At a Glance
- Tasks: Drive customer retention through innovative CRM campaigns across email and SMS.
- Company: Join Medik8, a pioneering skincare brand with a purpose-driven culture.
- Benefits: Enjoy 25 days holiday, flexible working, and a generous employee discount.
- Other info: Collaborative team environment with excellent growth opportunities and commitment to diversity.
- Why this job: Be part of a global expansion and make a real impact in the beauty industry.
- Qualifications: Experience in CRM or email marketing, strong copywriting skills, and analytical mindset.
The predicted salary is between 32000 - 36000 £ per year.
Location: Hybrid (3 days per week at Centennial Park, Elstree – relocating to London Bridge from early Jan 2027 / 2 days remote)
Salary: £32,000 – £36,000 per annum
Target Start Date: 4th January 2027
About the Role
We are looking for an organised, proactive CRM Executive to join Medik8 during an exciting phase of global expansion. As we continue to elevate and scale our CRM strategy across global channels, you will play a key role in driving customer retention and shaping multi-channel lifecycle communications across email and SMS/MMS, while keeping our premium brand voice at the heart of every interaction.
This position extends well beyond standard campaign sends. You will own campaigns end-to-end - from initial briefing, planning, and copywriting through to A/B testing, execution, performance analysis, and optimisation.
In more detail, your role will include:
- Campaign Delivery: Planning, briefing, and executing CRM campaigns across email and SMS/MMS channels on time, collaborating closely with internal teams to ensure seamless delivery.
- Content & Copywriting: Crafting high-quality, brand-aligned CRM copy, supporting wider digital content initiatives, and meticulously reviewing communications for accuracy and voice.
- Testing & Optimisation: Conducting A/B tests across content and creative, monitoring key trading metrics, and delivering data-backed recommendations to boost customer engagement.
- Loyalty & Retention: Supporting the growth and execution of customer loyalty programs to maximise engagement and drive long-term ROI.
Key Hiring Timeline
To ensure a smooth transition ahead of our 4th January 2027 start date, our hiring campaign will follow this structured schedule:
- Applications Open: Late August – Mid September
- Initial Candidate Screening: Mid – Late September
- First-Stage Interviews: Late September – Early October
- Final-Stage Interviews: Late October
Requirements
The 60% Rule: Research shows that candidates from underrepresented backgrounds often apply only if they meet 100% of the criteria. At Medik8, we value potential, passion, and transferable expertise. If you meet at least 60% of the essential criteria below, we encourage you to submit your application!
Essential Criteria
- Retention Marketing Experience: Demonstrable background within a CRM, email marketing, or customer retention-focused role.
- CRM Platform Expertise: Practical experience using CRM platforms to build, test, segment, and deploy multi-channel communications.
- Analytical Capability: Confidence using Excel and/or Google Analytics to monitor campaign metrics and track customer engagement.
- Written Communication & Copywriting: Strong copywriting and proofreading skills with an eye for detail and brand consistency.
- Project & Campaign Management: Robust organisational skills with a track record of managing multiple active projects in a fast-paced environment.
Desirable Criteria
- SMS/MMS Strategy: Experience coordinating or executing SMS and MMS marketing automation programs.
- Loyalty Programs: Familiarity with customer loyalty frameworks, tiered retention rewards, or customer lifetime value initiatives.
- Skincare & Beauty Affinity: A keen interest in or understanding of prestige skincare or clinical beauty verticals.
About us
Founded in 2009 by UK scientists and brothers, we are a British, B Corp™ certified skincare brand renowned for clinical results without compromise. Our mission is to simplify the route to great skin through our pioneering CSA Philosophy®: Vitamin C plus Sunscreen by day, and Vitamin A by night.
Culture & Benefits
We are a team of collaborative go-givers fuelled by a purpose-driven mentality. Innovation is at our core; we pride ourselves on doing everything in-house, challenging the norm and pushing the boundaries of possibility. We work with integrity and agility, ensuring our commitment to sustainability and quality is never compromised. Above all, we believe in community. Our diverse talents work cross-functionally because we know we achieve more together. It’s just who we are!
Some of the perks of being part of the Medik8 team include:
- Wellbeing: 25 days holiday + bank holidays, Flexible & Hybrid working, Private Medical Insurance, Mental Health support.
- Rewards: 75% Discount, Annual Performance Bonus, Long Service Awards.
- Growth: Up-skilling support, regular Lunch & Learns, Flexible Career opportunities.
- Impact: 2 Volunteering days per year, Matched Charitable Giving Scheme.
Our BCorp Commitment to JEDI (Justice, Equity, Diversity & Inclusion)
At Medik8, we are committed to cultivating a diverse, equitable, and inclusive workplace where every individual feels respected, valued, and empowered. We believe a rich tapestry of backgrounds, cultures, and perspectives fuels the innovation behind our products. Research shows many candidates only apply if they meet 100% of a job description, however, we use the "60% Rule": if you meet over 60% of the requirements and have the passion to learn the rest, we want to hear from you.
Our Inclusive Hiring Standards:
- Fair Chance Hiring: To support systemic justice, we do not request criminal record or credit checks during the application stage (unless legally required for the role).
- Blind Recruiting: We use anonymised CV screening to focus purely on your talent and reduce bias.
- Disability Confident: As a Level 2 employer, we guarantee an interview to disabled applicants who meet the minimum role criteria.
- Immigration Integrity: We welcome all applicants within current Home Office guidance on sponsorship and Right to Work. We never artificially manipulate role scopes or salaries to meet requirements.
Be your authentic self. Apply today.
CRM Executive - EMEA&RoW in Borehamwood employer: Medik8
Medik8 is an exceptional employer that prioritises the health and safety of its employees while fostering a culture of compliance and continuous improvement. Located in Aylesbury, we offer a collaborative work environment where your expertise will be valued, and you will have ample opportunities for professional growth within the highly regulated manufacturing sector. Join us to make a meaningful impact in a company that champions innovation and employee well-being.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Executive - EMEA&RoW in Borehamwood
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Medik8 and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Medik8 are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Medik8 on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Medik8. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM Executive - EMEA&RoW in Borehamwood
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Medik8. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Medik8:Show us that you’ve done your homework! In your application, briefly mention what you admire about Medik8’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Medik8
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Medik8 will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Medik8, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
