At a Glance
- Tasks: Lead digital news projects, optimise audience engagement, and curate compelling content across platforms.
- Company: Join a dynamic newsroom focused on innovative digital journalism.
- Benefits: Gain valuable experience in a fast-paced environment with opportunities for growth.
- Other info: Collaborative culture with a focus on creativity and audience engagement.
- Why this job: Make an impact in digital media while working with a passionate team.
- Qualifications: 5+ years in digital media, strong news judgement, and data literacy required.
The predicted salary is between 45000 - 55000 £ per year.
Specific Purpose Contract (approximately 1 year)
As a senior member of the newsroom team, the Audience Development Editor is an expert in digital news publishing.
You will have excellent news judgement and an in-depth understanding of data (real time and historical) and how audiences engage with news across multiple platforms.
You will work alongside the Chief Audience Editor and Deputy Chief Audience Editor as a leading member of the team, and be responsible for championing specific projects and tools, developing best practice guidelines and contributing to strategies for driving growth and engagement for our Signature Journalism across the mobile site and app, social media, search and newsletters.
You will have excellent communication skills and work collaboratively with news and group editors, wider editorial team, the audience insights analysts and other departments as required.
- Role Responsibilities
- Lead the team in curating a compelling website, to showcase our Signature journalism and reflect the full breadth of our stories
- Work alongside the Chief Audience Editor and Deputy Chief Audience Editor to develop team strategy and lead the newsroom in the continuing switch to digital, including through training on digital practices
- Represent Audience at key planning meetings and liaise with other across the business, such as news and group editors, on developing digital roll out plans for promotion of Signature content and packages
- Lead Audience in key projects and new newsroom tools, as assigned by Head of Audience or Deputy Head of Audience
- Take ownership of social media platforms, as assigned by the Chief Audience Editor, to drive reach and engagement by creating engaging posts and developing tailored strategies, keeping up to speed on changes and developments
- Manage and send newsletters, monitor performance, and engage with newsletter editors on fresh ideas, improvements and development
- Enrich stories; Use A/B testing to ensure articles have the optimal headline, add appropriate video and images, and include podcast and third party embeds
- Use real-time and historical data to continuously optimise our readers’ experience and share insights and trends with the wider newsroom
Experience And Qualifications
- At least five years of editorial experience working in a digital media environment
- 3rd level media/ journalistic qualification (desirable)
- Experience of digital publishing and distribution
Skills
- Technical & Non-technical
- Excellent news judgement and decision-making
- Experience with CMS
- Data literate - Google Search Console, real time analytics monitoring
- Excellent working knowledge of social media
- Digital tools: Canva, Flourish, Timepath, Contribly or similar
- Excellent knowledge of defamation law
- Self-starting, shows initiative, operate without supervision, motivated
- Excellent interpersonal and team-working skills
- Flexibility / willingness to adapt
- Copy editing
- Comfortable working to deadlines in a 24/7 news cycle where speed and accuracy are crucial
- Ability to multi-task, prioritise and work across different platforms and channels
- Other
- Excellent communication skills
- Meticulous attention to detail
- Stakeholder management
- Results oriented
- Creative flair
- Planning & organising
- Effective collaborator
- Audience and market focus
- Learning agility
- Decisiveness
- #J-18808-Ljbffr
Audience Development Editor employer: Mediahuis IRL
Mediahuis IRL is an exceptional employer, offering a vibrant work culture that fosters creativity and collaboration among journalists. With a strong commitment to employee growth, the company provides opportunities for professional development and encourages staff to engage with the local community in County Kerry. Joining The Kerryman means being part of a leading media organisation dedicated to producing award-winning journalism while enjoying the unique charm and support of the local area.
StudySmarter Expert Advice🤫
We think this is how you could land Audience Development Editor
✨Get Involved in Local Journalism
Join local journalism groups or community events to meet industry folks and make connections. Try volunteering for community newspapers or online platforms – it's a great way to get your foot in the door and show your commitment to the craft.
✨Showcase Your Work Online
Create a personal website or a blog to showcase your best articles, videos, or multimedia projects. This not only highlights your skills but also demonstrates your passion for journalism and helps establish your personal brand in the media landscape.
✨Stay Updated on the Industry Trends
Follow industry leaders on social media and stay updated on the latest trends in journalism. Engage with them by sharing your thoughts or asking questions – you never know when an informative tweet might catch the eye of a recruiter or journalist at Mediahuis IRL!
✨Explore Internships for Full-Time Opportunities
Don’t shy away from internships, even if you’re looking for full-time roles. Many journalism companies, like Mediahuis IRL, often hire from their intern pool, so using these as stepping stones can really pay off. Keep an eye on their career page for any openings!
We think you need these skills to ace Audience Development Editor
Some tips for your application 🫡
Show Off Your Writing Skills:In journalism and media, your ability to write well is essential, so make sure your CV and cover letter reflect that. Include diverse writing samples, whether they’re articles, blog posts, or reports, that showcase your style and versatility. We want to see your voice and ability to engage an audience from the get-go!
Highlight Relevant Experience:If you've interned at a media outlet or contributed to any publications—whether student-run or professional—don't keep it a secret! We love seeing real-world experience, so clearly detail your responsibilities and achievements. Quantify your impact where possible, like mentioning audience growth or story reach.
Tailor Your Application for Mediahuis IRL:When applying for the Audience Development Editor role at Mediahuis IRL, really dig into what makes their content stand out. Reference their tone, style, or any recent articles that resonated with you in your cover letter. This shows we you’re not just sending out generic applications—you’re genuinely interested in what we do!
Prepare for a Portfolio Spotlight:Since you're applying for a full-time role, you're likely expected to have a portfolio ready to go. Make sure to curate a selection of your best work that aligns with what Mediahuis IRL produces. Provide a link to your online portfolio in your CV and be prepared to discuss your favourite pieces in interviews—this is your chance to shine!
How to prepare for a job interview at Mediahuis IRL
✨Show Off Your Writing Skills
Prepare a portfolio that highlights your best writing samples. This is crucial in journalism as hiring managers want to see your voice and style. Make sure to include a variety of pieces, like news articles, features, and opinion pieces, showing your versatility.
✨Master the Art of Storytelling
During the interview, be ready to discuss how you approach storytelling. You might be asked to outline a story you reported on, your process for gathering information, and how you engage your audience. Practice telling a couple of your best stories concisely and compellingly.
✨Know the Current Media Landscape
Be prepared to discuss industry trends and how they affect journalism today. Familiarise yourself with key developments in media, and have opinions ready for discussions about digital versus traditional platforms, as well as ethical considerations in reporting.
✨Convey Your Passion and Drive
As you’re applying for a full-time role, they’ll want to know about your long-term commitment to journalism. Share your aspirations for future projects, any internships or freelance work, and how you see yourself growing within Mediahuis IRL. Show that you’re not just looking for a job, but a career in journalism.
