At a Glance
- Tasks: Manage and optimise paid media campaigns for healthcare clients across various digital platforms.
- Company: Supportive agency environment focused on impactful digital marketing.
- Benefits: Gain valuable experience, work with a dynamic team, and develop your skills in a growing industry.
- Other info: Collaborative team culture with opportunities for personal and professional growth.
- Why this job: Make a real difference in healthcare marketing while honing your paid media expertise.
- Qualifications: 1-2 years in paid media or digital marketing, ideally within an agency setting.
The predicted salary is between 30000 - 40000 £ per year.
Are you looking to build on your paid media experience in a supportive agency environment where you’ll get exposure to a wide range of digital campaigns? Have you also got some healthcare agency experience and a genuine desire to make a difference? We’re looking for a Paid Media Executive with around 1-2 years’ experience in paid media, digital marketing or social media advertising to join a growing team. This is a fantastic opportunity for someone who enjoys working with data, wants to develop their platform expertise and is keen to play an active role in delivering successful campaigns for clients.
What you’ll be doing:
- You’ll support the planning, delivery and optimisation of paid media campaigns across social, search and other digital channels for a variety of pharmaceutical clients.
- Working closely with account services, strategy and creative teams, you’ll help ensure campaigns are delivered smoothly, on time and to a high standard.
- Your responsibilities will include:
- Setting up and managing campaigns across platforms including LinkedIn, Meta and Google Ads
- Monitoring campaign performance and identifying opportunities to improve results
- Assisting with campaign budgets, pacing and delivery
- Producing regular performance reports and helping to generate insights and recommendations
- Supporting audience research and media planning activities
- Carrying out campaign QA and troubleshooting where needed
- Contributing to client updates and helping build strong client relationships
- Keeping up to date with platform developments, industry trends and new opportunities
- Supporting internal processes and sharing knowledge across the team
You need:
- Around 1-2 years’ experience in paid media, digital marketing or social media advertising, ideally within an agency
- Experience supporting paid campaigns across platforms such as LinkedIn, Meta and Google Ads (Search and YouTube)
- Good understanding of audience targeting, campaign objectives and paid media best practice
- Experience monitoring campaign performance and reporting on key metrics
- Confidence working with data and using insights to support optimisation recommendations
- Strong organisational skills and the ability to manage multiple priorities
- Excellent attention to detail
- Strong written and verbal communication skills
- A proactive attitude and willingness to learn
Nice to have, but not essential:
- Experience working in healthcare, pharmaceutical or other regulated sectors
- Knowledge of GA4
- Experience using tools such as SEMrush, Tagger or Sprout Social
- Community management experience, including monitoring social channels and identifying potential issues
- Exposure to influencer amplification or executive thought leadership campaigns
This role would suit someone who enjoys the analytical side of digital marketing, is keen to continue developing their paid media skills and wants to be part of a collaborative agency team where they can make a real contribution from day one.
Senior Account Executive, Paid Media, Healthcare employer: MEDIA CONTACTS
Join a dynamic agency that prioritises employee growth and fosters a collaborative work culture, where your contributions to impactful healthcare campaigns will be valued from day one. With a focus on professional development, you'll have access to training opportunities and the chance to work alongside experienced teams, ensuring you thrive in your paid media career while making a meaningful difference in the healthcare sector.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Account Executive, Paid Media, Healthcare
✨Dive into Marketing Meetups
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✨Start a Personal Project
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We think you need these skills to ace Senior Account Executive, Paid Media, Healthcare
Some tips for your application 🫡
Show Off Your Creativity!:In marketing and communications, creativity is key! Make sure your application showcases your unique style. Whether it’s in your CV or cover letter, use dynamic language and possibly even a personal branding statement that reflects who you are and what you can bring to MEDIA CONTACTS.
Demonstrate Your Writing Skills:Solid writing skills are a must in this field. Include samples of your work along with your application—whether it’s blog posts, social media campaigns you’ve created, or even university projects. This not only highlights your abilities but also gives us an insight into your writing style.
Tailor Your Application:For an entry-level position, we want to see your potential and enthusiasm. Research MEDIA CONTACTS and relate your experiences or coursework to the specific marketing strategies we use. Make it clear why you want to work with us and how you can contribute to our mission.
Don’t Skip the Personal Touch!:In your cover letter, add a few lines about why marketing and communications excite you. Personal anecdotes about experiences you've had or moments that sparked your interest in the field can show us your passion and drive. And remember, we love candidates who take the time to apply through our website!
How to prepare for a job interview at MEDIA CONTACTS
✨Show off your creative flair!
In marketing communications, creativity is key. Make sure to prepare a portfolio showcasing any relevant projects you've worked on, whether that’s social media campaigns, design work, or interesting content you’ve created. Let your personality shine through—it's all about how you can engage an audience!
✨Brush up on your tools and trends
Familiarise yourself with common marketing tools and platforms like Hootsuite, Canva, or Google Analytics. If you know about the latest trends in digital marketing, such as influencers or content marketing strategies, you'll show you're proactive and ready to dive into the role at MEDIA CONTACTS.
✨Demonstrate your passion for the industry
Since this is an entry-level position, don't worry about extensive experience—focus on your enthusiasm and eagerness to learn. Be prepared to talk about why you're interested in marketing communications and how it fits into your career goals. Showing this passion can really set you apart!
✨Nail that STAR technique
Many interviews in marketing communications may involve behavioural questions. Use the STAR technique (Situation, Task, Action, Result) to structure your answers and showcase your problem-solving abilities. Prepare a couple of examples related to teamwork or creative projects to illustrate your points well!