At a Glance
- Tasks: Lead the marketing strategy for a major motorsport event, engaging with over 90,000 visitors.
- Company: Join a dynamic media and events company renowned in the motorsport industry.
- Benefits: Enjoy flexible working with one day in the office and a competitive salary plus bonus.
- Other info: This role offers a substantial marketing budget to drive innovative outcomes.
- Why this job: Be part of an exciting revamp of a flagship event and make a real impact.
- Qualifications: 3+ years in event marketing, with a passion for motorsport and strategic thinking.
The predicted salary is between 39000 - 65000 £ per year.
Job Sector: Marketing / PR / Product Management
Contract Type: Permanent
Location: West London (1 day a week) + Working from Home
Up to 65k basic plus 5k bonus
Do you have 3+ years large scale event marketing experience? Like the idea of taking ownership of the marketing strategy and execution for a large-scale annual motorsport event? If yes, please read on...
The Company: A friendly, collaborative and entrepreneurial media and events business with a stronghold within the international world of motorsport. They are a highly respected organisation with a market-leading voice across all levels of the motorsport sector from karting to Rally and F1.
The Role of Senior Marketing Manager: As Senior Marketing Manager you will take ownership of the strategy and execution of the marketing strategy for their large scale flagship annual exhibition which attracts over 90,000 paying visitors (both trade and consumer). The content covers the full motorsport landscape from karting and Rally through to F1 and runs over a number of days. The event has been successfully running for many years but is undergoing an exciting revamp and your marketing efforts will play a part in amplifying these evolutions to drive up visitor numbers and help to attract new exhibitors and sponsors. You will have a substantial marketing budget to enable you to achieve your goals. You would also be responsible for driving the PR, partnerships, media buying etc.
Requirements for this Senior Marketing Manager position:
- 3+ years’ event marketing experience (consumer and/or trade events)
- Experience of marketing events with paying visitors
- Experience of marketing large events
- Passionate, outgoing and likeable
- Eager to take ownership of the event and devise new and interesting ways to improve marketing outcomes
- Strategic mindset with excellent attention to detail
If you think that you could be the Senior Marketing Manager that our client is looking for, please apply.
Senior Marketing Manager - Large Scale Motorsport Event employer: Media IQ Recruitment Ltd
Contact Detail:
Media IQ Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager - Large Scale Motorsport Event
✨Tip Number 1
Network within the motorsport industry to connect with professionals who can provide insights and potentially refer you for the role. Attend motorsport events or webinars to meet key players and showcase your passion for the sector.
✨Tip Number 2
Familiarise yourself with the latest trends in event marketing, especially in large-scale events. Being able to discuss innovative marketing strategies during interviews will demonstrate your expertise and enthusiasm for the role.
✨Tip Number 3
Prepare to discuss specific examples of past marketing campaigns you've managed, particularly those that involved large audiences. Highlight your strategic thinking and how your efforts led to measurable outcomes.
✨Tip Number 4
Research the company’s previous events and their marketing strategies. Understanding their brand and audience will allow you to tailor your approach and show how you can contribute to their upcoming revamp.
We think you need these skills to ace Senior Marketing Manager - Large Scale Motorsport Event
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your 3+ years of large-scale event marketing experience. Focus on specific achievements and metrics that demonstrate your success in previous roles, especially in motorsport or similar industries.
Craft a Compelling Cover Letter: In your cover letter, express your passion for motorsport and your eagerness to take ownership of the marketing strategy. Mention any innovative marketing strategies you've implemented in the past and how they could apply to this role.
Showcase Relevant Skills: Emphasise your strategic mindset and attention to detail in both your CV and cover letter. Provide examples of how you've successfully managed budgets and driven PR and media buying efforts in previous positions.
Proofread and Edit: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects your attention to detail, which is crucial for the Senior Marketing Manager role.
How to prepare for a job interview at Media IQ Recruitment Ltd
✨Showcase Your Event Marketing Experience
Make sure to highlight your 3+ years of experience in large-scale event marketing. Prepare specific examples of past events you've managed, focusing on your role in strategy and execution.
✨Demonstrate Your Passion for Motorsport
Since the role is within the motorsport sector, express your enthusiasm for the industry. Share any personal experiences or knowledge about motorsport that could resonate with the interviewers.
✨Prepare for Strategic Questions
Expect questions about your strategic mindset. Be ready to discuss how you would approach the revamp of the event's marketing strategy and what innovative ideas you have to attract visitors and sponsors.
✨Emphasise Collaboration and Leadership Skills
As a Senior Marketing Manager, you'll need to work with various teams. Highlight your ability to collaborate effectively and lead projects, showcasing any successful partnerships or team initiatives from your previous roles.