Global Consumer Insights Manager in Borehamwood

At Medik8, we don’t just make skincare; we lead the CSA Philosophy. As we scale from a cult‑favourite British powerhouse to a dominant global luxury player, understanding the "why" behind the "buy" has never been more critical. As our Global Consumer Insights Manager, you will be the bridge between raw data and brand strategy. By synthesising multi‑channel intelligence, you will translate complex data sets into clear narratives that fuel brand love, shape an unparalleled customer experience and drive global expansion.

Details

• Salary: £40,000 to £50,000
• Duration: Permanent
• Hybrid working: 3 days per week in the office, 2 days from home
• Current office location: Centennial Park, Elstree but relocating to Hay's Galleria from November 2026

Key Responsibilities

• Lead external brand tracking to measure global brand health metrics such as awareness, consideration and NPS.
• Deliver actionable reporting with clear recommendations, using data visualisation tools to make complex insights digestible for stakeholders at all levels.
• Extract customer feedback across Shopify, Gorgias, Yotpo & Trustpilot, translating Tableau dashboards into clear, commercial stories for the wider business.
• Interpret multi‑media attribution data from GA4 and Bloomreach to help the digital and marketing teams optimise channel spend and ROI.
• Triangulate data from our DTC site, Amazon, and retail portals to understand exactly how online research drives offline purchasing.
• Use cross‑channel behavioural data to refine our customer journey maps, pinpointing friction points and recommending straightforward fixes.
• Analyse retention metrics to uncover the true drivers of loyalty versus churn, directly shaping our global CRM strategy.
• Measure customer adoption of our CSA Philosophy to feed actionable insights into our educational content and product innovation pipelines.
• Monitor platforms like WGSN and BeautyMatter to anticipate luxury skincare trends and track competitor movements, identifying new white‑space opportunities.
• Partner with syndicated data providers such as Circana and NIQ to track category performance and rigorously benchmark Medik8’s market share.
• Design and execute research projects, including focus groups and targeted surveys, to quickly validate internal hypotheses for the brand team.
• Refine our global customer personas to ensure our marketing and personalised messaging are laser‑focused on the high‑value skintellectual consumer.
• Provide localised insights to ensure our British heritage and brand promise resonate authentically as we scale in key territories.

Required Skills & Experience

• 5+ years of experience in Consumer Insights, Market Research, or Commercial Analytics, specifically within the premium beauty, FMCG, or luxury retail sectors.
• Proven ability to interpret existing data from BI dashboards (such as Tableau) and web analytics, translating those numbers into clear, commercial narratives for senior stakeholders.
• Strong background in managing external brand tracking agencies and designing primary research, including running focus groups and quantitative surveys.
• Hands‑on experience extracting strategic value and market share analysis from syndicated data platforms such as Circana, NIQ, or Kantar.
• Highly comfortable partnering with digital teams to interpret multi‑media performance data and web analytics from platforms like GA4 and Shopify.
• Exceptional cross‑functional communication skills, with the confidence to challenge marketing, sales, and digital strategies using evidence‑based recommendations.

Desirable Skills & Experience

• Deep familiarity with industry trend and intelligence platforms, such as WGSN, BeautyMatter, or Business of Fashion, to identify white‑space opportunities.
• Previous experience in a global role, with a strong understanding of how to localise insights for key expansion markets including North America and APAC.
• A genuine passion for the premium skincare industry and an intrinsic understanding of the highly educated "skintellectual" consumer.
• Experience extracting qualitative customer sentiment from CX, review, and CRM platforms like Gorgias, Yotpo, or Klaviyo.

Why Medik8?

You will be the architect of our insights capability, building the frameworks that drive our global strategy. This is a high‑profile role supporting the CMO, Digital Director, and Global Head of CX. Work for a brand committed to Results Without Compromise, where science and ethics meet.

Benefits

• Wellbeing: 25 days holiday + bank holidays, Flexible & Hybrid working, Private Medical Insurance, Mental Health support.
• Rewards: 75% Discount + Annual Product Allowance, Annual Performance Bonus, Long Service Awards.
• Growth: Up‑skilling support, regular Lunch & Learns, Flexible Career opportunities.
• Impact: 2 Volunteering days per year, Matched Charitable Giving Scheme.