At a Glance
- Tasks: Lead marketing strategies for large-scale B2B events and drive delegate growth.
- Company: Dynamic London-based B2B media and conference business with rapid growth.
- Benefits: Competitive salary with 20% OTE, clear progression, and international travel opportunities.
- Why this job: Own high-impact marketing for successful events and collaborate with industry leaders.
- Qualifications: Experience in marketing large-scale conferences and strong communication skills.
- Other info: Innovative sector with a focus on health, technology, and data.
The predicted salary is between 36000 - 60000 £ per year.
If you’re an events marketer at Senior Executive or Marketing Manager level, with experience working on large-scale B2B conferences or exhibitions and looking for more financial reward and room to grow, this could be a great next step. The event you’d be working on is the largest in the business, operating in a genuinely innovative and interesting sector, with thousands of delegates and multiple content tracks. Marketing is highly valued in the organisation, and marketers attend events to support delivery on site.
About the company
Our client is a London-based B2B media and conference business that designs and delivers research-led conferences, summits and communities for senior decision-makers across fast-growth sectors. Their work spans areas such as health, technology, data, legal and consumer markets, bringing together innovators, investors and industry leaders through large-scale global events as well as year-round digital formats. Based near London Bridge, the business has grown rapidly and continues to invest in expanding its event portfolios.
Responsibilities include:
- Owning the end-to-end marketing strategy for large-scale conferences and exhibitions
- Driving delegate growth, revenue and brand visibility across one or more event portfolios
- Managing multi-channel campaigns across digital, content, partnerships and paid media
- Working closely with sales, production and senior stakeholders to support event growth
Requirements include:
- Experience marketing large-scale conferences, exhibitions or trade shows
- Experience owning marketing campaigns end to end, with support where needed
- Commercial awareness and confidence working to performance targets
- Strong communication skills and ability to collaborate across teams
Why apply?
You’ll take ownership of marketing for high-growth, commercially successful events with strong earning potential, including a 20% OTE. This role offers clear progression, hands-on exposure to senior stakeholders, and the opportunity to travel internationally — making it an excellent step up for someone ready to move beyond a Senior Executive role.
Marketing Manager – B2B Events in London employer: MEDIA CONTACTS
Contact Detail:
MEDIA CONTACTS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager – B2B Events in London
✨Tip Number 1
Network like a pro! Attend industry events, webinars, and meet-ups to connect with other marketing professionals. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past campaigns and successes in B2B events marketing. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Don’t just apply; engage! When you find a role that excites you, reach out to current employees on LinkedIn. Ask them about their experiences and express your interest in the position. It’s a great way to get noticed!
✨Tip Number 4
Keep it fresh! Tailor your approach for each application. Highlight relevant experience in large-scale conferences and exhibitions, and don’t forget to mention your commercial awareness and performance-driven mindset. We want to see how you can drive growth!
We think you need these skills to ace Marketing Manager – B2B Events in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience with large-scale B2B events and any specific achievements that demonstrate your ability to drive delegate growth and brand visibility.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for events marketing and how your skills align with our needs, especially in managing multi-channel campaigns.
Showcase Your Results: When detailing your past experiences, focus on the results you've achieved. Use metrics to illustrate your success in driving revenue and performance targets, as this will resonate well with us.
Apply Through Our Website: We encourage you to apply directly through our website. This way, we can easily track your application and ensure it gets the attention it deserves. Plus, it shows you're keen to join our team!
How to prepare for a job interview at MEDIA CONTACTS
✨Know Your Events Inside Out
Make sure you research the specific conferences and exhibitions the company has hosted. Familiarise yourself with their themes, target audiences, and any unique selling points. This will show your genuine interest and help you discuss how your experience aligns with their needs.
✨Showcase Your Campaign Successes
Prepare to discuss specific marketing campaigns you've managed, especially those related to large-scale events. Highlight your role in driving delegate growth and revenue, and be ready to share metrics that demonstrate your impact. Numbers speak volumes!
✨Demonstrate Collaboration Skills
Since the role involves working closely with sales, production, and senior stakeholders, think of examples where you've successfully collaborated across teams. Be ready to explain how you navigated challenges and contributed to a successful event outcome.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's future events and marketing strategies. This not only shows your enthusiasm but also gives you a chance to assess if the company aligns with your career goals. Plus, it keeps the conversation engaging!