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- Tasks: Lead exciting marketing campaigns and create engaging content across digital and social channels.
- Company: Join a top-tier MedCo agency with over 35 years of industry experience.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Why this job: Make a real impact in a dynamic role that shapes brand awareness and drives business success.
- Qualifications: 3+ years in marketing, strong copywriting skills, and a flair for creativity.
- Other info: Be part of a supportive team that values innovation and initiative.
The predicted salary is between 30000 - 42000 £ per year.
As a recognised Tier 1 MedCo agency, with over 35 years’ experience in the industry, we’re proud to deliver reporting services that set the standard. Year on year, we deliver quality, efficiency and value for money across RTA, Industrial Disease, Military and Housing Conditions Claims and will continue to provide reporting services the only way we know how – the MLA way! The business is a B2B provider of expert witness reports, for use in civil claims. Our main customers are solicitors’ firms and insurance companies.
The role will be the main marketing contact for the business and will work across all relevant channels e.g. digital, social, CRM, websites and PR in addition to organising and participating in events balancing both day to day marketing activity and long-term brand growth. We are seeking a results-driven and experienced Marketing Executive to plan, lead and execute high-impact marketing campaigns that increase brand awareness, generate leads, and support business growth. The ideal candidate is creative, data-oriented, and capable of managing multiple marketing initiatives across digital and offline channels.
Duties & Responsibilities
- Social Media Content Strategy & Creation: Structure, draft, and optimise high-quality content across all social channels. Confident and skilled in producing both graphics and videos. Exceptional copywriting, editing, and content creation abilities. LinkedIn presence is important and a priority for the Marketing Executive to deliver and maintain regular updates and newsworthy content to promote MLA services.
- Copywriting: Producing creative and newsworthy blogs and marketing campaigns.
- Direct Mail Campaigns: Management of the mailing lists, production of the campaigns, delivery and results reporting.
- Event Support & Planning: Creating a promotional plan, managing invitations/RSVPs, and setting up registration systems. Management of the entire lifecycle of an event, from initial conception and budgeting to on-site execution and post-event analysis.
- Marketing Assets Management: Create branded templates and produce brochures.
- Proactive/Initiative: Independently manage marketing requests effectively across all departments within the business and able to prioritise in line with business demands.
- Brand Equity & Credibility: Monitor and respond to online reviews on platforms such as Trustpilot and Google, reinforcing client care and managing the MLA online reputation. Complete general digital marketing and administrative duties as required to support the business overall strategy.
- Industry Award Submissions: To manage all potential industry awards submissions relevant for our business and plan for key opportunities and future exposure for MLA.
- Creating/Generating Leads: Capturing inbound interest by effective use of content. Cultivating prospects and nurturing MLA brand awareness into interest for the Sales team. Running Targeted Campaigns using ads or content to reach a specific audience. Driving Engagement and encouraging actions like form submissions, downloads, or sign-ups.
Proven expertise, 3+ years in a Marketing Executive role in a similar fast-paced environment. High level of attention to detail, good organisational skills, and a proactive approach to managing multiple content priorities. Effective copywriting skills, strong writing fundamentals with strategic marketing knowledge, requiring research, clarity, conciseness, and persuasion to connect with audiences and drive action. Use of platforms such as HubSpot, Mailchimp, Google Analytics, Meta Ads, and LinkedIn Campaign Manager. Experience with integrated marketing campaigns across digital, print and PR. Proven experience in managing end-to-end event operations to deliver seamless, high-impact events would bring extra benefit to this role.
Qualifications
- Bachelor’s degree in marketing, business administration, communications, or related field.
- Minimum 3 years Marketing Executive experience.
- Experience with CRM tools and marketing automation.
- High standard of graphic design knowledge (Canva, Adobe tools).
- Understanding of branding and consumer behaviour.
If you’d like to speak to us about our medical reporting services and how we can support your case, please contact our expert team today.
Marketing Executive Liverpool City Centre employer: Medical-Legal Appointments Limited
Contact Detail:
Medical-Legal Appointments Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive Liverpool City Centre
✨Tip Number 1
Network like a pro! Attend industry events and connect with people in the marketing field. Don’t be shy to introduce yourself and chat about your skills – you never know who might have a lead for you!
✨Tip Number 2
Show off your skills online! Use platforms like LinkedIn to share your marketing insights, projects, or even a cool campaign you’ve worked on. This not only showcases your expertise but also helps you get noticed by potential employers.
✨Tip Number 3
Tailor your approach! When reaching out to companies, mention specific campaigns or initiatives they’ve done that you admire. This shows you’ve done your homework and are genuinely interested in their work.
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for passionate marketing professionals. Plus, it’s a great way to ensure your application gets into the right hands quickly.
We think you need these skills to ace Marketing Executive Liverpool City Centre
Some tips for your application 🫡
Show Off Your Creativity: When you're crafting your application, let your creative side shine! Use engaging language and showcase your unique style in your cover letter and CV. Remember, we’re looking for someone who can produce high-quality content, so make sure your application reflects that.
Tailor Your Application: Don’t just send a generic CV! Tailor your application to highlight your experience in marketing, especially in areas like social media and event planning. We want to see how your skills align with our needs, so be specific about your achievements and how they relate to the role.
Be Data-Driven: Since we value results, include any metrics or data that demonstrate your success in previous roles. Whether it’s increased engagement rates or successful campaign outcomes, numbers speak volumes and show us you’re results-oriented!
Apply Through Our Website: Make sure to apply through our website for the best chance of getting noticed! It’s the easiest way for us to keep track of applications and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Medical-Legal Appointments Limited
✨Know Your Stuff
Before the interview, dive deep into the company’s background and its services. Familiarise yourself with their marketing strategies, especially in B2B contexts. This will help you speak confidently about how your skills can contribute to their goals.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best marketing campaigns, especially those involving social media and content creation. Be ready to discuss your thought process behind each project and how you measured success.
✨Be Data-Driven
Since the role requires a data-oriented approach, come prepared with examples of how you've used analytics tools like Google Analytics or HubSpot to drive marketing decisions. Discuss specific metrics you’ve improved and how they impacted business growth.
✨Engage with Their Brand
Before the interview, engage with the company’s social media channels. Comment on their posts or share relevant content. This shows your genuine interest in their brand and gives you talking points during the interview.
