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- Tasks: Lead multicultural media campaigns and optimise performance across diverse channels.
- Company: Join Mediareach, a top multicultural advertising agency in the UK.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Dynamic team culture with mentorship opportunities and a focus on emerging media trends.
- Why this job: Make a real impact by connecting brands with diverse audiences through innovative strategies.
- Qualifications: 5+ years in media planning, strong analytical skills, and excellent communication.
The predicted salary is between 45000 - 55000 £ per year.
Mediareach is a leading multicultural integrated advertising agency, helping brands connect with diverse audiences across the UK through culturally intelligent strategy, media, and creative. We specialise in reaching ethnic minority communities through data-driven insights, community understanding, and innovative media solutions.
We are looking for a highly strategic and hands‑on Media Planning & Buying Manager to lead the development and execution of cross‑channel media campaigns. This role is central to ensuring our clients effectively reach multicultural audiences through the most relevant, efficient, and culturally nuanced media channels. You will be responsible for planning, negotiating, and delivering campaigns across digital and traditional media, while continuously optimising performance and identifying new opportunities within diverse audience segments.
Key Responsibilities- Develop integrated media strategies aligned with client objectives, with a strong focus on multicultural audience targeting
- Translate audience insights and data into actionable media plans across digital, social, programmatic, OOH, print, and broadcast
- Identify culturally relevant media channels, publishers, and platforms
- Plan and execute media buys across key channels (offline and digital)
- Lead negotiations with media owners to secure optimal rates and added value
- Manage campaign budgets, pacing, and delivery to ensure efficiency and ROI
- Monitor and analyse campaign performance, providing actionable insights and recommendations
- Act as a key point of contact for clients on media-related matters
- Present media strategies, plans, and results confidently and persuasively
- Build strong, trusted relationships with clients
- Work closely with strategy, creative, and account teams to ensure integrated delivery
- Mentor junior team members where applicable
- Contribute to internal knowledge sharing and best practices
- Stay ahead of media trends, particularly in multicultural and emerging channels
- Identify new media opportunities, platforms, and partnerships
- Support new business pitches with strategic media input
- Minimum 5 years’ experience in media planning and buying (agency‑side preferred)
- Strong experience across offline media and Digital
- Proven track record of managing and delivering successful multi‑channel campaigns
- Experience working with audience data, insights, and analytics tools
- Excellent communication and presentation skills
- Strong commercial awareness and budget management
- Strong Analytical Skills to evaluate campaign performance and derive actionable insights
- Bachelor’s degree in Marketing, Advertising, Communications, or a related field
Media Planning Manager employer: Mediareach Advertising
Contact Detail:
Mediareach Advertising Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Media Planning Manager
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that Media Planning Manager role.
✨Tip Number 2
Show off your skills! Prepare a portfolio showcasing your best media campaigns and results. When you’re in interviews, we want you to confidently present your strategies and successes to impress potential employers.
✨Tip Number 3
Stay updated on trends! Keep an eye on multicultural media trends and emerging channels. This knowledge will not only help you in interviews but also show that you’re passionate about the industry and ready to bring fresh ideas to the table.
✨Tip Number 4
Apply through our website! We’ve got some fantastic opportunities waiting for you. By applying directly, you’ll ensure your application gets the attention it deserves, and you might just find the perfect fit for your next career move.
We think you need these skills to ace Media Planning Manager
Some tips for your application 🫡
Show Your Strategic Side: When you're writing your application, make sure to highlight your strategic thinking skills. We want to see how you can develop integrated media strategies that align with client objectives, especially for multicultural audiences.
Be Data-Driven: Since we focus on data-driven insights, don’t forget to mention your experience with audience data and analytics tools. Show us how you've translated insights into actionable media plans in your previous roles.
Communicate Clearly: Your communication skills are key! Make sure your application is clear and persuasive. We’re looking for someone who can present media strategies confidently, so let your personality shine through in your writing.
Apply Through Our Website: Finally, don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at Mediareach Advertising
✨Know Your Audience
Before the interview, dive deep into understanding Mediareach's target audiences. Familiarise yourself with multicultural marketing strategies and how they resonate with different communities. This will help you demonstrate your knowledge of culturally intelligent media planning during the discussion.
✨Showcase Your Campaign Successes
Prepare to discuss specific examples of successful multi-channel campaigns you've managed. Highlight your role in planning, negotiating, and executing these campaigns, especially focusing on how you optimised performance and achieved ROI. Use data and insights to back up your claims.
✨Master the Art of Negotiation
Since negotiation is key in this role, be ready to talk about your experience in securing optimal rates and added value from media owners. Share any strategies or techniques you've used that have led to successful negotiations in the past.
✨Engage with Questions
Prepare thoughtful questions to ask your interviewers about their current campaigns, challenges, and future goals. This shows your genuine interest in the role and helps you assess if Mediareach is the right fit for you. Plus, it opens up a dialogue that can showcase your strategic thinking.