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- Tasks: Lead multicultural media campaigns and optimise performance across diverse channels.
- Company: Join Mediareach, a top multicultural advertising agency in the UK.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Other info: Dynamic team culture with a focus on creativity and collaboration.
- Why this job: Make a real impact by connecting brands with diverse audiences through innovative strategies.
- Qualifications: 5+ years in media planning and buying, strong analytical and communication skills.
The predicted salary is between 45000 - 55000 £ per year.
Mediareach is a leading multicultural integrated advertising agency, helping brands connect with diverse audiences across the UK through culturally intelligent strategy, media, and creative. We specialise in reaching ethnic minority communities through data-driven insights, community understanding, and innovative media solutions.
We are looking for a highly strategic and hands-on Media Planning & Buying Manager to lead the development and execution of cross-channel media campaigns. This role is central to ensuring our clients effectively reach multicultural audiences through the most relevant, efficient, and culturally nuanced media channels.
You will be responsible for planning, negotiating, and delivering campaigns across digital and traditional media, while continuously optimising performance and identifying new opportunities within diverse audience segments.
Media Strategy & Planning- Develop integrated media strategies aligned with client objectives, with a strong focus on multicultural audience targeting.
- Translate audience insights and data into actionable media plans across digital, social, programmatic, OOH, print, and broadcast.
- Identify culturally relevant media channels, publishers, and platforms.
- Plan and execute media buys across key channels (offline and digital).
- Lead negotiations with media owners to secure optimal rates and added value.
- Monitor and analyse campaign performance, providing actionable insights and recommendations.
- Produce clear, client-facing reports demonstrating performance against KPIs.
- Act as a key point of contact for clients on media-related matters.
- Present media strategies, plans, and results confidently and persuasively.
- Work closely with strategy, creative, and account teams to ensure integrated delivery.
- Stay ahead of media trends, particularly in multicultural and emerging channels.
- Identify new media opportunities, platforms, and partnerships.
- Support new business pitches with strategic media input.
Minimum 5 years’ experience in media planning and buying (agency-side preferred).
Strong experience across offline media and digital.
Experience working with audience data, insights, and analytics tools.
Excellent communication and presentation skills.
Strong commercial awareness and budget management.
Strong analytical skills to evaluate campaign performance and derive actionable insights.
Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
Communications Planning Manager in London employer: Mediareach Advertising
Contact Detail:
Mediareach Advertising Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Communications Planning Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past media campaigns. We want to see how you’ve tackled multicultural audiences and delivered results – it’s all about proving you can walk the talk!
✨Tip Number 3
Prepare for interviews by researching the company and its clients. We need to understand their values and how you can contribute to their mission of connecting with diverse audiences. Tailor your answers to show you’re the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Communications Planning Manager in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Communications Planning Manager role. Highlight your experience in media planning and buying, especially with multicultural audiences, to show us you’re the right fit!
Showcase Your Skills: Don’t just list your skills; demonstrate them! Use specific examples from your past work that showcase your strategic thinking, negotiation prowess, and ability to analyse campaign performance. We love seeing real-world applications!
Be Clear and Concise: When writing your application, keep it straightforward. Use clear language and avoid jargon where possible. We appreciate a well-structured application that gets straight to the point while still reflecting your personality.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the role. We can’t wait to hear from you!
How to prepare for a job interview at Mediareach Advertising
✨Know Your Audience
Before the interview, dive deep into Mediareach's work and their approach to multicultural audiences. Understand their campaigns and be ready to discuss how your experience aligns with their mission of connecting brands with diverse communities.
✨Showcase Your Analytical Skills
Prepare to discuss specific examples where you've used data-driven insights to optimise media campaigns. Be ready to explain how you’ve translated audience data into actionable strategies, as this is crucial for the role.
✨Master the Art of Negotiation
Since you'll be leading negotiations with media owners, think of past experiences where you secured optimal rates or added value. Share these stories to demonstrate your negotiation prowess and commercial awareness.
✨Be a Confident Presenter
Practice presenting your media strategies and results clearly and persuasively. You might be asked to present a mock campaign during the interview, so ensure you can articulate your ideas effectively and engage your audience.