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For Companies At a Glance
- Tasks: Drive digital marketing, manage events, and create engaging content to boost brand presence.
- Company: Join Medicareplus International, a leader in advanced wound care and infection prevention.
- Benefits: Competitive salary, performance bonuses, health programmes, and career growth opportunities.
- Why this job: Make a real impact on healthcare outcomes while working in a collaborative and innovative environment.
- Qualifications: Degree in marketing or healthcare, with 3-5 years of relevant experience.
- Other info: Be part of a dynamic team dedicated to improving lives through innovative products.
The predicted salary is between 36000 - 60000 £ per year.
At Medicareplus International, we pride ourselves on being a leading force in advanced wound care and infection prevention. Our mission focuses on creating innovative products that enhance patient care and support healthcare professionals. Join us in our commitment to excellence and become part of a culture that values collaboration and innovation.
We are now seeking a Brand Manager, who will support all marketing activities focusing on digital, social and events, with the overall objective of delivering agreed commercial goals. This includes planning and executing the organisation's digital marketing activities, managing events and exhibitions, supporting the sales and clinical teams, responding to internal and external enquiries, coordinating product launches, and supporting the research and evaluation of our existing and potential customers and markets.
Responsibilities
- Build and enhance the digital and social presence of the organisation.
- Gain/obtain customer and product usage insights, identify new opportunities, build customer personas through research, surveys and interviews.
- Create content like videos, copy for website, blogs, socials, clinical case studies, product and clinical articles, to drive corporate branding.
- Liaise with media partners, ad agency, printers and other suppliers for marketing collateral.
- Build brand messaging with unique selling propositions to differentiate from competitors and incorporate into campaigns.
- Ongoing communication and presentations on campaigns and tactics to both internal and external stakeholders.
- Develop and launch brand campaigns, in line with strategy to drive the brand vision.
- Measure ROI on every marketing activity, track marketing budget, and capture learnings from successful campaigns as well as from less successful tactics.
- Analyse sales and market data to understand impact of campaigns on brand sales and help identify untapped opportunities for new product launches.
- Develop market intel and research competitors to be proactive/market responsive.
- Run user evaluations on existing products to generate customer testimonials and user testing for new products under consideration.
Personal Profile
- Degree educated, ideally in marketing, business or healthcare.
- 3 to 5 years brand/product/marketing/customer service experience within healthcare or medical devices. Ideally within a fast growth environment, wound care and NHS experience is desirable.
- Business skills including Microsoft Office suite, CRM preferably Salesforce and marketing automation.
- Data-driven, analytical and curious with excellent attention to detail.
- Experience of Account Based Marketing is desirable.
- Professional, confident communicator who is smart in appearance with strong written, presentation and listening skills.
Benefits
- Competitive salary with performance-related bonus.
- Comprehensive benefits package including health and wellness programmes.
- Opportunities for professional development and progression within a leading organisation.
- A chance to make a significant impact on healthcare outcomes for patients and clinicians.
If you think you are suitable for this Brand Manager role, please apply now! This is not just another job; it's an opportunity to influence change and drive success within a company that is dedicated to improving lives!
Brand Manager in London employer: Medicareplus International Ltd
Contact Detail:
Medicareplus International Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager in London
✨Tip Number 1
Network like a pro! Reach out to people in the healthcare and marketing sectors, especially those who work with brands similar to Medicareplus. Attend industry events or webinars to make connections and learn more about what’s happening in the field.
✨Tip Number 2
Show off your digital skills! Create a personal website or portfolio showcasing your marketing projects, especially any that relate to healthcare. This will give potential employers a taste of your creativity and expertise before they even meet you.
✨Tip Number 3
Prepare for interviews by researching Medicareplus and its competitors. Understand their products and marketing strategies so you can discuss how you’d enhance their brand presence and drive results during your chat.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our innovative team at Medicareplus.
We think you need these skills to ace Brand Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Brand Manager role. Highlight your experience in digital marketing, events, and customer insights. We want to see how your skills align with our mission at Medicareplus International!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about healthcare and how you can contribute to our innovative culture. Be sure to mention specific examples from your past experiences that relate to the job.
Showcase Your Creativity: As a Brand Manager, creativity is key! Include links to any relevant projects or campaigns you've worked on. Whether it's a social media campaign or a product launch, we want to see your creative flair in action!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can't wait to hear from you!
How to prepare for a job interview at Medicareplus International Ltd
✨Know Your Brand Inside Out
Before the interview, dive deep into Medicareplus International's products and mission. Understand their unique selling propositions and how they differentiate themselves in the wound care market. This knowledge will help you articulate how your skills can enhance their brand presence.
✨Showcase Your Digital Savvy
Since the role focuses on digital marketing, be prepared to discuss your experience with various digital platforms. Bring examples of past campaigns you've managed, especially those that drove engagement or sales. Highlight your familiarity with tools like CRM systems and marketing automation.
✨Prepare for Insightful Questions
Expect questions about customer insights and market analysis. Think of specific instances where you've gathered data to inform marketing strategies. Be ready to discuss how you’ve used customer personas to tailor campaigns and drive results.
✨Demonstrate Collaboration Skills
The role involves liaising with multiple teams and stakeholders. Share examples of how you've successfully collaborated in previous roles, particularly in fast-paced environments. Emphasise your communication skills and how you can effectively present ideas to both internal and external audiences.
