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For Companies At a Glance
- Tasks: Lead the design and optimisation of our CRM platform to enhance client relationships.
- Company: Join a forward-thinking company focused on growth and VIP client experiences.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Why this job: Be at the forefront of CRM innovation and drive impactful business growth.
- Qualifications: Expertise in CRM solutions, particularly Salesforce, and strong problem-solving skills.
- Other info: Dynamic role with potential for career advancement in a fast-paced environment.
The predicted salary is between 36000 - 60000 £ per year.
We are seeking a proactive and growth-driven CRM Architect to support our VIP and Growth teams by managing the implementation, configuration, and ongoing support of a dedicated CRM platform. The ideal candidate will possess expertise in CRM solutions (e.g., Salesforce), have a strategic mindset for solving business challenges, and act as a thought partner in scaling the VIP program and growth-focused initiatives. This role will play a critical part in delivering a best-in-class experience for our relationship managers, our high-value clients and enabling business growth through the CRM system.
Responsibilities
- Serve as the primary architect for the CRM platform, overseeing day-to-day configuration, user support, and system optimization.
- Design and customize CRM objects, fields, workflows, reports, dashboards, and page layouts to address evolving business needs.
- Collaborate with internal stakeholders to gather insights and translate requirements into CRM solutions that align with growth and VIP strategies.
- Implement improvements to enhance the usability, efficiency, and accuracy of the CRM platform for both the VIP team and broader business functions.
- Ensure high data integrity by creating validation rules, implementing data governance processes, and conducting regular audits.
- Provide user training and ongoing support to promote the adoption of best practices and maximize the value of the CRM system.
- Monitor system performance, troubleshoot issues, and ensure the seamless operation of the CRM platform.
- Stay updated on emerging CRM capabilities and updates, recommending innovations that support business growth and VIP offerings.
- Support the development of actionable reporting and analytics, enabling the VIP and Growth teams to make data-informed decisions.
- Maintain thorough documentation of processes, configurations, and system changes to ensure operational continuity and transparency.
Requirements
Development & Architecture
- Expert knowledge of Apex (classes, triggers, async jobs: Batch, Queueable, Scheduled).
- Strong experience with Lightning Web Components (LWC), Aura (maintenance), and modern front-end design patterns.
- Deep understanding of data model design (custom objects, relationships, large datasets, selective queries, indexing).
- Advanced SOQL/SOSL with governor limit optimization.
Integrations & APIs
- Hands-on experience with REST/SOAP APIs, External Services, Platform Events, Change Data Capture.
- Designing secure integrations with Named/External Credentials, OAuth flows, JWT, mTLS/IP restrictions.
- Experience with event-driven architectures (AWS EventBridge, Kafka, Pub/Sub) connected to Salesforce.
Security & Compliance
- Mastery of Salesforce security model (profiles, permission sets, roles, sharing, restriction rules).
- Knowledge of Salesforce Shield (encryption, event monitoring, field audit trail).
- Experience with PII handling, GDPR, and financial compliance.
- Familiarity with Okta SSO, SCIM provisioning, session security controls.
Scalability & Performance
- Proven experience in CRM architecture roles (e.g., Salesforce), supporting both sales and service functions.
- Designing resilient, scalable solutions in multi-million record orgs.
- Experience with transactional integrity, async design, retry logic.
- Skills in performance optimization
Operations & Governance
- Knowledge of CI/CD processes (SFDX, Git, scratch orgs).
- Ability to document architecture decisions, data flows, ERDs, integration contracts.
- Experience with logging, monitoring, and error handling across integrations and jobs.
- In-depth understanding of best practices and platform capabilities in CRM systems.
Soft Skills
- Strong problem-solving capabilities and the ability to translate complex business requirements into system solutions.
- Excellent communication and collaboration skills to work effectively with cross-functional stakeholders.
- Self-starter with the ability to manage multiple priorities in a fast-paced, dynamic environment.
Nice to Have
- Experience in quality assurance and system testing.
- Experience supporting high-value client segments such as VIPs, with a focus on B2C sales and account management (e.g., iGaming, fintech, or crypto-related industries).
- Familiarity with integrations of communication platforms such as SMS, WhatsApp, Telegram, etc.
- Hands-on experience with Salesforce platforms or certifications such as Salesforce Administrator, Advanced Admin, or App Builder (preferred but not required).
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CRM Architect employer: Medium
Contact Detail:
Medium Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Architect
✨Tip Number 1
Network like a pro! Reach out to your connections in the CRM space, especially those who work with Salesforce. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your CRM projects and achievements. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on common CRM scenarios. Think about how you've solved problems in the past and be ready to share those stories. We love seeing candidates who can think on their feet!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who want to make an impact in the CRM world.
We think you need these skills to ace CRM Architect
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the CRM Architect role. Highlight your experience with CRM solutions like Salesforce and any relevant projects you've worked on. We want to see how your skills align with our needs!
Showcase Your Problem-Solving Skills: In your application, don’t just list your skills; show us how you’ve used them to solve real business challenges. We love candidates who can think strategically and provide examples of their thought processes.
Be Clear and Concise: When writing your cover letter or application, keep it clear and to the point. We appreciate straightforward communication, so make sure you get your key points across without fluff!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Medium
✨Know Your CRM Inside Out
Make sure you’re well-versed in the CRM platform mentioned in the job description, especially Salesforce. Brush up on your knowledge of Apex, Lightning Web Components, and data model design. Being able to discuss specific features and how they can solve business challenges will impress your interviewers.
✨Showcase Your Problem-Solving Skills
Prepare examples of how you've tackled complex business requirements in previous roles. Think about times when you’ve designed scalable solutions or improved system performance. This will demonstrate your strategic mindset and ability to act as a thought partner.
✨Communicate Effectively
Since this role involves collaboration with various stakeholders, practice articulating your ideas clearly. Be ready to explain technical concepts in a way that non-technical team members can understand. Good communication can set you apart from other candidates.
✨Stay Updated on CRM Trends
Research the latest trends and innovations in CRM technology. Be prepared to discuss how emerging capabilities could benefit the company’s VIP and Growth teams. Showing that you’re proactive about staying informed will highlight your commitment to the role.