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- Tasks: Design and maintain custom analytics tracking for our Next.js website.
- Company: Join ME+EM, a fast-growing luxury fashion brand with a vibrant culture.
- Benefits: Enjoy 33 days off, a birthday day off, and generous discounts.
- Why this job: Make an impact in a dynamic environment while working with cutting-edge technology.
- Qualifications: Proficient in JavaScript/TypeScript and experienced with Next.js and Google Tag Manager.
- Other info: Be part of a supportive team that values diversity and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
Job Role: Full Stack Analytics Engineer
Reporting to: Senior Software Engineer
Location: Head Office, White City Place, West London
Contract type: Full Time, 37.5 hours per week
About Us:
ME+EM is one of the UK’s fastest-growing luxury fashion brands. In addition to a thriving global digital presence, we operate flagship stores in London and Edinburgh, concessions within Harrods and Selfridges, and have recently expanded with new store openings in the U.S.
At ME+EM we are an entrepreneurial, creative, and passionate group of people. We work hard, are enthusiastic to learn and are not afraid to take risks. Everyone contributes to our success at all levels, and that precisely what makes being a member of the team so rewarding.
Our office and stores are always busy and fast paced, but we work just as hard to make sure it’s fun, with social activities and biannual parties. We pride ourselves on being approachable, supportive, and welcoming and ensure that everyone’s hard work is rewarded. It takes all these things to build a strong, successful business and our door is always open to new talent ready to contribute to our growth and evolution.
About the Role:
We are seeking a Full Stack Analytics Engineer to drive best-in-class instrumentation, analytics enablement, and data integrity across ME+EM’s digital ecosystem. This hybrid role blends frontend engineering (Next.js) with data pipeline integration and management of GTM, ensuring our business can make fast, confident, and data-informed decisions. You are responsible for building and maintaining our digital analytics architecture, working hands-on across our codebase and tag management platform to ensure accurate, consistent, and privacy-conscious tracking of user behaviour.
Responsibilities
- Design, implement, and maintain custom analytics tracking within our Next.js website.
- Build and standardise event tracking frameworks and reusable utilities within the codebase.
- Collaborate with Software Engineers to ensure seamless event instrumentation across the entire customer journey.
Data Layer & Tag Management
- Own and evolve the dataLayer schema to support consistent, scalable tracking across analytics platforms.
- Align data structure with stakeholder needs across product, engineering, and marketing, while supporting business-wide measurement frameworks.
- Maintain and troubleshoot data flows across Google Tag Manager (GTM) and the ME+EM codebase.
- Identify and resolve tracking issues using browser dev tools, proxy software, and automated validation tools.
Platform Integration
- Integrate and configure analytics SDKs (GA4, Meta Pixel, Segment, etc.) via code and tag management systems.
- Contribute to the development of server-side tagging architecture and event streaming where needed.
Collaboration & Governance
- Work closely with product, growth marketing, and data teams to define tracking plans and execute accurate implementations.
- Document event schemas, data contracts, and tracking decisions to support long-term consistency and scalability.
- Support privacy compliance efforts including cookie control, GDPR adherence, and customer data handling best practices.
- Manage and review third-party digital analytics audits as required.
Skills
- Strong proficiency in JavaScript/TypeScript and hands-on experience with Next.js.
- Proven ability to implement custom analytics tracking within production codebases.
- Experience with Meta tracking (Pixel, CAPI) for both online and offline events.
- Deep understanding of Google Tag Manager (including server-side containers) and event tag configuration.
- Familiarity with GA4 architecture and event-based tracking methodologies.
- Skilled in evaluating third-party scripts and SDKs for performance and site speed impact.
- Strong grasp of browser APIs, cookies, storage, and debugging tools (e.g. DevTools, Tag Assistant).
- Experience with test automation frameworks like Jest, React Testing Library, and Playwright.
- Knowledge of data model governance and event schema best practices.
- Experience using GA4 and Content Square.
- Familiarity with Ometria and Global-e.
- Exposure to A/B testing and experimentation platforms.
- Experience with consent management tools (e.g. OneTrust).
- Background in e-commerce, particularly within fashion or luxury retail.
Employee Benefits:
- 33 days annual leave for full time employees (25 days holiday + 8 bank holidays)
- A day off to celebrate your birthday.
- Pension Scheme
- Group Life Insurance
- Employee Assistance Programme (EAP)
- Length of Service Award
- Refer a Friend Scheme
- Staff uniform for retail employees
- Generous Staff and Friends and Family Discount
- Annual Volunteer Day
- Cycle to Work Scheme
- Tech Scheme
- Eye Care Vouchers
- Real Living Wage Employer
- Employee led committees
- Social events and biannual parties
- Enhanced maternity and paternity package after 2 years of service.
ME+EM is an equal opportunities employer committed to fostering and preserving a culture of diversity, equality, and inclusion in our workforce. As an equal opportunities’ employer, we do not discriminate against applicants based on race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We believe that diversity enriches our workforce and strengthens our organisation. Therefore, we encourage minorities, LGBTQ+ candidates, and individuals with disabilities to apply for opportunities within our company.
Please note, due to the large number of applications we receive, we can only reply to those that are successful to the next stage.
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Full Stack Analytics Engineer employer: Me+Em
Contact Detail:
Me+Em Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Full Stack Analytics Engineer
✨Tip Number 1
Get to know the company! Research ME+EM's values and culture. When you understand what makes us tick, you can tailor your approach in interviews and show how you fit right in.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. A friendly chat can sometimes lead to insider tips or even a referral, which can give you a leg up in the application process.
✨Tip Number 3
Prepare for technical challenges! Brush up on your JavaScript/TypeScript skills and be ready to showcase your experience with Next.js. We love seeing candidates who can demonstrate their coding prowess in real-time.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team at ME+EM.
We think you need these skills to ace Full Stack Analytics Engineer
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Full Stack Analytics Engineer role. Highlight your JavaScript/TypeScript expertise and any relevant projects you've worked on, especially those involving Next.js or Google Tag Manager.
Craft a Compelling Cover Letter: Use your cover letter to tell us why you're passionate about analytics and how you can contribute to ME+EM's success. Share specific examples of your past work that demonstrate your ability to drive data-informed decisions.
Showcase Your Technical Skills: Don’t shy away from detailing your technical prowess! Mention your experience with analytics SDKs, event tracking, and any tools like GA4 or Meta Pixel. We want to see how you can bring your skills to our digital ecosystem.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at Me+Em
✨Know Your Tech Stack
Make sure you’re well-versed in JavaScript, TypeScript, and Next.js. Brush up on your knowledge of Google Tag Manager and GA4, as these are crucial for the role. Be ready to discuss how you've implemented custom analytics tracking in past projects.
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've identified and resolved tracking issues in previous roles. Use specific scenarios where you utilised browser dev tools or automated validation tools to troubleshoot problems. This will demonstrate your hands-on experience and analytical thinking.
✨Understand the Business Context
Familiarise yourself with ME+EM’s brand and its digital ecosystem. Think about how your role as a Full Stack Analytics Engineer can contribute to their growth and evolution. Being able to connect your technical skills to their business goals will set you apart.
✨Be Ready to Collaborate
Since this role involves working closely with product, marketing, and data teams, prepare to discuss your collaborative experiences. Highlight any past projects where you’ve successfully aligned technical implementations with stakeholder needs, showcasing your teamwork and communication skills.
