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- Tasks: Lead product launch strategies and ensure market success for new and existing products.
- Company: Join Dun & Bradstreet, a global leader in data-driven decision-making with a diverse team.
- Benefits: Enjoy a flexible hybrid work model and exceptional career growth opportunities.
- Why this job: Be part of a dynamic team that values curiosity and innovation in product management.
- Qualifications: Degree in Business, Marketing, or related fields; 8+ years in B2B product management required.
- Other info: Collaborate with cross-functional teams and drive impactful product strategies.
The predicted salary is between 43200 - 72000 £ per year.
Why We Work at Dun & Bradstreet Dun & Bradstreet combines global data and local expertise to help clients make smarter decisions. With 6,000+ people in 31 countries, we are a team of diverse thinkers and problem solvers who all share a common curiosity: to find new ways to turn data into value. If you share this curiosity and want to be part of a future-ready company, come join us!
In this pivotal role, you will spearhead the launch strategies for both new and existing products, ensuring their success. Based in our vibrant London office, you will enjoy a flexible hybrid work model (3 days per week). This position offers exceptional career growth and development opportunities. If you are passionate about driving product success and looking to advance your career, we want to hear from you!
Senior Product Manager of Go-to-Market Product Management leads the strategy, planning, and execution of product launches and lifecycle management. This role works closely with Product, Marketing, Sales, and Customer Success teams to define market strategies, align on messaging, and ensure that new products and features meet customer and business needs. This role is critical in achieving strong market adoption, competitive positioning, and revenue growth.
Key Responsibilities:- Develop and lead go-to-market strategies for new products, features, and updates, ensuring a customer centric approach.
- Develop end-to-end GTM plans, including product positioning, messaging, pricing, target audience, competitive differentiation, and launch timelines.
- Define and monitor success metrics for assigned product portfolio and ensure plans are data-driven and measurable.
- Define and lead growth initiatives for existing products and collaborate with sales leadership on enablement programs to ensure success.
- Lead and oversee product launches from concept to execution, including beta testing, release scheduling, and cross-department coordination.
- Conduct ongoing market research and competitive analysis to identify market trends, customer needs, and gaps in the product portfolio.
- Collaborate with product management to translate market feedback and customer insights into recommended improvements and development priorities.
- Collaborate with Marketing on demand generation initiatives, customer communication, and content strategy to support product launches and ongoing product marketing.
- Degree holder with major in Business Administration, Marketing, Project Management, Technology or related disciplines.
- At least 8 years' experience of B2B pre-sales / solutions consulting/ product management / project management on data analytics products / industry.
- Strong understanding of market research, competitive analysis, and customer needs assessment.
- Proven track record of managing product launches and go-to-market strategies.
- Analytical capabilities to assess market performance and adjust strategies accordingly, results oriented, with proven ability to multitask and prioritise.
- Strong strategic thinking and the ability to translate business goals into actionable GTM plans.
- Excellent project management skills, including the ability to manage multiple stakeholders and deadlines.
- Excellent communication, project management and presentation skills.
- Independent, detailed mind and a good team player.
- Ability to effectively collaborate with cross-functional teams including marketing, sales, finance, commercial operations and analytics teams.
- Proficiency in Microsoft Office Suite skills.
- Show an ownership mindset in everything you do. Be a problem solver, be curious and be inspired to take action. Be proactive, seek ways to collaborate and connect with people and teams in support of driving success.
- Continuous growth mindset, keep learning through social experiences and relationships with stakeholders, experts, colleagues and mentors as well as widen and broaden your competencies through structural courses and programs.
- Where applicable, fluency in English and languages relevant to the working market.
Senior Product Manager, Go-To-Market (R-17366) employer: Medium
Contact Detail:
Medium Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Manager, Go-To-Market (R-17366)
✨Tip Number 1
Familiarise yourself with Dun & Bradstreet's products and services. Understanding their offerings will help you articulate how your experience aligns with their needs during discussions.
✨Tip Number 2
Network with current or former employees on platforms like LinkedIn. Engaging with them can provide insights into the company culture and expectations for the Senior Product Manager role.
✨Tip Number 3
Stay updated on industry trends in data analytics and product management. Being knowledgeable about the latest developments will allow you to speak confidently about how you can contribute to their go-to-market strategies.
✨Tip Number 4
Prepare to discuss specific examples of your past product launches and how you measured their success. This will demonstrate your analytical capabilities and strategic thinking, which are crucial for this role.
We think you need these skills to ace Senior Product Manager, Go-To-Market (R-17366)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product management, particularly in B2B and data analytics. Use keywords from the job description to demonstrate that you meet the essential skills and requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for product management and your understanding of go-to-market strategies. Mention specific examples of past successes in launching products and how they align with Dun & Bradstreet's goals.
Highlight Analytical Skills: In your application, emphasise your analytical capabilities and experience with market research and competitive analysis. Provide examples of how you've used data to drive product decisions and improve market performance.
Showcase Collaboration Experience: Dun & Bradstreet values teamwork, so be sure to include examples of how you've successfully collaborated with cross-functional teams. Highlight any experience working with marketing, sales, or customer success teams to achieve product goals.
How to prepare for a job interview at Medium
✨Showcase Your Strategic Thinking
As a Senior Product Manager, you'll need to demonstrate your ability to develop and lead go-to-market strategies. Prepare examples of how you've successfully created and executed GTM plans in the past, focusing on product positioning and market differentiation.
✨Highlight Your Analytical Skills
This role requires strong analytical capabilities to assess market performance. Be ready to discuss how you've used data-driven insights to adjust strategies and improve product launches. Bring specific metrics or success stories to illustrate your impact.
✨Emphasise Cross-Functional Collaboration
Collaboration with various teams is key in this position. Prepare to share experiences where you've worked closely with marketing, sales, and customer success teams to align on messaging and ensure successful product launches.
✨Demonstrate a Growth Mindset
Dun & Bradstreet values continuous learning and curiosity. Be prepared to discuss how you've sought out opportunities for growth, whether through formal training or by learning from colleagues and mentors. Show that you're proactive in expanding your skills.
