At a Glance
- Tasks: Lead marketing for exciting events, focusing on diversity and inclusion.
- Company: Join a fast-growing media/events business in Central London with remote options.
- Benefits: Enjoy a competitive salary, performance bonuses, and flexible working solutions.
- Why this job: Be part of impactful events while developing your marketing skills in a dynamic environment.
- Qualifications: Experience in event marketing and a passion for creativity and analytics are preferred.
- Other info: Interviews are happening ASAP, so don't miss out on this opportunity!
The predicted salary is between 28000 - 40000 £ per year.
Marketing Manager – Events & Information
Marketing Manager up to £35K-£40k plus performance-related bonus. Working for a growing media/events business. Based in Central London/remote working.
Interested? This is what you will receive:
- Join a fast-growing international PLC business.
- Excellent benefits included.
- Strong salary and bonus potential.
- Flexible working solutions.
The Company:
Our client is a fast-growing business information and events business. They operated market-leading events along with highly desirable data solutions. You will be responsible for two face to face conferences and one virtual event, plus marketing the business information offering. One event is solely based on the topic of diversity and inclusion, so it will be essential to have a passion for this area.
About the role of a Marketing Manager:
As a Marketing Manager, you will focus on delivering high-quality paid-for audiences to their events. During a year, you will spend around 60% of your time marketing events and 40% marketing their business information solution. You will be skilled and experienced in helping come up with precise marketing strategies and implementing multi-channel campaigns to a B2B audience.
You should be able to demonstrate competency in the below key areas, it is not essential to meet all requirements, but priority will be given to applications that satisfy most:-
- Ideally have held a successfully marketing events role previously for a conference/awards company where paid for delegates attend.
- Experienced in the full marketing mix. (Email marketing/digital, social media and print etc) and handling a budget.
- Strong database skills and analytics.
- Creative and happy to try new things to see how the market reacts.
- Ability to monitor competitor activity and stay ahead of the game with timely marketing messages to maximize the events success.
- Experience in driving customer research campaigns.
- Able to meet deadlines whilst working with other departments/suppliers.
- Evidence of working in a team environment towards a common goal.
How to apply for this Conference Marketing Manager role?
My client is looking to hold interviews ASAP, if you feel this conference Marketing Manager role is something you would like to be considered for, please click here to forward your CV now!
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Marketing Manager – Events & Information employer: Media Steps Consulting Limited
Contact Detail:
Media Steps Consulting Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager – Events & Information
✨Tip Number 1
Make sure to showcase your passion for diversity and inclusion in your conversations. Since one of the events focuses on this topic, demonstrating your commitment can set you apart from other candidates.
✨Tip Number 2
Familiarise yourself with the latest trends in B2B marketing and event management. Being able to discuss current strategies and how they can be applied to the company's events will show your proactive approach.
✨Tip Number 3
Prepare examples of successful multi-channel campaigns you've managed in the past. Highlighting your experience with different marketing channels will demonstrate your versatility and effectiveness as a Marketing Manager.
✨Tip Number 4
Network with professionals in the events industry before your interview. Engaging with others in the field can provide valuable insights and may even lead to recommendations that strengthen your application.
We think you need these skills to ace Marketing Manager – Events & Information
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing events, especially in B2B contexts. Emphasise any previous roles where you successfully managed conferences or awards, and showcase your skills in the full marketing mix.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for diversity and inclusion, as this is a key focus of one of the events. Use specific examples from your past experiences to demonstrate how you can contribute to the company's goals.
Showcase Analytical Skills: In your application, mention your strong database skills and any experience with analytics. Highlight how you've used data to inform marketing strategies and improve event attendance in previous roles.
Demonstrate Creativity: Include examples of creative marketing campaigns you've implemented in the past. Discuss how you approached new ideas and what the outcomes were, particularly in relation to driving audience engagement for events.
How to prepare for a job interview at Media Steps Consulting Limited
✨Show Your Passion for Diversity and Inclusion
Since one of the events focuses on diversity and inclusion, it's crucial to express your genuine interest in this area. Share any relevant experiences or initiatives you've been involved in that demonstrate your commitment to promoting diversity.
✨Demonstrate Your Marketing Expertise
Be prepared to discuss your previous experience in marketing events, especially in a B2B context. Highlight specific campaigns you've managed, the strategies you employed, and the results achieved to showcase your ability to drive paid-for audiences.
✨Familiarise Yourself with Multi-Channel Campaigns
The role requires a strong understanding of various marketing channels. Brush up on your knowledge of email marketing, social media, and print advertising. Be ready to discuss how you've successfully integrated these channels in past campaigns.
✨Prepare for Questions on Analytics and Budget Management
Since strong database skills and budget handling are key aspects of the role, be ready to talk about your experience with analytics tools and how you've managed marketing budgets in previous positions. Provide examples of how data-driven decisions have influenced your marketing strategies.