executed effectively.
- Report on all website KPIs and provide recommendations based on performance data.
- Digital Marketing Funnel
- Working closely with the Global Ostomy Marketing Team, support the team with overseeing the successful co-ordination of all website and search elements of our marketing campaigns, proactively working to ensure their success.
- Support the Senior Social Media Executive with the creation of social media content across our global channels.
- Marketing General
- Support the Digital Marketing Team – Ostomy on being experts regarding our competitor’s digital activity, and, where appropriate, adjust our digital marketing plan to capitalise on opportunities.
- Support the Interim Head of Digital Marketing – Ostomy to ensure all digital marketing communications adhere to the data protection legislation.
- Work in close collaboration with the wider Global Ostomy Product & Marketing team in executing any online Education and Event activities.
- Working closely with the Global Ostomy Marketing Team, ensure that the “look and feel” of our online presence has a consistent identity and tone of voice.
- Other
- To adhere to the company’s Equal Opportunities policy and Dignity at work policy in all activities and to actively promote equality of opportunity wherever possible.
- To be responsible for your own health and safety and that of your colleagues, in accordance with the company’s Health and Safety policy.
- To adhere to the company’s Quality policy and Environmental policy.
- To undertake other duties as may be reasonably required.
Key Skills
- Essential
- BSc/BA in relevant field
- Previous experience in a digital marketing role
- Experience in using WordPress
- Strong data analytical skills
- Strong communication skills
- Attention to detail
- Excellent organisational skills
- Desirable
- Professional qualifications / training in Digital Marketing
- Specific experience in Ostomy Care, Wound Care, Urology
- International experience
Key Working Relationships
- Internal
- Ostomy Global Digital Marketing Team
- Ostomy Global Marketing Team
- Ostomy Global Product & Insights Team
- Clinical Advisor - Ostomy
- Wider Ostomy Global Commercial Team
- Group functions: HR, Finance, Operations, R&D
- External
- Users
- Digital & Design Agencies
- Patient Advocacy Groups
- Global SCN Community
- Wider healthcare networks
Additional Information
- Ability/willingness to regularly travel within the UK and Internationally
Competencies
- Customer Focus
- Tech Savvy
- Plans and Aligns
- Optimizes Work Processes
- Collaborates
- Values Differences
- Communicates Effectively
- Nimble Learning
Digital Marketing Executive (12 Month FTC) Cardiff employer: Meeveem Limited
As a Digital Marketing Executive at our Cardiff location, you will join a dynamic team dedicated to enhancing the online presence of our Ostomy business. We pride ourselves on fostering a collaborative work culture that values innovation and professional growth, offering opportunities for skill development and career advancement. With a commitment to employee well-being and a focus on diversity and inclusion, we provide a supportive environment where your contributions are recognised and valued.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive (12 Month FTC) Cardiff
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Digital Marketing Executive (12 Month FTC) Cardiff
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Meeveem Limited from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Meeveem Limited specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Meeveem Limited
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Meeveem Limited, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Meeveem Limited you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Meeveem Limited that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Meeveem Limited, so think on your feet and don't hesitate to showcase your creativity!
