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- Tasks: Support the Addressable Strategy team in managing programmatic campaigns for a global brand.
- Company: KINESSO is a tech-driven performance marketing agency under IPG Mediabrands, focused on actionable growth.
- Benefits: Enjoy flexi-leave, free meals, early finish Fridays, and a range of health and wellness perks.
- Why this job: Join a dynamic team, work with top brands, and develop your skills in a fast-paced environment.
- Qualifications: Experience in digital media account management and strong analytical skills are essential.
- Other info: We celebrate diversity and offer an inclusive culture where everyone belongs.
The predicted salary is between 36000 - 60000 £ per year.
About Us
KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn \’action\’ into \’outcome\’ for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client\’s function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at
Role Description
Your role will be to support the Kinesso Addressable Strategy team in the account management of addressable and programmatic display, mobile, video, audio and OOH campaigns across one of the biggest advertisers in the world. The Addressable Strategy team, which are based in London, are responsible for the Global planning, activation & optimization of all addressable and programmatic media for this global brand. If you like the idea of planning programmatic campaigns for one of the biggest brands in the world then get in touch, we\’d love to hear from you.
Key Responsibilities
Desired Skills & Experience
Employee Transparency
At IPG Mediabrands, we celebrate difference and believe this makes us stronger. IPG Mediabrands are equal opportunity employers and committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.
Please reach out to our Talent Inclusion Specialist Jess at if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.
THE PERKS
We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:
Flexi–leave, with 25 days annual leave to be taken as minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year
Addressable Strategy Manager employer: Mediabrands
Contact Detail:
Mediabrands Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Addressable Strategy Manager
✨Tip Number 1
Familiarise yourself with the latest trends in programmatic advertising and addressable media. Understanding the nuances of these areas will not only help you during interviews but also demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the digital media space, especially those who work with Demand Side Platforms (DSPs). Engaging in conversations can provide insights into the industry and may even lead to referrals for the Addressable Strategy Manager position.
✨Tip Number 3
Prepare to discuss specific examples of how you've used data analysis to optimise campaigns in previous roles. Being able to articulate your experience with quantitative skills will set you apart from other candidates.
✨Tip Number 4
Showcase your ability to manage multiple projects by discussing any relevant experiences where you successfully juggled various tasks. This will highlight your organisational skills and readiness for a fast-paced environment like KINESSO.
We think you need these skills to ace Addressable Strategy Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital media account management, particularly with blue chip advertising clients. Use specific examples that demonstrate your skills in campaign management and data analysis.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of KINESSO's mission and how your background aligns with the role. Mention your familiarity with Demand Side Platforms and your ability to optimise campaigns based on data insights.
Showcase Analytical Skills: In your application, emphasise your quantitative and analytical skills. Provide examples of how you've used data to draw conclusions and improve campaign performance in previous roles.
Highlight Communication Skills: Since the role involves client-facing responsibilities, make sure to illustrate your excellent verbal and written communication skills. Share instances where you've successfully consulted with clients or collaborated with teams to achieve campaign objectives.
How to prepare for a job interview at Mediabrands
✨Know Your Digital Media Landscape
Familiarise yourself with the latest trends in digital media, especially around programmatic advertising and Demand Side Platforms. Being able to discuss current market dynamics will show your expertise and enthusiasm for the role.
✨Prepare for Client-Facing Scenarios
Since this role involves significant client interaction, practice articulating your thoughts clearly and confidently. Prepare examples of how you've successfully managed client relationships or resolved issues in the past.
✨Showcase Your Analytical Skills
Be ready to discuss your experience with data analysis and how you've used it to drive campaign performance. Bring specific examples of how you've drawn conclusions from data to optimise campaigns.
✨Demonstrate Your Problem-Solving Ability
Think of instances where you've faced challenges in previous roles and how you overcame them. Highlight your ability to investigate, analyse, and communicate solutions effectively, as this is crucial for the Addressable Strategy Manager position.
