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For Companies At a Glance
- Tasks: Plan, execute, and optimise paid media campaigns on Meta and Google Ads.
- Company: Join Media Stack, a team of ecommerce specialists with 50+ years of combined experience.
- Benefits: Enjoy the flexibility of a fully remote role with opportunities for growth.
- Other info: Candidates will complete a full account audit during the interview process.
- Why this job: Be part of a dynamic team that helps businesses thrive in the digital marketplace.
- Qualifications: 10+ years in media planning and buying, strong analytical skills, and excellent communication.
The predicted salary is between 36000 - 60000 £ per year.
Meta and Google Ads Media Buyer (Fully remote)
Meta and Google Ads Media Buyer (Fully remote)
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Media Stack is a network of ecommerce specialists with over 50 years of combined experience across creative, media buying and CRO. We leverage our expertise to supercharge businesses and help them outperform their competition. Our team acts as an extension of your team, providing the knowledge and strategies needed to succeed in the digital marketplace.
Role Description
This is a full time remote role for a Meta, TikTok and Google Ads Media Buyer. The Media Buyer will be responsible for planning, executing, and optimising paid media campaigns across Meta and Google Ads platforms. The Media Buyer will focus on media planning, buying, and strategy to achieve desired outcomes for our clients. Monitoring and analysing campaign performance and making necessary adjustments will also be essential tasks in this role.
Qualifications and requirements
- +10 years in Media Planning and Media Buying
- Strong Analytical and Media Strategy skills
- Must be able to clearly communicate their creative testing processes and how they tie this into their media buying strategy.
- Excellent Communication skills as you\’ll be dealing with clients directly
- Highly skilled across Meta, TikTok and Google ads
- Ability to work independently and remotely
- Must have experience with working across a range of budgets within fashion, beauty and other consumer product categories
- Ideal candidate has both brand and agency experience
Skills we\’ll be looking for
- Strong grasp of attribution modelling (first-click, last-click, data-driven attribution) and its implications on reporting.
- Ability to forecast campaign results and create scalable growth strategies.
- Skilled at budget pacing and reallocation to maximise performance across multiple platforms.
- Advanced use of Excel/Google Sheets for campaign reporting and data analysis.
- Understanding of funnel dynamics (TOF/MOF/BOF strategies) and how to align ads with customer journey stages.
- Experience managing large-scale budgets and optimising for both ROAS and customer acquisition cost (CAC).
- Ability to set up and interpret A/B tests for ad creatives, audiences, and bidding strategies.
- Experience briefing and collaborating with creative teams on ad angles, hooks, and messaging frameworks.
- Knowledge of landing page optimisation principles (CRO) to ensure ad traffic converts effectively.
You will be asked to do a full account audit of one of our client accounts as part of the interview process.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing and Sales
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Industries
Marketing Services
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Meta and Google Ads Media Buyer (Fully remote) employer: Media Stack
Contact Detail:
Media Stack Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Meta and Google Ads Media Buyer (Fully remote)
✨Tip Number 1
Familiarise yourself with the latest trends and updates in Meta and Google Ads. Being knowledgeable about recent changes can give you an edge during interviews, as it shows your commitment to staying current in the industry.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Highlight your analytical skills by sharing how you optimised these campaigns for better performance, focusing on metrics like ROAS and CAC.
✨Tip Number 3
Practice explaining your creative testing processes clearly. Since communication is key in this role, being able to articulate how your testing ties into media buying strategies will demonstrate your expertise.
✨Tip Number 4
Be ready to conduct a full account audit during the interview process. Brush up on your auditing skills and be prepared to present actionable insights based on your analysis of a client account.
We think you need these skills to ace Meta and Google Ads Media Buyer (Fully remote)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in media buying, especially with Meta, TikTok, and Google Ads. Include specific examples of successful campaigns you've managed and the results achieved.
Craft a Compelling Cover Letter: In your cover letter, emphasise your analytical skills and ability to optimise campaigns. Mention your experience with budget management and how you align ads with customer journey stages.
Showcase Relevant Skills: Clearly outline your skills in attribution modelling, A/B testing, and data analysis. Use bullet points to make it easy for the hiring team to see your qualifications at a glance.
Prepare for the Interview Task: Since you'll be asked to perform a full account audit during the interview, brush up on your auditing skills. Be ready to discuss your approach and any tools you use for analysis.
How to prepare for a job interview at Media Stack
✨Showcase Your Analytical Skills
As a Media Buyer, strong analytical skills are crucial. Be prepared to discuss your experience with data analysis, attribution modelling, and how you've used these skills to optimise campaigns in the past.
✨Prepare for the Account Audit
You'll be asked to conduct a full account audit during the interview. Familiarise yourself with the client's industry and prepare a structured approach to analysing campaign performance, including key metrics and potential improvements.
✨Communicate Your Creative Process
Since you'll need to explain your creative testing processes, think about how you can clearly articulate your strategies for A/B testing ad creatives and how these tie into your overall media buying strategy.
✨Demonstrate Budget Management Experience
Highlight your experience managing large-scale budgets and how you've successfully maximised performance across multiple platforms. Be ready to provide examples of budget pacing and reallocation strategies you've implemented.