Media Search Inc. | Senior Marketing Executive - International Events

Senior Marketing Executive – B2B Events Increase your chances of an interview by reading the following overview of this role before making an application. London, UK (Hybrid) – 3 days in the office – International Travel £Up to 35,000 + bonuses 5k My client provides business executives worldwide with access to tailored conferences, large-scale events, virtual events, and digital content, keeping them up-to-date with industry trends, technological developments, and the regulatory landscape. Joining one of the fastest growing businesses running over 14 market-leading, high-value global conferences across the US, Canada and Europe within AI, Energy & Manufacturing. You’ll work closely with marketing, content, production and sales to grow our events and community. What Will I Be Working On? Here’s a summary of what you can expect as our Senior Events Marketing Executive: Writing creative marketing strategies for your events that help us to drive quality leads Working across a variety of channels to identify new prospects and increase brand awareness including but not limited to email marketing, social media, SEO and PPC Developing and managing long-term and effective partnerships with leading associations and publications, globally Proactively nurture all prospects and past customers to increase revenue and deliver on targets Preparing enticing and informative copy from event launch to event end Establishing close working relationships with key stakeholders including our expert speakers and innovative sponsors to gain their buy-in to promote our events through their networks Enthusiastically reviewing the impact of marketing campaigns and activities and using this data to identify future opportunities or challenges. What Can I Bring to the Team 2+ years’ marketing experience preferred, ideally gained within B2B publishing, conferences, events, exhibitions or a membership organisation Have a proven track record of assisting in the delivery of marketing campaigns including email marketing, social media, stakeholder engagement, media partners, data management and analysis A good understanding of effective copywriting in a business setting A data-driven and commercial mindset with some experience in managing marketing budgets and costs A creative problem-solver who will consider all solutions before sharing with the wider team Ability to work independently and manage tight deadlines when needed Ability to travel internationally when required